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What’s the NFT game Tencent & Alibaba Rush into?

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In June 2021, Alibaba and Dunhuang Arts Institute jointly released two NFTs, Dunhuang Flying Sky and Nine Color Deer App skins, which were limited to 16,000 in the world. The works were looted as soon as they were released.

On June 26, 2021, NetEase and Nervina Labs released their first NFT work on Taobao.

On August 3, 2021, Chinese tech giant Tencent’s  NFTs trading platform -Huanhe launched 300 copies “Vinyl Record NFT” authorized by TV program “Thirteen Invitations”, and sold out instantly.

Chinese giants’ capital is vying to chase, and it’s so fierce. So far people can’t help asking, what is NFT?

Meet NFT

NFT is short for Non-fungible Token,which is relative to the concept of Fungible Token (FT), each NFT has a unique and only identification, which is not interchangeable, and the smallest unit is 1 and indivisible.

Generally, BTC, ETH, etc. we familiar with are Fungible Token. For example, BTC everyone owns is same, it’s interchangeable with each other, can also be divided into 0.1, or 0.01 without affecting the value and use.

NFT represents indivisible and non-interchangeable items in reality, such as a real estate certificate, a famous painting, a piece of game equipment and so on. They are all unique, and completely lose their value and practicality after being divided. The most typical are collectibles and artworks. These products with non-fungible genes are digitized and tokenized using blockchain technology, and they have become popular NFTs today.

NFT is one and only

Economics stipulates that currency is a unity equivalent and a carrier of consensus on value. In modern society, personal wealth is no longer measured by currency holdings, but includes the value and quantity of assets under his name. Its assets include but not limited to items with market value such as houses, cars, stocks, etc. In most case, the value carried by an asset often far exceeds the value of the cash value they hold. However, real assets have two major shortcomings: poor liquidity and high cost of confirmation. For example, the determination of the right of a house needs to rely on the registration of the Housing Management Committee to determine the ultimate ownership of the house.

But in the blockchain world, the assets we currently have are BTC, ETH with currency attributes. After meeting demand for monetary assets, a value medium of non-monetary assets will naturally emerge, and this is NFT. Relying on the decentralization, immutability and cryptographic authentication of the blockchain, NFT solves a series of problems of real assets:

• The asset is unique and cannot be faked

• Strong liquidity, real-time trading;

• Cryptography is the confirmation and cannot be tampered with.

In addition, NFT also has features that cryptocurrency does not have. Its unique features can be used for identity certification, item ownership certification, virtual props, etc. NFT makes crypto assets more practical, enabling users to expand the utilization of valuable assets in the form of NFT, and is protected by blockchain technology.

NFT Boom Out

NFT is not a new thing born this year, it has made any public appearances early in 2017, but more regarded as a niche thing within Ethereum.

So, what is the real important promoter of NFT out of the circle?

First, let’s ask a question: How much would a digital picture be? The answer is $69.3 million!

On March 11, 2021, an unknown artist Beeple collaged his daily art work for the past thirteen years into a digital picture called “everyday: the first 5000 days”. At Christie’s, it was sold for $69.3 million, which shocked the world.

Overnight, NFT became the outlet. This 40-year-old American painter also made great fortune overnight. The popularity of NFT has caused a huge sensation in many fields such as art, venture capital, and finance.

Commercial filed such as NBA, Samsung, McDonald’s, Marvel, movie stars, etc. are all releasing their own NFT products, and venture capital industry such as Three Arrows Capital, Signum Capital, NGC Ventures, Coinbase, etc. have begun to invest in this field. Internet giants such as Tencent, JD, Facebook, Twitter, etc. are all laying out the NFT battlefield. The opportunities and challenges brought by NFT are more than that brought by the mobile Internet to the Internet.

From the perspective of business history, iPhone, Amazon, Microsoft, etc. were initially used by industry insiders. After going out of the circle by marketing, products, and the trend of the times, the entire society began to accept them, and they evolved from product for a specific group into mass infrastructure. Although the development of NFT is still at an early stage, the boom out of NFT will continue the historical trajectory and accelerate the application of blockchain technology. It is of great significance for promoting the digitalization of society.

