Connect with us

Press Release

What’s the NFT game Tencent & Alibaba Rush into?

Published

on

In June 2021, Alibaba and Dunhuang Arts Institute jointly released two NFTs, Dunhuang Flying Sky and Nine Color Deer App skins, which were limited to 16,000 in the world. The works were looted as soon as they were released.

On June 26, 2021, NetEase and Nervina Labs released their first NFT work on Taobao.

On August 3, 2021, Chinese tech giant Tencent’s  NFTs trading platform -Huanhe launched 300 copies “Vinyl Record NFT” authorized by TV program “Thirteen Invitations”, and sold out instantly.

Chinese giants’ capital is vying to chase, and it’s so fierce. So far people can’t help asking, what is NFT?

Meet NFT

NFT is short for Non-fungible Token,which is relative to the concept of Fungible Token (FT), each NFT has a unique and only identification, which is not interchangeable, and the smallest unit is 1 and indivisible.

Generally, BTC, ETH, etc. we familiar with are Fungible Token. For example, BTC everyone owns is same, it’s interchangeable with each other, can also be divided into 0.1, or 0.01 without affecting the value and use.

NFT represents indivisible and non-interchangeable items in reality, such as a real estate certificate, a famous painting, a piece of game equipment and so on. They are all unique, and completely lose their value and practicality after being divided. The most typical are collectibles and artworks. These products with non-fungible genes are digitized and tokenized using blockchain technology, and they have become popular NFTs today.

NFT is one and only

Economics stipulates that currency is a unity equivalent and a carrier of consensus on value. In modern society, personal wealth is no longer measured by currency holdings, but includes the value and quantity of assets under his name. Its assets include but not limited to items with market value such as houses, cars, stocks, etc. In most case, the value carried by an asset often far exceeds the value of the cash value they hold. However, real assets have two major shortcomings: poor liquidity and high cost of confirmation. For example, the determination of the right of a house needs to rely on the registration of the Housing Management Committee to determine the ultimate ownership of the house.

But in the blockchain world, the assets we currently have are BTC, ETH with currency attributes. After meeting demand for monetary assets, a value medium of non-monetary assets will naturally emerge, and this is NFT. Relying on the decentralization, immutability and cryptographic authentication of the blockchain, NFT solves a series of problems of real assets:

• The asset is unique and cannot be faked

• Strong liquidity, real-time trading;

• Cryptography is the confirmation and cannot be tampered with.

In addition, NFT also has features that cryptocurrency does not have. Its unique features can be used for identity certification, item ownership certification, virtual props, etc. NFT makes crypto assets more practical, enabling users to expand the utilization of valuable assets in the form of NFT, and is protected by blockchain technology.

NFT Boom Out

NFT is not a new thing born this year, it has made any public appearances early in 2017, but more regarded as a niche thing within Ethereum.

So, what is the real important promoter of NFT out of the circle?

First, let’s ask a question: How much would a digital picture be? The answer is $69.3 million!

On March 11, 2021, an unknown artist Beeple collaged his daily art work for the past thirteen years into a digital picture called “everyday: the first 5000 days”. At Christie’s, it was sold for $69.3 million, which shocked the world.

Overnight, NFT became the outlet. This 40-year-old American painter also made great fortune overnight. The popularity of NFT has caused a huge sensation in many fields such as art, venture capital, and finance.

Commercial filed such as NBA, Samsung, McDonald’s, Marvel, movie stars, etc. are all releasing their own NFT products, and venture capital industry such as Three Arrows Capital, Signum Capital, NGC Ventures, Coinbase, etc. have begun to invest in this field. Internet giants such as Tencent, JD, Facebook, Twitter, etc. are all laying out the NFT battlefield. The opportunities and challenges brought by NFT are more than that brought by the mobile Internet to the Internet.

From the perspective of business history, iPhone, Amazon, Microsoft, etc. were initially used by industry insiders. After going out of the circle by marketing, products, and the trend of the times, the entire society began to accept them, and they evolved from product for a specific group into mass infrastructure. Although the development of NFT is still at an early stage, the boom out of NFT will continue the historical trajectory and accelerate the application of blockchain technology. It is of great significance for promoting the digitalization of society.

