Press Release
The World’s First Global Energy Drink Ranking Accidentally Revealed Something Much Bigger
What’s Actually in Your Energy Drink Depends on Where You Live
MONTREAL, QC – 21/05/2026 – (SeaPRwire) – A beverage expert spent six months collecting and assessing energy drinks from all six continents to create the world’s first objective global ranking of the category. But during the process, an unexpected discovery emerged: depending on the continent, energy drinks are fundamentally different products.

WORLDWIDE COLLECTION & ASSESSMENT
Pat Eckert, an internationally recognised German beverage professional and certified water sommelier, realised that nobody had ever created an objective global ranking of energy drinks. This was despite energy drinks being one of the world’s largest and most discussed beverage categories, while cars, phones, wines, films, and many other consumer sectors already have serious worldwide rankings.
So over roughly half a year, he and his team collected energy drinks from all six inhabited continents and assessed each one using the same professional 36-criteria framework, focused on measurable product quality, ingredients, transparency, and formulation standards. Top-performing products were submitted for laboratory testing and analytical verification. This became the Six Continents Index – built to be professional, rigorous, and objective.
The original goal was simple: to identify which brands objectively perform best worldwide.
However, during the assessment, another finding emerged almost accidentally: energy drinks are not really the same category across continents. Different regions follow very different product philosophies – from Europe’s strong focus on pasteurisation, to Asia’s preference for real sugar, to North America’s heavy reliance on artificial formulations, sweeteners and preservatives.
So the project ultimately became both the world’s first objective global energy drink ranking and a snapshot of how differently the category is formulated around the world.
The Shock FindingS
- Europe goes natural. South America goes artificial.
85.7% of European energy drinks were pasteurised, compared with 12% in North America and under 1% in South America. - Asia still uses real sugar. North America barely does.
In Asia, 78.9% of energy drinks used real sugar. In North America: just 8%. They are effectively drinking a different product. - North America runs on sweeteners. The rest of the world mostly does not.
84% of North American energy drinks relied entirely on artificial sweeteners. In Europe: just 4.2%. In Asia, Australia, South America, and Africa: almost none. - Australia vitaminizes. North America simplifies.
Australian drinks averaged 4.2 vitamins per product, compared with just 2.9 in North America. - Aspartame is still used worldwide, especially in Africa
Aspartame (classified by WHO/IARC as “possibly carcinogenic to humans” (Group 2B)), was used in 10.5% of products worldwide, with 43% of those aspartame-containing products found in Africa. - BPA-free labelling was almost invisible worldwide.
Only 1.4% of the global sample clearly carried BPA-free labelling. - North America – the world’s largest energy drink market by revenue – ranked last overall among the six continents.
Europe pasteurises. North America sweetens artificially. Asia uses real sugar. Australia vitaminizes. Same category, completely different product philosophies.
GLOBAL BRAND NOTES
Among the many brands assessed across six continents, two stood out for reasons beyond the ranking. Red Bull was the only energy drink brand found in virtually every market assessed worldwide, while Japan’s Lipovitan-D was the oldest brand in the study, having been on the market since 1962.
HIGHEST-SCORING PRODUCTS
At the continental level, Europe achieved the highest overall score in the index. Australia & Oceania ranked second, followed by Asia in third place.
At brand level, HELL Energy from Hungary achieved the highest overall score for objective product quality in the index. Second place went to 28 BLACK from Germany, followed by TAKE OFF, also from Germany.
FULL FINDINGS
Further findings, methodology, and background information are available on request at www.sixcontinentsindex.com
ABOUT THE PROJECT
The Six Continents Index was led by Pat Eckert and his team. Eckert is a German certified water sommelier and independent beverage expert whose previous work has been featured by The Guardian, ABC News, The Telegraph, L’Express, Der Spiegel, and the BBC.
Assessed brands were not notified in advance, did not apply, and had no involvement in the evaluation. No paid participation, sponsorship, or commercial influence played any role.
MEDIA CONTACT
Brand: Fine Liquids
Contact: Pat Eckert
Email: pat@fine-liquids.com
Website: https://sixcontinentsindex.com
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
TaqFlow Emerges to Overhaul Central Asian Cross-Border Payments
Dubai, UAE, August 1st, 2026, FinanceWire
Fintech Pioneer Fuses Blockchain and Dedicated Content Delivery Network to Replace Broken 48-Hour Legacy Banking Rails with Instant, Ultra-Low-Fee Transactions
TaqFlow, a next-generation cross-border payment platform engineered specifically for Central Asian corridors, announced its official emergence from stealth mode and the public launch of pre-orders for its high-speed financial network. The platform solves the region’s most critical commercial pain points: slow settlement times, high transaction fees, and crippling currency volatility.
Unlike traditional financial institutions, the team behind TaqFlow is comprised entirely of digital nomads who have spent years traveling, living, and operating businesses across different countries. Having managed international operations on the move, the founders intimately understand the severe friction, predatory fees, and operational bottlenecks tied to cross-border capital movement.
