Press Release
The master of Fintech, Marcus Lim has been appointed as the Chief Marketing Officer of Getty Group.
Recently, Marcus who is well-known in the financial industry has officially joined Getty Group as the Chief Marketing Director.

Getty Group was established in 2014 at the island country of Saint Vincent and the Grenadines. It has then embarked a subversive reformation in the financial industry. Since its establishment, Getty has integrated technology into the financial industry and successfully developed the oil price monitoring system ExypnOS 1.0 in 2015. The group also won the Excellent Brand of Worldwide Excellence Award 2018/19 for successfully developing the system. They have attributed their achievement to the excellent talents and teamwork.
Recruiting talents to build a high-quality financial technology platform
Getty Group, which focuses on talents, is committed to creating an excellent mechanism and a high-standard platform to attract outstanding talents. After deciding to enter the Asian market, Getty has been searching extensively but has not been able to find a talent who can take on the important role of the Asian regional director. It was not until the appearance of Marcus.
Marcus’s portfolio is very interesting. He was graduated from the Department of Marketing and Finance at the University of Melbourne, Australia, and has unique insights over the global markets and finance. In addition to the financial market, Marcus also has a strong interest in marketing, hence after graduation, he joined the insurance and real estate agency industries with organizational marketing as the development direction.

Although Marcus has a lot of experiences in leading the team and operations, as the era is evolving rapidly, the 90s and 00s have entered the trail. Marcus has gradually realized that the market has changed, the method that he has been using will soon reach the bottleneck. He then decided to go overseas to explore and get more inspiration from different field and industry. Coincidentally, Marcus was hired as a senior financial consultant for an international financial technology company, specifically responsible for business in the Asia-Pacific region, especially the Chinese market.
During the years in the Chinese market, Marcus broadened his horizons and witnessed the progress and popularization of China’s financial technology, as well as the bottlenecks and difficulties in the development of traditional finance. The experience of the past few years has made him more certain that the future will be an era dominated by financial technology, and the sharing model will be able to drive the development of financial technology towards globalization. Therefore, he resolutely set off the traditional financial technology company with high pays and turned to the digital finance industry, financial technology and blockchain fields, and participated in marketing efforts to drive the transformation of traditional finance into digital finance.

Artificial intelligence and data analysis create precise investment strategies
In terms of investment philosophy, Marcus is a value investor. “I hope to practice the long-term investment philosophy, based on in-depth fundamental research, and strive to select high-quality investment projects that can create long-term value through the comparison of the industrial characteristics of various economies. I believe that through the assistance of data analysis and artificial intelligence, the investment can become easier and able to earn a return on investment on a regular basis.”
“I mainly resist potential market risks by adjusting the combination of industries and style structures; of course, with the support of our company’s artificial intelligence system, our investment judgments will become more precise and accurate, and this is why I joined Getty Group because I believe in the future of financial technology and the bottomless development possibilities in it,” Marcus said.
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Medifakt Appoints Preethika Mandadi as Chief Executive Officer
Medifakt, the health-to-earn DeSci ecosystem built on a cross-chain token economy, today announced the appointment of Preethika Mandadi as Chief Executive Officer. Preethika brings deep expertise in technology strategy, health innovation, and operations to the role, stepping in at a pivotal moment as Medifakt prepares for its global commercial launch.
About Preethika Mandadi

Preethika Mandadi is a technology strategist and health innovation leader who has driven Medifakt’s operations, product development, and go-to-market strategy. She holds a Master’s in Computer Information Technology from Purdue University, and brings enterprise experience from the State of Indiana and DXC Technology, where she led AI-driven analytics and business modernisation projects.
A certified Yoga Teacher (RYT 200), Preethika’s commitment to wellness is both professional and personal — the authentic foundation of the Medifakt mission. She is also the first author on a forthcoming peer-reviewed DeSci research paper on the Medifakt ecosystem, targeting a high-impact journal for December 2026 publication.
About Medifakt

Medifakt is a Decentralised Science (DeSci) health-to-earn ecosystem that rewards users for verified healthy behaviour through on-chain incentives. The company’s products include the FaktUp mobile application — a gamified mental wellness platform — alongside the Fakt-O-Band and Fakt-O-Ring BLE wearable devices that generate cryptographically signed, device-verified health data. Medifakt operates a dual-chain token economy: SOLFAKT on Solana serves as the earn-and-spend velocity token, while FAKT on Ethereum functions as the governance and store-of-value layer. Medifakt’s mission is to create a privacy-first, decentralised model for personal health data ownership — giving individuals full control over their wellness journey and rewarding them in real tradeable value.
Fore more information Visit: www.medifakt.com | email us at social@medifakt.com
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
AI & Blockchain Startup Edubuk Secures $50M Investment from Nimbus Capital
New Delhi, India, March 24th, 2026, ZEX PR WIRE, Edubuk, a fast-scaling AI and blockchain startup, has secured a $50 million strategic investment commitment from Nimbus Capital, marking a major milestone in its mission to redefine global hiring infrastructure, powered by its upcoming $EBUK reward token launch.