NFT Bright Future

Except crypto artworks, will NFT have wider applications? We can find that NFT will be widely used in the future. For example, the recent popular NFT+DeFi and NFT+game, as well as the concept of meta-universe, are inseparable from the future development of NFT. The physical application of NFT will solve many problems for the society, such as: 

First, intellectual property. NFT can represent a painting, a song, a patent, a film, a photo, or other intellectual property rights. NFT can help each unique thing to register the copyright and help it identify the patent.

Second, physical assets. Real estate such as houses and other physical assets are digitized through NFT. It can be used in financial markets such as the circulation of assets.

Third, records and identification. The unique features of NFT, can be used to verify identity and birth certificates, driver’s licenses, academic certificates, etc., to prevent abuse or tampering.

There will be many physical applications of NFT in the future, which will surely solve various practical problems for the society. Presumably this is the ultimate goal of various giant capitals. As the world’s first physical digital economy token trading platform-BtLux Exchange focuses on the implementation of blockchain scenarios that are closely related to people’s lives.

Different from other cryptocurrencies with no entity value support, BtLux regards the underlying innovation of the blockchain as an important breakthrough in the independent innovation of core technology, and takes the use of blockchain to trade, calculate, and record to promote real economic activities on the chain under supervision. At the same time, realize the market operation and value management of digital assets after the certification, redefine the interest distribution relationship of producers, consumers and participants, and form a brand new financial and business model.

Soon, BtLux will accelerate the integration of NFT and physical enterprises based on years of experience in the implementation of blockchain physical scenarios, provide top-level business architecture design and digital economic model design for physical enterprises, and jointly build “blockchain” + “new ecology”, So that participants in the entire chain can benefit. It would bring tangible benefits to the real economy and the entire society, and be widely recognized by the society, making digital currency a living water, flowing in the real economy, and bringing benefits to the real economy more vitality and new power.

NFT is a new world brought about by the technological explosion era, and the digitalization process of the real world in the next ten years will also be greatly accelerated. In the future, only when NFT accelerates the deep integration of the real economy and the digital economy, the technological value of the blockchain will gradually emerge in this process. It will be able to bring new business models and reconstruct distribution models, market structures, organizational forms, and industry relationships to promote human beings to a new era of digital civilization, and in that, BtLux will become an indispensable promoter.

BtLux Official website: https://www.btlux.top/

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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SpaceX’s Record-Breaking IPO Draws Massive Market Attention: How to Find New Opportunities in the Digital Economy

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England, U.K, Jun 12, 2026 — Trump’s cancellation of a planned strike on Iran boosted market sentiment, sending the Dow Jones higher while the launch of SpaceX’s IPO approaches.

This week, the attention of global capital markets has been almost entirely focused on SpaceX.

As one of the world’s most influential aerospace technology companies, SpaceX has officially launched its initial public offering (IPO). Its valuation is expected to approach $1.8 trillion, potentially making it the largest IPO in history.

At the same time, U.S. technology stocks have staged a strong rebound, with semiconductor, artificial intelligence, and digital infrastructure sectors once again becoming major market highlights.

The listing of SpaceX not only represents the entry of a technology giant into the capital markets, but also reflects the continued flow of global capital into artificial intelligence, advanced manufacturing, and the digital economy.

The AI Era Is Reshaping the Global Economy

In the past, the internet drove digital transformation.

Today, artificial intelligence is ushering in a new technological revolution.

From OpenAI and autonomous driving to robotics, cloud computing, large-scale data centers, and blockchain networks, the technology industry is increasingly dependent on powerful computing resources.

Global investment in AI infrastructure is expected to continue growing in the years ahead. A new trend is becoming increasingly clear:

The most valuable assets are not only technology company stocks, but also the underlying infrastructure that powers the digital economy.

How Can You Get Involved in Digital Economy Infrastructure Early? 

