Press Release
Rue Sophie Expands Its Quiet Luxury Presence With Global Media Recognition and Year-End Events
United States, 2nd Dec 2025, – Renowed designer brand Rue Sophie today announced that its iconic “Quiet Luxury” collection is gaining popularity among global media and top celebrities. To thank its customers who consistently pursue a high-quality lifestyle, the brand is officially launching a limited-time storewide discount and year-end special offer.

“Minimalist designer brand Rue Sophie announces a surge in global recognition for its iconic Quiet Luxury aesthetic—spotlighted by leading international media and embraced by top cultural figures. To celebrate its growing community of women who value refinement and quality, the brand launches a limited-time storewide offer spanning through weekend, followed by a curated Year-End Edit.”
I. Brand Focus: Architectural Aesthetics for You on Your Journey
A Distinct Point of View: Architectural Ease for the Modern Woman
Rue Sophie doesn’t simply follow trends; it designs for modern women who navigate life with self-cultivation, determination, decisiveness, and a sense of possibility. The brand name pays homage to Sophie Germain, a pioneering French woman of the 18th century, drawing upon her core spirit of steadfastness and confidence.
Rue Sophie’s designs adhere to the principles of “structure, minimalism, purity, and elegance,” a product of the fusion of the old-world Parisian street fabric and a new perspective. Positioned as “Accessible Luxury,” the brand focuses on:
Defined by architectural clarity and refined minimalism, Rue Sophie designs for women who move through the world with intention—cultivated, determined, and open to possibility.
The brand’s name pays tribute to Sophie Germain, the pioneering 18th-century French mathematician and philosopher whose resilience and intellect embody the spirit of modern quiet strength.
Rue Sophie’s signature approach centers on:
Enduring Quality: Emphasizing refined details and durable construction, using premium fabrics such as wool and cashmere.
Effortless Adaptability: Providing classic “capsule wardrobe” basics that can be worn across different occasions and seasons.
Sustainability in Practice: Advocating “slow fashion,” committed to reducing waste through methods such as Made-to-Order.
Enduring Quality
Pieces are constructed with precision using elevated fabrics—100% wool, wool-cashmere blends, premium viscose, lyocell, and cotton—crafted to last beyond a single season.
Effortless Adaptability
A modular wardrobe concept informs each collection, offering a modern capsule of polished essentials that transition seamlessly from weekday to weekend, work to travel, day to evening.
Sustainability in Practice
The brand integrates slow fashion principles through Made-to-Order programs, lower-waste fabric purchasing, and thoughtful production that prioritizes longevity over excess.
This refined perspective earned Rue Sophie a place among brands identified by Vogue as delivering under-$300 elevated fashion defined by clean lines, quality fabrics, and quiet refinement. Forbes also noted Rue Sophie’s ability to “nail accessible luxury” through its thoughtful collections, highlighting the brand’s commitment to craftsmanship and modern versatility.
II. Media and Celebrity Favor: A Representative of Quiet Luxury As a representative of “quiet luxury” aesthetics, Rue Sophie has quickly gained recognition from top global fashion media, appearing in mainstream publications such as Vogue, Forbes, and Harper’s Bazaar.
II. Global Media Spotlight & Celebrity Endorsement
More notably, Rue Sophie’s designs, renowned for their elegant and understated quality, have become the go-to choice for fashion icons and celebrities worldwide:
Demi Moore: The Hollywood star was photographed wearing Rue Sophie, showcasing the brand’s timeless appeal at high-society events.
Pamela Anderson: She reinterpreted the brand’s minimalist, confident, and modern womanly image in a Rue Sophie look.
Hailey Bieber: The renowned model and fashion icon Hailey Bieber has also been seen wearing Rue Sophie, demonstrating the brand’s influence and forward-thinking approach among the younger generation of fashion elites.
Rue Sophie pieces are now available in globally renowned department stores such as Saks Fifth Avenue, Bloomingdale’s, and Nordstrom, as well as the e-commerce platform REVOLVE, further solidifying its position in the high-end retail market.
Rue Sophie’s “quiet luxury” signatures have rapidly attracted the attention of leading fashion authorities—including Vogue, Forbes, and Harper’s Bazaar—positioning the brand as a rising voice in modern minimalist design.
The label’s understated confidence has resonated across cultural spheres:
Demi Moore showcased Rue Sophie’s refined tailoring, reflecting the brand’s timeless, architectural sensibility.

