Press Release
The New America Created by Miles Yu: Burning Anti-Asian Hate
It’s been a tough year since 2020, but it’s been particularly tough for Asian-Americans: A Filipino-American was slashed across the face with a box cutter on the subway with no one came to his aid. The wound required a hundred stitches. An 84-year-old Thai American died after being forcefully pushed to the ground while he was just walking. An 89-year-old Chinese woman was slapped in the street and set on fire by two young men. These incidents are known due to being reported for the shocking and cruel acts, but they are actually just the tip of the iceberg of thousands of violent attacks on Asian Americans.
Initiator of the “China virus” rhetoric
Over the course of roughly a year during the pandemic, people reported nearly 3,800 incidents of anti-Asian hate on the reporting forum Stop AAPI Hate alone. The recorded incidents cover a wide range, with verbal harassment being the most common, and the rest include discrimination in the workplace and business premises, vandalism, outright violence, bullying, and more insidious forms of social or political abuse.
Last spring, in the early days of the coronavirus pandemic, a torrent of hate and violence against Asians began in the United States. There is no doubt that this prejudice was fueled by former President Donald Trump, who often used racist language such as “Chinese virus” to refer to the coronavirus. Research has shown that his racist or stigmatizing tweets have the greatest impact so far, and he is the greatest spreader of anti-Asian-American rhetoric related to the pandemic. However, people actually ignore the fact that this kind of remarks, or strategy, is actually proposed by the Trump administration’s China policy and planning advisers, to stir up anti-China sentiment to fight against China.
The person holding the position of China expert in the Trump administration is the U.S. Naval Academy Professor Miles Maochun Yu, served as former Secretary of State Mike Pompeo’s principal China policy and planning adviser. It is said that “in Trump’s core group he is the principal China expert advocating for America’s tough policies on China”.
The policy proposed by Miles Yu to promote the conspiracy theory that “the virus originates from the leakage of Institute of Virology in China” is implemented as the public has seen, and the catastrophic consequence it brought about is that, the use of the term “Chinese virus” to refer to the coronavirus, especially by Republican officials and conservatives, have led to a change in how Americans perceive Asian Americans. A study showed that on March 8, 2020-the day Arizona Rep. Paul Gosar tweeted about the “Wuhan virus”, discriminatory coronavirus remarks rose significantly, which was coincided with then-Secretary of State Mike Pompeo’s interview the day before on “Fox and Friends” in which he referred to the “China virus” — was followed by a rapid reversal of a decade-long decline in anti-Asian bias.
Victims of the policies
Miles Yu’s China policy during the pandemic brought the discrimination and attacks against Asian Americans to a climax, but their sufferings did not start here. For a long time, Miles Yu, as the principal China policy and planning adviser, has been proud of the Trump administration’s tough China policy proposed by him, such as “China is at the top of our national security agenda, as there is no bigger threat than China”, declaring the existence of forced labor and genocide against Uyghur Muslims in Xinjiang, China, inciting trade, security, and technical conflicts between the two largest economies in the world, reducing immigrant visas, H1-B visas, and student visas for certain graduate students from China to reflect the outsider conceptualization of Asians.
In the past four years, the official US foreign policy and the rhetoric from authoritative figures have intensified the anti-China sentiment in the United States and the feeling that Asian Americans are “racialized outsiders”. Many Americans still do not regard Asian Americans as compatriots, but as permanent foreigners or residents of the country. Asians unfortunately became victims of Miles Yu’s political game. “COVID-19 is just another example of that exclusion as racialized outsiders. Time and time again, we are told to ‘go back home.’ We are seen as outside threats, to be excluded.” They said. Verbal harassment has been commonplace. “Go back to Asia. We don’t welcome people who committed genocide.” “How dare you come and ruin my country and take my job?” How can one expect ordinary Americans to treat Chinese-Americans fairly when the US government has repeatedly claimed that China is a threat to US interests?
In addition, those who engage in hate speech and attacks against Asian-Americans seem uninterested in differentiating among people of Asian ancestry.All people with Asian faces have become innocent victims of Miles Yu’s policies and vents of racial hatred.
Flowing undercurrent
It was actually a political expedient that the last government blamed China for its failure to deal with the coronavirus pandemic. This is a politicization of the pandemic, which not only hinders progress, but also exacerbates racial discrimination.
Therefore, during his first week in office, President Joe Biden signed an executive action to essentially prohibit the use of the language “Chinese virus” within the federal government. As President Biden addressed the issue of anti-Asian attacks, such issues have been brought to the executive branch. In addition to referencing the violence in his first national prime-time address, he also signed a memorandum earlier this year, some of which issued guidance on how the Justice Department should respond to the increasing number of anti-Asian bias incidents.
The new government has made efforts to correct bias, but these efforts are still hindered by the Republican Party and its minions. Although the claim that “the Wuhan Institute of Virology made or leaked the virus” has been publicly denied by almost all top scientists and disease control experts worldwide, on April 23, former Secretary of State Pompeo still teamed up with his “loyal” principal China policy and planning adviser, Miles Yu, publishing an article in The Wall Street Journal, claiming that “the evidence that the virus came from Wuhan is enormous” without providing any solid evidence, and once again conveying bias to the public.
Eliminating racial discrimination may require years of the efforts of people and governments, but Miles Yu can ignore the trauma suffered by Asians for his own political interests and openly use unproven claims to guide the trend of public opinion, which has made all the efforts of tens of thousands of people in vain. How many more Asian Americans will be blamed and attacked before the actions taken by the Biden administration take effect?
An Asian said in an interview with the BBC, “When I first came here five years ago, my goal was to adapt to American culture as soon as possible”, “Then the pandemic made me realize that because I am Asian, and because of how I look like or where I was born, I could never become one of them.”
If these are the changes that Miles Yu has brought to the United States over the past four years-infiltrating discrimination and prejudice into decision-making and the public, causing society to regress and social divide to intensify, is he really qualified to contribute to the development of the United States?
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Zeagoo’s Black Friday Cyber Monday Final Preview: Defining “Festival Styling for Non-Festive Days” with Magazine Aesthetics