Founded by Apoorva Bajaj (CFA, IIT Dhanbad; IIM Kozhikode Gold Medallist, with work-ex in Global Financial Markets with Goldman Sachs, DE Shaw, GlobalData) and Shivani Mehrotra (MBE from Lucknow University, Topper, UGC NET Qualified ex- Professor, Education leader, Microsoft Innovative Educator, Women in AI APAC finalist), Edubuk is tackling one of the world’s largest yet overlooked problems, fake credentials and broken verification systems, impacting over 500 million profiles globally, a $50billion+ issue.
- $50M strategic backing from Nimbus Capital
- 100,000+ on-chain verifications
- Expanding across India, South East Asia, Middle East, Europe & Africa
At the core is TruCV, a blockchain-powered, tamper-proof CV platform integrated with DigiLocker, enabling instant credential verification, and TruJobs, an AI-driven job matching platform for employers.
Backed by global recognition and awards from G20, MIT, Harvard, GITEX, CNBC, CNN, Leap-to-Unicorn, STPI, and others, Edubuk is not just building a product; it is building the trust layer for the future of work.
This isn’t just a startup, it’s the infrastructure for a transparent, skill-first global workforce.
Website: https://www.edubuk.io/
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Steve Valdiserri Identifies Three Shifts Reshaping the Back End of Healthcare Finance
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Traverse City executive Steve Valdiserri outlines the operational trends he sees accelerating across revenue cycle management, AI adoption, and value-based care performance in 2026 and beyond.
Healthcare Finance Is Changing Faster Than Most Organizations Are Ready For
Michigan, USA, 24th March 2026, ZEX PR WIRE — The back end of healthcare finance has historically been defined by manual processes, siloed data systems, and reporting volumes that require significant staff time to produce and interpret. Steve Valdiserri, SVP of Operations at Tally and Accurio and Founding Partner of Avanti Strategy Group, has spent the past year working at the intersection of these systems and the AI tools designed to replace or augment them. He identifies three shifts that healthcare executives and operators should be tracking closely.

Shift One: AI Adoption Is Moving from Strategy to Operationalization
The question in healthcare AI has shifted. Organizations are no longer asking whether AI belongs in revenue cycle or financial reporting. They are asking how to operationalize it within existing workflows and regulatory constraints. Valdiserri sees this as meaningful progress, though he notes that the distance between adopting a tool and realizing its financial benefit remains significant for most organizations. The gap is typically operational, not technological.
At Tally, where he leads operations, the focus is on building the infrastructure that allows AI automation to produce consistent results for organizations managing insurance verification, claims submission, AR follow-up, and financial reporting. The tool is only as effective as the operational environment it runs in.
Shift Two: Attribution Is Becoming a Recognized Strategic Priority in Value-Based Care
For years in value-based care, attribution management was treated as a technical function handled by data teams with limited connection to executive strategy or operations. Valdiserri has argued consistently that this framing understates its importance. The patient panel determines the performance baseline for every value-based care program. If attribution is broken, the downstream investment in care management, quality programs, and payer engagement produces less return than it should.
He notes a growing recognition among VBC leaders that attribution deserves a dedicated operational strategy, including systematic payer engagement and ongoing panel validation. The organizations beginning to treat it that way are seeing earlier identification of performance gaps and more accurate financial projections from their risk-based contracts.
Shift Three: Healthcare Finance Metrics Are Being Simplified, Not Expanded
Counter to the general trend toward more reporting, Valdiserri sees leading healthcare finance teams moving toward fewer, higher-quality metrics. The volume of data available to healthcare organizations has grown faster than the capacity to interpret it strategically. His view, developed across a decade of VBC operations and now applied in revenue cycle contexts, is that most organizations need a small number of metrics that describe financial health clearly rather than a comprehensive dashboard that requires significant analysis time to interpret.
For revenue cycle, his working framework focuses on AR days, write-off rate, and gross charge distribution as core indicators. Other metrics matter, but these three describe the financial condition of the business in terms that allow for direct operational response.
What These Shifts Mean for Healthcare Operators
Each of these shifts rewards organizations that prioritize operational discipline over technology adoption speed. AI tools deliver better results in organizations that have already clarified their processes. Attribution strategy produces better financial outcomes when it is connected to executive decision-making rather than siloed in analytics. Simplified metrics work when an organization has already done the harder work of understanding which numbers actually drive performance.
Valdiserri’s current work across Tally, Accurio, and Avanti Strategy Group reflects a consistent thesis: the organizations that will benefit most from the changes underway in healthcare finance are the ones that invest first in the operational foundations that make those changes productive.
About Steve Valdiserri
Steve Valdiserri is a healthcare operations executive and entrepreneur based in Traverse City, Michigan. He serves as SVP of Operations at Tally and Accurio and as Founding Partner of Avanti Strategy Group. He previously held senior operational roles at VillageMD over approximately a decade. He completed a certificate in AI in Health Care from Harvard Medical School in October 2025 and holds a Bachelor of Arts in Economics from DePauw University. Connect with him at stevevaldiserri.com.
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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