NFT Bright Future

Except crypto artworks, will NFT have wider applications? We can find that NFT will be widely used in the future. For example, the recent popular NFT+DeFi and NFT+game, as well as the concept of meta-universe, are inseparable from the future development of NFT. The physical application of NFT will solve many problems for the society, such as: 

First, intellectual property. NFT can represent a painting, a song, a patent, a film, a photo, or other intellectual property rights. NFT can help each unique thing to register the copyright and help it identify the patent.

Second, physical assets. Real estate such as houses and other physical assets are digitized through NFT. It can be used in financial markets such as the circulation of assets.

Third, records and identification. The unique features of NFT, can be used to verify identity and birth certificates, driver’s licenses, academic certificates, etc., to prevent abuse or tampering.

There will be many physical applications of NFT in the future, which will surely solve various practical problems for the society. Presumably this is the ultimate goal of various giant capitals. As the world’s first physical digital economy token trading platform-BtLux Exchange focuses on the implementation of blockchain scenarios that are closely related to people’s lives.

Different from other cryptocurrencies with no entity value support, BtLux regards the underlying innovation of the blockchain as an important breakthrough in the independent innovation of core technology, and takes the use of blockchain to trade, calculate, and record to promote real economic activities on the chain under supervision. At the same time, realize the market operation and value management of digital assets after the certification, redefine the interest distribution relationship of producers, consumers and participants, and form a brand new financial and business model.

Soon, BtLux will accelerate the integration of NFT and physical enterprises based on years of experience in the implementation of blockchain physical scenarios, provide top-level business architecture design and digital economic model design for physical enterprises, and jointly build “blockchain” + “new ecology”, So that participants in the entire chain can benefit. It would bring tangible benefits to the real economy and the entire society, and be widely recognized by the society, making digital currency a living water, flowing in the real economy, and bringing benefits to the real economy more vitality and new power.

NFT is a new world brought about by the technological explosion era, and the digitalization process of the real world in the next ten years will also be greatly accelerated. In the future, only when NFT accelerates the deep integration of the real economy and the digital economy, the technological value of the blockchain will gradually emerge in this process. It will be able to bring new business models and reconstruct distribution models, market structures, organizational forms, and industry relationships to promote human beings to a new era of digital civilization, and in that, BtLux will become an indispensable promoter.

BtLux Official website: https://www.btlux.top/

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

Terrance Bradford Tampa, FL Explains Why Adaptability Is Essential in the Construction Industry

Published

on

  • Terrance Bradford Tampa, FL Explains Why Adaptability Is Essential in the Construction Industry

Tampa, FL, Jun 30, 2026, ZEX PR WIRE — The construction industry is constantly evolving, requiring professionals to respond to changing technologies, economic conditions, regulations, and project demands. According to Terrance Bradford Tampa, FL, one of the most valuable qualities construction professionals can develop is adaptability. The ability to adjust to changing circumstances while maintaining quality and efficiency can make a significant difference in the success of a project.

Having worked in construction for more than two decades, Bradford has experienced firsthand how the industry has changed over the years. From advances in building materials to new project management methods and shifting client expectations, he believes adaptability has become just as important as technical expertise.

“Construction is an industry where change is constant,” Bradford says. “The professionals who continue learning and adapting are often the ones who achieve the most consistent long-term success.”

Embracing Change Instead of Resisting It

According to Bradford, adaptability begins with mindset. While change can create uncertainty, it also creates opportunities to improve processes, strengthen teams, and deliver better outcomes.

“Every project teaches you something,” he explains. “If you’re willing to learn from each experience and stay open to new ideas, you’ll continue growing throughout your career.”

Bradford believes construction professionals who embrace change are better prepared to overcome unexpected challenges and identify innovative solutions.

Adjusting to New Project Demands

Every construction project presents its own unique circumstances. Differences in site conditions, timelines, budgets, and client expectations require professionals to remain flexible throughout the planning and execution process.

Bradford explains that successful teams avoid relying on a one-size-fits-all approach.