AS DeFi – Helping You Easily Participate in the Digital Economy 

AS DeFi is a global AI-powered cloud mining platform. Through artificial intelligence technology, green energy mining farms, and automated profit management systems, it provides a more convenient way to participate in the digital economy.

Unlike traditional mining models, AS DeFi does not require users to purchase expensive equipment or handle complex maintenance and operational tasks.

The system automatically deploys and optimizes computing power, allowing users to monitor operations and digital earnings in real time through their mobile phones.

How to Join AS DeFi and Start Cloud Mining for Free 

Step 1: Register an Account 

Visit the AS DeFi official website. New users can receive a $15 trial reward after registration, and an additional $0.60 daily login reward.

Step 2: Deposit Digital Assets 

Supported assets include:

BTC, ETH, XRP, DOGE, SOL, LTC, USDT, BNB, and other major digital assets.

Step 3: Choose an AI Cloud Mining Contract 

Select the cloud mining contract that best suits your income goals and investment needs.

The New Era of the Digital Economy Is Advancing Rapidly 

SpaceX’s record-breaking IPO reflects global capital’s confidence in the future of the technology industry.

From artificial intelligence and aerospace technology to data centers and digital asset ecosystems, the digital economy represents one of the most significant long-term growth opportunities.

Future competition will not only be among technology companies, but also among digital infrastructure providers, energy resources, and computing power networks.

As global digitalization continues to accelerate, AI and computing power industries are becoming some of the most promising opportunities of the new era.

Through AI-powered cloud mining, green energy mining farms, and automated earnings systems, AS DeFi provides a convenient new way to participate in the digital economy.

AS DeFi Official Website: https://asdefi.com

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Craig Plescia Debunks Five Myths Holding Back Construction Leaders

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  • Craig Plescia, Founder and CEO of Plescia Construction & Development in Morristown, New Jersey, challenges common misconceptions that prevent professionals from reaching their full potential in the construction industry.

The Problem with Industry Myths

New Jersey, USA, Jun 12, 2026, ZEX PR WIRE — Construction professionals face pressure from every direction: tight margins, demanding clients, unpredictable schedules, and a workforce stretched thin. In this environment, myths take root quickly. They sound reasonable. They feel safe. But they quietly undermine performance.

Craig Plescia has seen these misconceptions derail projects, drain profitability, and burn out talented people. After more than two decades leading commercial construction projects across multiple sectors, he has identified five myths that consistently mislead individuals in the industry.

“Consistency, credibility, and execution. If you can reliably generate opportunities, build trust, and deliver results at a high level, you’ll outperform most people in this industry,” Plescia says.

Myth One: More Hours Equals Better Results

Many construction professionals believe that working longer hours is the only path to success. The logic seems sound: more time on the job means more gets done. The culture reinforces it. People wear exhaustion as a badge of honor.

This belief persists because the industry rewards visible effort and punishes downtime. When a project falls behind, the instinct is to throw more hours at the problem. But hours without structure lead to mistakes, rework, and burnout.

The reality is different. Execution creates momentum, not endless hours. “I focus on what I can control, break challenges into smaller actions, and rely on routine instead of motivation. Execution creates momentum, and momentum overrides doubt,” Plescia explains.

Practical tip: Block three hours tomorrow morning for high-priority work only. Turn off notifications. Focus on one deliverable. Measure the quality of output, not the quantity of hours.

Myth Two: Success Means Sacrificing Personal Life

The belief that professional achievement requires personal sacrifice runs deep. People assume that building a successful business means missing family events, neglecting health, and putting relationships on hold. The narrative is everywhere: if you want to win, something has to give.

This myth survives because early-stage businesses often demand intense focus. The lines blur. The hours pile up. But making it a permanent strategy leads to breakdown, not breakthrough.

The fact is that professional success and personal stability are not opposites. They support each other. “Professional success builds the foundation, but personal stability makes it sustainable. When they’re aligned, performance and overall satisfaction are significantly higher,” Plescia notes.

Practical tip: Set one non-negotiable personal commitment this week and protect it the same way you protect a client meeting. Health, family, or rest. No exceptions.