“The spark for TaqFlow happened on a beach in Bali, of all places,” said co-founder Giorgi Beridze. “I was speaking with one of my eventual co-founders, who was venting about the sheer frustration of moving money between Georgia and Kazakhstan. The transaction took over two days to clear. In that short window, currency fluctuations ate away at the capital, costing him the equivalent of several hundred euros. It was a lightbulb moment for both of us. As nomads, we knew this pain intimately. We realized that the existing cross-border rails in Central Asia were fundamentally broken—exposed to systemic delays, unpredictable volatility, and unnecessary costs.”
TaqFlow eliminates these systemic bottlenecks by introducing a proprietary, dual-layer architecture built entirely from scratch. The platform is harnessing the innate speed and cryptographic security of the blockchain, layering it beneath a custom-built, dedicated content delivery network (CDN). This physical infrastructure will bypass standard public internet latency, allowing TaqFlow to route, read, and settle B2B transactions in mere seconds at a fraction of standard banking fees.
The rapid velocity of the platform removes the financial limbo that historically stifled trade along the historic Silk Road corridors, which inspired the company’s name. A “Taq” was the historic domed archway where ancient global merchants gathered to exchange currency; TaqFlow has modernized this concept into a digital gateway.
“As a young startup, our greatest asset is that we aren’t saddled by legacy systems or yesterday’s way of thinking,” a co-founder continued. “Traditional institutions are trapped inside layers of obsolete technical debt. This blank slate allows us to build cleaner, operate with zero friction, and pass those massive cost savings directly to our customers. We are already looking at how we can incorporate AI natively into our infrastructure to push processing speeds even higher and completely transform the cross-border customer experience.”
The launch arrives at a pivotal moment. Institutional investors from Europe, the Americas, and the Gulf region are increasingly turning their attention toward Central Asia’s rapidly growing economic landscape. TaqFlow aims to act as the primary financial bedrock that enables this influx of global capital to reach local markets seamlessly.
“The Central Asian economy has been overlooked for far too long,” co-founder Logan Jenkins noted. “When we look back five years from now, our greatest legacy won’t just be the volume of capital we processed; it will be the community of small businesses and startups we lifted up. We want to be the foundation that helps young enterprises get off the ground, seamlessly scale across borders, protect their hard-earned margins, and grow at velocities they never thought possible.”
TaqFlow is now accepting pre-orders from businesses and corporate partners across authorized Central Asian corridors. Enterprises looking to optimize their cross-border liquidity and eliminate transaction delays can learn more or request platform access by visiting TaqFlow’s launch page.
About TaqFlow
TaqFlow is a modern cross-border payment platform dedicated to unlocking the economic potential of Central Asia. Founded by a team of global digital nomads and fintech innovators, TaqFlow bridges ancient regional trading heritage with modern decentralized technology. By fusing blockchain tech with an ultra-low-latency dedicated network, the platform provides businesses with a fast, secure, and highly automated digital gateway to move capital across borders seamlessly, stripping out the delays and predatory fees of legacy banking rails.
Contact
Marketing & Media Relations
Aditi Gupta
TaqFlow
sales@taqflow.io
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
D$AVAGE Releases New Hit Single “Chosen One”
“Chosen One” brings together Kevin Gates’ younger brothers, D$AVAGE and BWA Ron, for a record rooted in family, hustle and legacy. With BWA Ron behind the production and D$AVAGE delivering raw street testimony, the two combine their talents to show their own worth while building on the foundation already established before them. The record represents chemistry, ambition and the next chapter of the BWA family – not just carrying the name, but proving what the younger brothers bring to it.
Check out “Chosen One” out now on all platforms and make sure you follow D$AVAGE on social media for his latest releases.
Connect:
Instagram – @svglife100
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
The Growing Demand for Sober Lifestyle Products Reflects a Changing Culture
United States, 1st Aug 2026 – Across the United States, sobriety is increasingly being embraced as a lifestyle rooted in wellness, purpose, and authentic connection rather than simply as recovery from addiction. As more people choose alcohol-free living and openly celebrate their personal milestones, demand is growing for meaningful sober merch, thoughtful sobriety gifts, and premium sober clothing that reflect resilience, identity, and hope.
This cultural shift is taking place alongside the rapid growth of the broader sober movement. Today, the Loosid ecosystem—which includes its sober community, recovery resources, marketplace, and lifestyle brand—has grown to more than 450,000 installs, generated 21.8 million user sessions, and helped facilitate nearly 198,000 friendships, highlighting the increasing demand for supportive, recovery-focused communities.
Rather than viewing sobriety as giving something up, many Americans now see it as gaining healthier relationships, stronger mental well-being, greater purpose, and a more intentional way of living. That evolving perspective is also changing how recovery is celebrated, creating demand for products that recognize progress, encourage conversations, and remind people of how far they have come.