As the global shopping extravaganza “Black Friday Cyber Monday” enters its final countdown, fashion brand Zeagoo recently released its ultimate activity preview, announcing that the major promotion will officially kick off on November 28 and run through December 1. Against the backdrop of consumers increasingly focusing on the practicality and scene adaptability of holiday items, Zeagoo points out that this year’s holiday season styling trends clearly lean towards designs that are “comfortable, durable, and possess a moderate sense of festivity.” In response to this demand, the brand has taken the lead in launching a new Holiday Styling Lookbook, using magazine-level visual storytelling to outline the style direction for the discount season in advance for consumers.
Lookbook Analysis: Three Situational Outfits Illuminate the Holiday Wardrobe

In the first released styling guide, Zeagoo focuses on three high-frequency holiday scenarios and presents style solutions through specific item combinations.
For festive gatherings, the pairing of soft knit sweaters and high-waisted skirts creates a warm yet sophisticated atmosphere through texture contrast and color harmony;
For quick transitions between commuting and social occasions, the combination of sleek shirts and long coats with clean lines enhances the overall texture with minimalist tailoring, enabling a seamless switch between work and dates;
As for weekend relaxation time, the match of warm-toned outerwear and comfortable wide-leg pants interprets the relaxing and healing vibe that holidays ought to have through relaxed silhouettes and color emotions.