Myth Three: Taking On Every Project Builds the Business

Many contractors believe that saying yes to every opportunity is the fastest way to grow. More projects mean more revenue, more visibility, and more relationships. Turning down work feels risky, especially early on.

This belief takes hold because deal flow is unpredictable. When opportunities arrive, the instinct is to grab them. But taking on poorly scoped or underpriced work erodes margins and stretches resources thin.

The lesson is clear: not all projects are good projects. “We took on a project early that wasn’t properly scoped or priced, which hurt margins. I used that as a lesson to implement stricter qualification, clearer scopes, and disciplined pricing,” Plescia says.

Practical tip: Before accepting the next project, ask three questions. Does it fit your strengths? Is it priced correctly? Will it strengthen your reputation? If the answer to any is no, walk away.

Myth Four: Results Are the Only Thing That Matter

The construction industry is results-driven. Projects are either on time and on budget or they are not. This clarity is valuable. But it also creates a myth: that outcomes are the only measure of success.

People believe this because clients care about results. Contracts are built around them. Performance is judged by them. But results without quality execution, client satisfaction, or team morale are hollow victories.

The truth is that how you deliver matters as much as what you deliver. “Outcomes come first, but they have to align with my standards and client feedback. Real success is hitting the target, executing at a high level, and leaving the right impression,” Plescia explains.

Practical tip: After your next project milestone, ask your client one question: What could we have done better? Use the feedback to improve the next phase.

Myth Five: Success Happens Once You Arrive

Many professionals believe that success is a destination. Hit a revenue target, win a major project, or land a key client, and the hard work is over. The struggle ends. The pressure lifts.

This myth persists because milestones feel like finish lines. Celebrating them is important. But treating them as endpoints leads to complacency. Growth stops when the drive to improve stops.

The reality is that success is a process, not a prize. “I continuously raise the bar, seek out bigger challenges, and stay around people who push my standards higher. Growth comes from staying uncomfortable and intentional, not from success itself,” Plescia says.

Practical tip: Set a new standard this month that makes you slightly uncomfortable. Raise your pricing. Pursue a bigger client. Tighten your project timeline. Stay intentional.

If You Only Remember One Thing

Execution beats effort. Discipline beats hours. Clarity beats hustle. The construction professionals who succeed long-term are not the ones who work the most. They are the ones who work with intention, protect their standards, and build systems that create repeatable results.

Take Action Today

These myths are not harmless. They cost money, time, and opportunity. Share this list with someone in your network who needs to hear it. Pick one tip from the list and apply it today. Small changes in approach create outsized results over time.

 

About Craig Plescia

Craig Plescia is the Founder and CEO of Plescia Construction & Development, a commercial general contracting and construction management company based in Morristown, New Jersey. With over 20 years of experience in the construction industry, Plescia has led complex projects across commercial interiors, hospitality, retail, life sciences, industrial, educational, multifamily, mixed-use, and data center sectors. He is a member of YPO, where he serves as Chapter Chair for Garden State Integrated, and is actively involved with ULI, NAIOP, CoreNet, and BOMA.

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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Donald Deibler: Why Your Local Business Matters More Than You Think

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  • Donald Deibler, a Pennsylvania entrepreneur and community advocate, explains how everyday choices shape the future of small towns.

The Decision You Make Every Day

Hegins, Pennsylvania, Jun 12, 2026, ZEX PR WIRE — Every time you choose where to eat, where to shop, or where to spend your money, you are casting a vote. You are deciding whether your community grows stronger or whether it slowly fades. Most people do not think about it that way. They see a transaction. But Donald Deibler sees something bigger.

“Local businesses are part of the community. They’re not separate from it,” Deibler says. “When communities support local businesses, those businesses are able to give back and help the area grow.”

Deibler grew up in Donaldson, Pennsylvania, in a large family where hard work was not optional. Sports, family, and showing up for each other were central to daily life. After earning a degree in Music Business from Albright College in 2015, he became Business Manager of All Stars Ice Cream and Café Bakery. Today, he plays a major operational role behind the scenes at Dead Horse Beer & Burritos, a restaurant owned by his wife. He describes himself as “the man behind the vision,” helping shape operations, solve problems, and step into the kitchen when needed.