Helping lead that conversation is Get Loosid, the lifestyle merchandise division of the Loosid brand. Built by people with lived recovery experience, Get Loosid was created to help individuals celebrate recovery proudly through meaningful products that represent strength, perseverance, and personal transformation.
The inspiration behind the brand is deeply personal.
Loosid was co-founded by MJ Gottlieb, whose own recovery journey revealed a challenge faced by many people entering sobriety: maintaining an alcohol-free lifestyle in a world where social activities often revolve around drinking. After achieving sobriety, Gottlieb envisioned a community that would prove sober living is not the end of fun but the beginning of a healthier and more fulfilling life. That vision ultimately grew into the Loosid ecosystem and later expanded with Get Loosid, giving people meaningful ways to celebrate their recovery every day.
Today, that philosophy resonates with a growing audience. More individuals are embracing the sober lifestyle not only because of recovery, but because they value wellness, mindfulness, and authentic relationships. Friends and family members are also looking for thoughtful ways to recognize important milestones, fueling demand for recovery gifts, personalized sobriety gifts, and keepsakes that celebrate resilience rather than focusing on past struggles.
Recovery experts have long recognized the importance of acknowledging milestones. Whether someone is celebrating thirty days, one year, or decades of sobriety, recognizing those achievements can reinforce confidence, strengthen accountability, and encourage continued progress.
As a result, soberversary gifts have become increasingly meaningful. Rather than giving generic presents, loved ones are choosing personalized items that commemorate sobriety anniversaries, birthdays, and personal accomplishments with messages that carry lasting emotional significance.
Get Loosid has responded to this growing movement by focusing on quality, personalization, and purpose instead of novelty merchandise.
One of the company’s most popular offerings is its personalized sobriety-date jewelry, allowing individuals to carry a daily reminder of the commitment they’ve made to themselves. Each piece serves as more than an accessory—it becomes a symbol of perseverance, hope, and the promise of another sober day.
Another favorite is the company’s customized “Sober Since” apparel, including premium sober t-shirts and sober hoodies that transform important recovery milestones into wearable expressions of pride. Rather than simply displaying a date, these pieces encourage meaningful conversations while helping individuals celebrate achievements they once thought impossible.
Get Loosid also offers thoughtfully designed artwork inspired by recovery, resilience, and transformation. Through inspirational décor featuring recognizable recovery symbols and meaningful addiction art, individuals can create personal spaces that reflect optimism, gratitude, and continued growth. These pieces serve as daily reminders that recovery is not defined by what has been left behind but by everything that has been gained.
For many members of the recovery community, these products represent something much larger than merchandise. They become visible reminders that recovery deserves recognition and that every milestone—regardless of how big or small—is worth celebrating.
This message aligns closely with Loosid’s broader mission of helping change public perception surrounding sobriety. Rather than allowing recovery to remain hidden by stigma, the company encourages individuals to celebrate their journeys openly, inspiring others while helping normalize sober living as a positive and fulfilling lifestyle.
That mission has already helped build one of the nation’s fastest-growing sober communities. Through the Loosid platform, members can connect with peers, track sobriety milestones, access recovery resources, discover wellness opportunities, and build meaningful relationships within a supportive environment dedicated to long-term success.
As the sober lifestyle movement continues to expand, consumers are increasingly seeking brands that reflect authenticity, purpose, and community rather than simply selling products. Industry trends suggest this demand will continue as more Americans prioritize wellness, intentional living, and meaningful self-expression through the products they choose and the stories they share.
Looking ahead, Get Loosid plans to continue developing premium collections that celebrate every stage of the recovery journey while supporting the larger mission of the Loosid ecosystem. By combining thoughtful design with lived experience, the company hopes to inspire more conversations that replace stigma with understanding and shame with pride.
The future of sober living is no longer defined by what people leave behind—it is defined by the lives they build, the communities they create, and the milestones they celebrate together.
Individuals interested in learning more about Get Loosid, exploring its sober lifestyle collections, or discovering resources that support long-term sober living can visit https://getloosid.com.
About Get Loosid
Get Loosid is a United States-based sober lifestyle brand dedicated to celebrating recovery through premium apparel, personalized gifts, jewelry, accessories, home décor, and milestone merchandise. Built by people with lived recovery experience, the company empowers individuals to wear and share their sobriety with pride. As part of the broader Loosid ecosystem, Get Loosid continues to inspire hope, resilience, and authentic community by creating meaningful products that celebrate transformation, personal growth, and sober living. The company’s mission is simple yet powerful: to help create a world where recovery is celebrated openly, every milestone matters, and every sober day becomes a reminder that hope is stronger than stigma.
Media Contact
Organization: Get Loosid
Contact Person: MJ Gottlieb
Website: https://getloosid.com/
Email: Send Email
Country:United States
Release id:47818
The post The Growing Demand for Sober Lifestyle Products Reflects a Changing Culture appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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