(Demi Moore embodies the effortless sophistication of Rue Sophie in the Péri Cropped Leather Jacket, Le Marais Skirt, and Fontaine Shirt)
Pamela Anderson interpreted the brand’s effortless, modern femininity through a clean, pared-back silhouette.

(Photo by Monica Schipper/Getty Images for BAFTA) from GRAZIA
(Pam exudes quiet elegance as she wears Rue Sophie’s Merle Wool & Cashmere sweater layered over the Charlot button-down shirt and the Léna Zip Slit Midi Skirt. )
Hailey Bieber, a global style reference for the new generation, has also been spotted in Rue Sophie, underscoring its relevance among contemporary fashion leaders.

(Image credit: Getty Images) – From Marie Claire
Rue Sophie collections are now carried by premier retailers including Saks Fifth Avenue, Bloomingdale’s, Nordstrom, and REVOLVE, further strengthening the brand’s position in the elevated accessible-luxury space.
III. Limited-Time Mega Deals:
To celebrate the year’s achievements and allow more consumers to experience “affordable luxury,” Rue Sophie is offering the following limited-time deals:
1. Annual Sale Specials
Deal Details: 20% off all items
Area Coverage: Includes the latest Fall/Winter collections and classic styles.
2. Year-End Clearance Sale
Event Period: Now until December 31st
Deal Details: Up to 50% off selected discounted items
Area Coverage: Covers a wide range of categories, making it the perfect time to snag high-quality Fall/Winter outerwear and classic basics.
Rue Sophie cordially invites you to visit the official website ruesophie.com to choose a timeless essential garment that will accompany you on your elegant journey as you build your “capsule wardrobe.”
To mark its milestone year and invite more customers into the world of quiet luxury, Rue Sophie launches two limited-time events:

2. Year-End Clearance Edit
● Dates: Now through December 31 ● Offer: Up to 50% off select items ● Includes: A broad selection of Fall/Winter ready-to-wear, outerwear, and timeless wardrobe essentials
Visitors can explore the full assortment at ruesophie.com and build a wardrobe that evolves with them—structured, refined, and elegantly understated.
About Rue Sophie: Rue Sophie is a designer brand with a minimalist, architectural aesthetic at its core, dedicated to providing modern, sophisticated women with enduring, easily adaptable high-end clothing. The brand champions the concept of “Quiet Luxury,” creating timeless pieces that seamlessly transition between different occasions and seasons through meticulous attention to detail and a commitment to sustainable practices. Rue Sophie’s designs draw inspiration from the architectural fabric of Paris, paying homage to the unwavering spirit of the 18th-century French philosopher Sophie Germain.
Rue Sophie is a minimalist designer brand defined by architectural clarity, intentional structure, and refined simplicity. Crafted for the modern, discerning woman, each piece blends enduring quality with effortless adaptability. Rooted in the global language of Quiet Luxury, the brand creates timeless essentials that move with ease across seasons, cities, and occasions.
Drawing inspiration from the world’s cultural capitals—Paris, New York, Los Angeles, Tokyo, and beyond—Rue Sophie channels a universal modernism shaped by diverse urban landscapes and the quiet strength of women everywhere. Guided by the pioneering spirit of Sophie Germain, the brand builds a wardrobe for those who navigate life with clarity, confidence, and a cultivated sense of self.
Media Contact
Organization: KYS GROUP CORP
Contact
Person: Rue Sophie
Website:
https://ruesophie.com/
Email:
jannicechen@kysla.com
Contact Number: 13238037158
Country:United States
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Rue Sophie Expands Its Quiet Luxury Presence With Global Media Recognition and Year-End Events appeared first on
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Press Release
Travel Light and Embrace Every Journey with Ease — COOFANDY Spring/Summer Collection Infuses Lightness and Style into Men’s Daily Wear