His perspective on business is simple. Small businesses are not just economic engines. They are anchors. When they succeed, the entire community benefits.

What Happens When Money Stays Local

When you buy from a local business, the money does not disappear into a corporate headquarters hundreds of miles away. It circulates. It pays a local employee. It funds a sponsorship for a youth sports team. It keeps a storefront open on Main Street.

“When local businesses succeed, communities benefit,” Deibler explains. “Jobs stay local. Relationships stay local. The money keeps moving through the town instead of leaving it.”

This is not theory. It is what Deibler has seen firsthand. In small towns across Pennsylvania, local businesses support Little League teams, donate to church fundraisers, and sponsor community events. They do this not because they have to, but because they are part of the fabric of the place.

The Problem Is Not Awareness

Most people know they should support local businesses. They see the signs in windows. They hear the appeals on social media. But intention does not always translate into action. It is easier to order online. It is faster to go to a chain. It is more convenient to choose what is familiar.

The gap between knowing and doing is where communities lose ground.

“The little things matter,” Deibler says. “People remember how you treat them and how consistent you are.”

Consistency applies to customers, too. One visit to a local restaurant is nice. But returning regularly, bringing friends, and spreading the word makes the difference between a business that survives and one that thrives.

What Small Business Owners Actually Do

Deibler is not the kind of leader who manages from an office. He works alongside his team. He jumps into whatever role needs attention. When the kitchen is short-staffed, he cooks. When a customer has a concern, he listens.

“I like being hands-on,” he says. “If something needs to get done, I’ll jump in.”

This approach is common among small business owners. They do not have the luxury of staying in one lane. They are accountants, marketers, cooks, cleaners, and therapists all in one day. They know their customers by name. They notice when someone has not been in for a while. They care because their livelihood depends on it, but also because they are genuinely invested in the people they serve.

“If customers aren’t happy, nothing else matters,” Deibler says. “You have to earn that trust every day.”

Why Community Support Is Not Optional

Deibler is also active in supporting youth sports programs like Tri Valley Little League and organizations like St. Peter’s UCC. He believes that being part of a town means showing up, not just during business hours.

“Being part of a town means showing up. Not just during business hours,” he says.

This is the reciprocal relationship that makes small towns work. Businesses support the community. The community supports the businesses. When one side pulls back, the whole system weakens.

The challenge is that support has to be intentional. It has to be a habit. It cannot be something people do only when they feel guilty or when a business is on the verge of closing.

What You Can Do This Week

You do not need to overhaul your life to make a difference. Small, consistent actions add up. Here are ten things you can do this week to support local businesses and strengthen your community:

  1. Buy lunch or dinner from a locally owned restaurant instead of a chain.

  2. Leave a positive online review for a local business you appreciate.

  3. Refer a local business to a friend or family member who needs their service.

  4. Follow three local businesses on social media and engage with their posts.

  5. Buy a gift card from a local shop and give it to someone as a gift.

  6. Attend a community event sponsored by a local business.

  7. Ask a local business owner how you can help them succeed.

  8. Share a post from a local business to your social media network.

  9. Choose a local vendor for your next home repair, car service, or other need.

  10. Make a small donation to a youth sports team or community organization.

A Simple Challenge

Pick one action from the list above. Commit to it for the next seven days. Then share this letter with someone who cares about your community. It could be a neighbor, a coworker, or a friend who just moved to town.

Your choices matter. The businesses in your town are counting on you to show up.

 

About Donald Deibler

Donald Deibler is a Pennsylvania-based entrepreneur with experience in hospitality, food service, and business operations. He served as Business Manager of All Stars Ice Cream and Café Bakery and plays a key operational role supporting Dead Horse Beer & Burritos, a restaurant owned by his wife. He graduated from Albright College with a degree in Music Business in 2015 and is known for hands-on leadership and community involvement in Hegins and Donaldson, Pennsylvania.

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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