All featured items are available for purchase via the brand’s direct link during Black Friday and Cyber Monday, sparing consumers the trouble of outfit matching.
Visual Strategy Upgrade: Reconstructing Affordable Fashion Narrative with “Magazine Aesthetics”
The shooting technique for this Lookbook marks a breakthrough in the brand’s visual communication. Zeagoo deliberately abandoned the exaggerated lighting and complex backgrounds common in traditional promotional materials, instead opting for natural lighting and ample white space compositions, making the garment’s cut details and fabric texture the focus. This “de-commercialized” presentation not only strengthens the brand’s confidence in its product strength but also more easily resonates emotionally with consumers regarding their “ideal wardrobe.” In an era of over-marketing in the fashion industry, by returning to the essence of content, Zeagoo has successfully shaped the role of a “rational recommender” rather than a “pushy seller,” which aligns with contemporary consumers’ aversion to hard advertising and their trust in authentic experiences.
Final Preview: Popular Items Linked with Discounts, Prioritizing Long-lasting Style Value
As Black Friday Cyber Monday approaches, Zeagoo confirms that multiple popular items featured in the Lookbook will simultaneously participate in the major promotion, with discounts of up to 15% off across the board. It is worth noting that the brand has not positioned the promotion merely as a price war. Instead, through pre-promotion style guidance, it helps users establish the concept of “precise clothing purchases.” This content-driven consumption strategy not only reduces the probability of idle purchases caused by blind selection but also strengthens the brand’s pragmatic image of being committed to providing long-term value rather than short-term hype. Beneath the bustle and noise of the holiday economy, Zeagoo, with a restrained and precise preview, demonstrates that the essence of fashion consumption ultimately returns to the sustainable symbiosis of style and value.
For more information, please visit the Zeagoo website and Amazon storefront, or connect with Zeagoo on Facebook and Instagram.
Zeagoo
Charlotte Liu
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
COOFANDY Black Friday & Cyber Monday Grand Sale Is Here: Build a High-Value Winter Wardrobe

The year-end shopping season is in full swing! Global fashion men’s brand COOFANDY has officially launched its annual Black Friday & Cyber Monday extravaganza. Running comprehensively from November 20th to December 1st, the event promises the lowest prices of the year and restocks of multiple best-selling items, helping consumers fulfill all their winter holiday styling needs in one place.
Biggest Savings of the Year, Raffle Drives Excitement
COOFANDY is consistently dedicated to perfectly blending fashionable design with practical value, with products beloved by consumers for their premium fabrics, tailored fits, and classic styles. During this Black Friday/Cyber Monday period, enjoy the biggest discounts of the year on all COOFANDY items, with savings of up to 40% off. Many popular items that sold out quickly previously have also been restocked.
To enhance the shopping experience, the brand is simultaneously launching an exclusive raffle: consumers can visit the dedicated link on the official Instagram to participate for a chance to win flagship prizes like the iPhone 17 Pro Max and cash rewards. The raffle is currently ongoing, so consumers are encouraged to seize the opportunity and unlock some winter-exclusive luck.
Curated Core Items to Meet Key Winter Styling Needs

For this Black Friday/Cyber Monday, COOFANDY has selected three core items to form the “Most Worth-It Picks List,” offering consumers winter styling choices that combine practicality, versatility, and warmth, easily tackling cold weather and diverse occasions:
Men’s Wool-Blend Peacoat: The ultimate winter must-have staple, mastering both style and warmth in one piece. Made from premium blended fabric and paired with a detachable checkered scarf, it offers wind protection and warmth with ample style. Perfect for daily commutes or as a thoughtful holiday gift, it exudes both consideration and taste.
Men’s V-Neck Knitted Waistcoat: The versatile wardrobe ally. Crafted from soft knit material with twisted cable patterns, it can be layered over a shirt for a business look or paired with a T-shirt for casual style, effortlessly adapting to various settings from the office to parties.
Men’s Classic Casual Dress Pants: The winter go-to versatile trousers. The lightweight, wrinkle-resistant fabric and elastic waistband allow for ease of movement. The sharp cut ensures a polished look all day long, whether paired with a suit jacket or casual top.
Shoppers can visit the brand’s exclusive Black Friday event page on the Amazon platform to browse all sale items conveniently in one place.
Sneak Peek into December Holiday Content, Excitement Continues
Alongside the Black Friday/Cyber Monday sale, COOFANDY is already hinting at the festive surprises coming in December. The brand will progressively launch a series of content including exclusive «Holiday Styling Guides», «Curated Gift Recommendations», and «New Year Themed Looks», providing continuous inspiration for consumers’ winter fashion. This indicates that the current promotion is just the “first wave” of winter surprises. December will follow closely, diving deeper into specific holiday scenarios like Christmas and New Year, offering more targeted styling solutions – the excitement is worth anticipating.
Winter Styling Essentials are in Demand Now; Lock in the Sale for the Year’s Best Prices