“No two projects are exactly alike,” he says. “Being adaptable allows you to make informed decisions based on the specific needs of each project rather than relying solely on past experiences.”

This flexibility often leads to improved efficiency while helping projects remain on schedule.

The Importance of Continuous Learning

Bradford believes one of the best ways to remain adaptable is through ongoing education and professional development.

The construction industry continues to evolve through new technologies, improved materials, updated building methods, and digital project management tools. Staying informed allows professionals to make better decisions while improving overall project performance.

“I don’t think learning ever stops,” Bradford says. “Whether it’s developing new technical skills or improving communication and leadership, there’s always room to grow.”

He encourages professionals at every stage of their careers to remain curious and committed to expanding their knowledge.

Building Resilient Teams

Adaptability is not only an individual quality, it also strengthens entire teams. Bradford believes leaders play an important role in creating work environments where employees feel comfortable adjusting to change and contributing new ideas.

“When people understand that change is part of the process, they become better problem-solvers,” he explains. “A resilient team doesn’t panic when challenges arise. They work together to find solutions.”

Open communication and collaboration help teams remain productive even when projects require unexpected adjustments.

Preparing for Florida’s Unique Construction Environment

Working in Florida requires construction professionals to adapt to a variety of environmental conditions, including high temperatures, heavy rainfall, humidity, and seasonal storms.

According to Terrance Bradford, planning for these variables is an important part of successful project management.

“You have to understand the environment you’re working in,” he says. “Preparing for weather-related challenges helps reduce delays and keeps projects moving safely and efficiently.”

By anticipating changing conditions, construction teams can make better decisions throughout every stage of a project.

Leadership Through Change

Bradford also believes effective leadership becomes even more important during periods of change. Leaders who communicate clearly, remain calm under pressure, and encourage collaboration help their teams adapt more successfully.

“People look to leadership for direction when things become uncertain,” he says. “Being steady, transparent, and solution-focused helps create confidence throughout the entire team.”

Strong leadership, combined with adaptability, helps organizations navigate challenges while maintaining productivity and quality.

Looking Toward the Future

As construction continues to evolve, Terrance Bradford Tampa, FL believes adaptability will remain one of the industry’s most valuable skills. While technologies and building methods may change, the willingness to learn, communicate effectively, and respond thoughtfully to new challenges will continue to define successful construction professionals.

For Bradford, adaptability is about more than reacting to change, it’s about embracing opportunities for improvement and continuously striving to deliver better results. He believes that professionals who remain flexible, committed to learning, and focused on collaboration will be well-positioned to succeed as the construction industry continues to grow and evolve.

To learn more visit: https://terrancebradford.com/

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

617 Collective Appoints Victor Martinez as Partner and Head of Capital Markets

Published

on

New York, New York, June 30th, 2026, FinanceWire

Former Citi and JP Morgan Executive Joins as 617 Collective Advances Plan to Deploy Up to $100 Million Across Founder-Led Marketing, Media, and Creator Economy Businesses

617 Collective LLC, a New York-based acquisition platform focused on founder-led agencies across modern marketing, media, public relations, digital content, and the creator economy, today announced the appointment of Victor Martinez as Partner and Head of Capital Markets.

Martinez will lead 617 Collective’s capital markets strategy, strategic financing relationships, lender engagement, and corporate development as the firm advances its plan to deploy up to $100 million across acquisition and partnership opportunities this year. His appointment strengthens the institutional infrastructure required to execute a disciplined acquisition strategy across a fragmented and rapidly evolving sector.

Martinez brings more than 20 years of investment banking and capital markets experience from Citi and JP Morgan, where he advised companies on financing transactions, strategic growth initiatives, public market positioning, and capital formation across technology, media, and consumer sectors.

As Head of Capital Markets, Martinez will work closely with banks, lenders, private investment firms, family offices, and strategic financial partners to support 617 Collective’s acquisition pipeline and broader platform growth.

617 Collective is building a long-term acquisition platform for founder-led businesses across influencer marketing, talent management, public relations, digital media, creative services, branded content, and creator commerce. The firm targets businesses with strong client relationships, specialized capabilities, durable market positions, and opportunities to benefit from shared infrastructure and strategic support.