As the initial hustle and bustle of the year gradually subsides, life returns to its familiar rhythm. For contemporary men, true transformation doesn’t stem from a grand starting point but rather permeates every daily choice. The transition from spring to summer isn’t a completely fresh beginning; instead, it’s a seamless continuation of life’s journey—and so should one’s wardrobe.
Spring/Summer Narrative: Lightness, Freedom, and Fluidity
As a brand dedicated to men’s apparel, COOFANDYcontinues its core philosophy of “Dress the Journey” in this season’s spring/summer collection, breaking free from the notion that clothing is only meant for specific occasions. Whether it’s the morning commute, an evening stroll after work, or a weekend get-together, clothing is no longer confined by scenarios but becomes a companion that adapts to different states and accompanies daily life. The design logic of “lighter, easier, and more fluid” runs throughout the entire collection, interpreting the men’s dressing philosophy of “traveling light.”
COOFANDY believes that men don’t need to pile on clothes in spring and summer but rather make “just-right” choices. Lightness doesn’t equate to casualness—even basic styles incorporate precise control over silhouettes. Comfort doesn’t mean sacrificing style—simple designs still retain detailed textures, allowing daily wear to be effortless yet stylish.
Key Pieces: Urban Gear for All-Day Adaptability
This collection features two key pieces that precisely fit various life scenarios.
Between the morning light and evening glow of the city, clothing needs to be flexible. The COOFANDY Knitted Button-Down Vintage Polo, with its soft fabric and retro texture, is an ideal companion for daily wear. Paired with jeans in the morning, it offers a polished look for the commute; by evening, unbutton the collar and roll up the sleeves to transition effortlessly into a café-ready style; for nighttime gatherings, layer it over a T-shirt or match it with shorts to reveal a naturally relaxed vintage vibe. One piece, multiple ways to wear—no need for deliberate changes, just ease through the day’s rhythm.

For short trips or approaching holidays, style should return to “comfort and ease.” The COOFANDY Cotton-Linen Henley T-Shirt, made from a blend of 90% cotton and 10% linen, offers a light and breathable wearing experience. Paired with chinos for a smart-casual look, with jeans for relaxed outings, or with shorts for a holiday vibe—it fits naturally into various settings without effort, allowing you to focus on the scenery and the moment.

Lasting Companionship Over Seasonal Turnovers
For COOFANDY, clothing should not be a temporary choice for the season but a long-term companion for life’s journey. The brand adheres to a “made to last, not just to wear fast” design approach—from careful fabric selection to timeless cuts, every detail is crafted to provide enduring and effortless companionship, ensuring each piece stands the test of time.
Lighter chapters don’t mean slowing down.
They mean moving forward with ease.
COOFANDY—Dress the Journey, every step of the way.
For more information, please visit the COOFANDY website and Amazon storefront, or connect with COOFANDY on Facebook and Instagram.
COOFANDY
Charlotte Liu
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Spring and Summer Wardrobe “Lightening” is in Vogue: Zeagoo Responds to Women’s New Dressing Needs with “Practical and Easy-to-Match” Styles

As spring and summer approach, many women are starting to update their wardrobes. Unlike the previous trend of chasing after complex designs and piling on multiple items, this year’s spring and summer seasons lean more towards classic styles that can be worn frequently and are easy to match. The core demand for dressing is returning to comfort, ease, and efficient self-expression. Against this backdrop, fashion brands that emphasize practicality and cost-effectiveness are increasingly favored. Zeagoo‘s philosophy of “practical, easy-to-match, and affordable” precisely aligns with the current lifestyle of pursuing refined simplicity and rational consumption.
Authoritative Media Endorsement: Affordable Style with a High-End Feel
As a highly influential media outlet in the fashion realm, Travel + Leisure’s senior journalist Merrell Readman is well-known for her discerning eye for fashion. Recently, when reviewing high-value winter outfits, she specifically highlighted Zeagoo’s satin blouse as an excellent alternative to J.Crew’s offerings, lavishing it with praise.
“This blouse, priced at just $26, offers a surprisingly high-quality feel,” Merrell Readman shared. “It boasts a similar draping sheen to that of expensive brands and features a loose, comfortable fit that can be worn from winter through summer. Whether paired with jeans, a skirt, or layered under a sweater, it exudes a sense of sophistication and casual elegance.”

From Home to Holiday: One Garment for Multiple Scenarios
Life is constantly in motion, with scenarios shifting from working from home and urban commuting to weekend gatherings and planning spring getaways… Your attire should seamlessly adapt to these changes.
Inspired by the concept of “From Home to Holiday,” Zeagoo has crafted a collection of versatile pieces for this season. Take this floral-print long-sleeve blouse, for example. Its unique bohemian-style print imbues it with a romantic charm. Paired with a skirt or pants, it effortlessly transitions from workdays to concerts, from cozy coffee shop breaks to short vacations.