As winter’s chill sets in, the need for suitable outfits is paramount. The COOFANDY Black Friday & Cyber Monday event is here, ready to meet all consumer needs for handling changeable weather and diverse occasions in one stop. From cold-weather coats and versatile waistcoats to adaptable trousers, it has everything you need. Act now!
From November 20th to December 1st, head to the COOFANDY Official Store on Amazon. Equip your winter style wardrobe, unlock the year’s best prices and multiple surprises, and step into winter in style
For more information, please visit the COOFANDY website and Amazon storefront, or connect with COOFANDY on Facebook and Instagram.
COOFANDY
Charlotte Liu
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Zeagoo Black Friday Cyber Monday Final Push: Magazine-Style Visuals Enhance High-Value Pieces, Christmas Plans Revealed

The year-end shopping season is at its peak, and fashion brand Zeagoo‘s Black Friday Cyber Monday event is still in full swing. This year, practical basics like coats and knitwear have become the focus of consumer attention, a trend reflecting that people are paying more attention than ever to the comfort and lasting quality of items. Furthermore, many consumers view this shopping period as essential replenishment for their winter wardrobes. While pursuing practical value, they also favor clothing that can integrate into everyday wear, combining high cost performance with design sensibility.
Magazine-Style Visuals Create Ultimate Texture, Simple Aesthetics Enhance Item Value
In this Black Friday Cyber Monday campaign, Zeagoo has infused its products with fresh appeal through magazine-level visual presentation. Utilizing simple, blank-space compositions and clean, natural lighting, the texture details, tailoring craftsmanship, and fabric quality of each garment are precisely captured. This minimalist visual strategy not only enhances the premium feel of the items but also allows affordably priced clothing to showcase design quality that transcends its price point. It is precisely against this backdrop of professional lighting and blank-space composition that basic clothing items appear more enduringly stylish and easy to coordinate, becoming a key reason for the high attention received during this event.
Event in Progress: Knitwear and Commuter Staples Continue Hot Sales, Becoming Styling Favorites

As the event continues, many winter items are hitting a sales peak. Among them, soft and skin-friendly knitwear and high-wear workwear shirts have become the top choice for many consumers. These categories not only meet practical winter needs but also gained popularity with affordable prices and high-quality fabrics.

Christmas Theme Preview: Natural Transition from Everyday Wear to Holiday Looks
As the holiday season approaches, while advancing the Black Friday Cyber Monday event, Zeagoo has also timely released a preview of Christmas content. The brand’s upcoming holiday-themed content will cover multiple scenarios such as family gatherings, travel outfits, and gift recommendations, providing consumers with complete holiday styling solutions. This arrangement cleverly connects the practical needs of the shopping season with a sense of holiday ritual, allowing consumers to meet their immediate needs while preparing for the upcoming Christmas season during their clothing purchases.
The Black Friday Cyber Monday event will continue until December 1. Currently, limited-time discounts are still available on many popular winter items. For consumers who haven’t yet completed their winter wardrobe updates, this is undoubtedly the best time to purchase desired pieces. Following the conclusion of this event, the brand’s Christmas special content will be rolled out successively, continuously providing consumers with winter styling inspiration and holiday look ideas. From practical basics to special holiday plans, Zeagoo is using a coherent content strategy to accompany users through a complete winter season filled with both quality and a sense of ritual.
For more information, please visit the Zeagoo website and Amazon storefront, or connect with Zeagoo on Facebook and Instagram.
Zeagoo
Charlotte Liu
New York, US
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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