Unlike traditional private equity-backed roll-up strategies, 617 Collective follows a long-term holding model designed to preserve founder leadership, creative independence, and brand identity while providing capital, operational resources, shared services, and strategic guidance.

Cynthia Monroy, Managing Partner of 617 Collective, commented:

“Victor’s appointment is an important step in the continued institutionalization of 617 Collective. His experience across global banking, capital markets, and strategic financing strengthens our ability to execute our acquisition strategy with discipline and credibility.”

Victor Martinez added:

“617 Collective is addressing a fragmented market with a disciplined acquisition strategy and long-term ownership model. I’m excited to help build the capital markets relationships and strategic financing framework needed to support the platform’s growth and acquisition pipeline.”

617 Collective has already begun executing on this strategy through its acquisitions of Nominee and Zanahoria Azul, two founder-led agencies that reflect the firm’s focus on specialized, culturally relevant businesses across modern marketing, media, and the creator economy. These transactions are early examples of 617 Collective’s long-term partnership model, which preserves founder leadership and brand identity while providing the infrastructure and strategic support needed to scale.

As the creator economy and modern marketing services sector matures, founders are increasingly seeking partners that provide scale, operational support, and long-term alignment without sacrificing independence, culture, or client relationships. By combining patient capital, operational expertise, shared services, and sector-specific knowledge, 617 Collective aims to build a portfolio of category-leading businesses positioned for long-term growth.

About 617 Collective

617 Collective LLC is a New York-based acquisition platform that acquires and partners with founder-led agencies operating across influencer marketing, talent management, public relations, digital media, branded content, creator commerce, and creative services. The firm follows a long-term holding strategy designed to preserve founder leadership, brand identity, and entrepreneurial culture while providing capital, strategic oversight, operational infrastructure, and shared services to support sustainable growth.

Contact

Smith
Lilian
617 Collective LLC
press@617collective.com

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

Zero Give announces end-of-July restock of grip socks with PivotCore traction

Published

on

Zero Give, an athletic brand founded by Dr. Ralph Carullo, will restock its grip socks with the proprietary PivotCore Grip Technology traction system by end of July 2026, after the first run sold out.

Las Vegas, NV, United States, 30th Jun 2026 – Zero Give, the athletic brand founded by Dr. Ralph Carullo, a board-certified physician and biomechanics researcher, has announced its Zero Give Grip Socks will be back in stock by the end of July 2026. The socks, built around the proprietary PivotCore Grip Technology traction system, sold out shortly after launch.

According to the company, thousands of pairs have already been reserved at ZeroGive.com. Customers who reserved will hear before the product goes back on sale to the public.

PivotCore Grip Technology uses grip zones mapped to the parts of the foot that work hardest during acceleration, cutting, stopping, and direction changes. The goal is to keep the foot from sliding inside the shoe or cleat.

The socks are built for soccer and field sports but also work for gym training, running, and court sports. They use compression zones around the foot and ankle, skip cotton in favor of technical fibers, and stay low-profile inside a cleat or shoe. The company is moving toward incorporating performance fibers for moisture management and stretch retention in future production, according to its website.

“Comfort is stability,” said Dr. Ralph Carullo, founder of Zero Give. “When your foot is locked in and moving efficiently, you reduce friction, fatigue, and unnecessary strain. Zero Give delivers control first – and comfort follows naturally. We built Zero Give for athletes who want to grip the game they love and compete with confidence.”

Athletes can reserve a pair at ZeroGive.com to get notified before the restock goes public.

About Zero Give

Zero Give is an athletic brand founded by Dr. Ralph Carullo, a board-certified physician and biomechanics researcher, based in Las Vegas, Nevada. The company makes grip socks designed to reduce internal foot slippage during high-intensity sport and training. More information is available at ZeroGive.com.

Media Contact

Organization: Zero Give

Contact Person: Ralph Carullo MD

Website: https://www.zerogive.com/

Email:
drcarullo@zerogive.com

City: Las Vegas

State: NV

Country:United States

Release id:46440

The post Zero Give announces end-of-July restock of grip socks with PivotCore traction appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section

file

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

LATEST POST