Returning to the Essence of Dressing: Be Yourself Effortlessly
Zeagoo has always adhered to its core principle of “practical, easy-to-match, and affordable,” refusing to pay for unnecessary design premiums. As spring and summer dressing trends towards simplicity, the brand aims to empower every woman to discover her own comfort and confidence through cost-effective pieces that require minimal effort to style.
This spring and summer, why not give your wardrobe a “lightweight upgrade”? Choose garments that allow you to move freely and lift your spirits, building your personal style through simplicity.
Be different, be you.
Zeagoo is here to accompany you on every effortless and relaxed dressing journey.
For more information, please visit the Zeagoo website and Amazon storefront, or connect with Zeagoo on Facebook and Instagram.
Zeagoo
Charlotte Liu
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Add a Touch of “Ritual” to Love: AVIDLOVE Illuminates Daily Sparks in Intimate Relationships with Design
As the evening sunlight fades, home becomes a corner where two people shed their fatigue. In many long-term relationships, has the natural romance and spontaneity quietly faded amid daily routines?

We often reserve intense emotions for holidays, as if only anniversaries or Valentine’s Day deserve careful preparation. Yet, what truly nourishes intimate relationships are often those ordinary, unnamed evenings: the relaxation of sharing a glass of wine, the leisure of sleeping in together on a weekend morning. These seemingly ordinary moments form the foundation of a relationship but are also the most prone to slipping into monotony. To address this, AVIDLOVE, a brand dedicated to enhancing intimate experiences for couples, proposes a new idea: through carefully designed lingerie, integrate romance into daily life, infusing every ordinary evening with a sense of “ritual.”
Redefining Ritual: Lingerie as a Daily Emotional Trigger
For more and more couples, the concept of “ritual” in relationships is being redefined. It no longer equates to expensive gifts or elaborate arrangements but rather an active choice in lifestyle: intentionally creating experiences of mutual focus, pleasure, and deep connection, transforming ordinary evenings into private moments exclusive to the two.
From this perspective, the role of lingerie has also shifted. AVIDLOVE believes that a good piece of lingerie should not just be “armor” for special occasions but can also serve as an “emotional trigger” in daily life. It is a gift to oneself, unlocking inner confidence and joy; it is also a gentle and intimate signal to a partner, conveying: “I value this moment, and I value us.”
Subtle Details, Evoking Connection
A carefully chosen piece of lingerie often holds meaning beyond the visual. When delicate, skin-friendly lace lightly touches the skin, or when the cut perfectly hugs the body, the wearer first experiences a sense of personal beauty. This confidence and comfort naturally translate into a relaxed and captivating atmosphere.
For a partner, this is like an unexpected invitation—tonight, let’s set aside trivial matters and rediscover each other. For example, a lace pajama set adorned with floral embroidery can subtly shift the mood of a space with its elegant drape and intricate details. Meanwhile, a long-sleeve bodysuit that fits like a second skin seamlessly transitions between home and outings, extending a touch of delicate tenderness.
“Feel Every Spark”: Discovering Surprise in Daily Life
The vitality of an intimate relationship stems from continuous, small investments. Integrating romance into daily life aims to break the myth that “romance requires grand efforts.” A lace babydoll dress adorned with a bow, or a long-sleeve lace set that balances sensuality and casualness, can use design language to quietly suggest: tonight can be different.
This also resonates with AVIDLOVE’s advocacy of “Feel Every Spark”—encouraging couples to refocus on the present, igniting sparks and connections hidden in daily life through thoughtful clothing or simple gestures.
Comfort as the Foundation, Blending into Every Moment Together
AVIDLOVE firmly believes that true attraction always stems from unconstrained comfort. To achieve this, the brand selects skin-friendly, breathable fabrics and researches cuts aligned with ergonomics, ensuring each product not only offers visual delight but also provides an exceptional wearing experience.
From leisurely moments at home to the anticipation of a date night, and the excitement of anniversaries, AVIDLOVE aims to provide intimate companionship for all scenarios. Through thoughtful design, love and blend into every corner of life, quietly igniting sparks in ordinary days.
Feel Every Spark.
With AVIDLOVE.
For more information, please visit the AVIDLOVE website and Amazon storefront, or connect with AVIDLOVE on Facebook and Instagram.
AVIDLOVE
Dana Li
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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