Connect with us

Press Release

Prema Sets Sights on Pakistans Dairy Crown as MSCI Inclusion Ignites Growth Ambitions

Published

on

Lahore, July 11, 2025 — In a bold move that signals its unstoppable rise, At-Tahur Limited — the company behind the beloved Prema brand — has unveiled an aggressive roadmap to cement its position as Pakistan’s most trusted name in premium pasteurized dairy. This announcement comes hot on the heels of its induction into the prestigious MSCI Frontier Markets Small Cap Index, a milestone that opens the door to global investors eager to bet on Pakistan’s evolving consumer story.

For many households across the country, Prema milk has long stood out for its promise of purity, freshness, and safety — but now the company wants to go further. Backed by robust financial results — including a 38% jump in profits to Rs 146 million for the first half of FY25 — At-Tahur is doubling down on its vision to lead not just in the dairy aisles, but in sustainable growth and value creation for shareholders.

“We see Prema as more than a brand; it’s a symbol of trust,” says CEO Rasikh Elahi. “This inclusion in the MSCI Small Cap Index validates years of hard work and gives us a stronger platform to attract international investors who share our belief that Pakistani consumers deserve world-class dairy products.”

The MSCI nod is no small feat. With only five companies from Pakistan recently added, Prema now joins a club that typically attracts significant passive investment flows from funds tracking the index. Industry experts see this as a vote of confidence in the company’s fundamentals, which have gone from strength to strength even amid Pakistan’s turbulent economic cycles.

Prema’s strategy is straightforward but ambitious: scale up production, expand its footprint in untapped urban centers like Karachi, launch innovative value-added products, and keep operating costs lean. The company’s pasteurization plant is already operating at more than 90% capacity, while new product lines — including flavored milks, yogurts, and smoothies — are carving out fresh revenue streams. Plans are also underway to expand its Holstein Friesian herd, enhancing milk yields and ensuring consistent quality.

Perhaps just as impressive is Prema’s commitment to sustainability. The company has already commissioned a 200 kW solar power plant to offset energy costs, adding to its existing green energy capacity. And in a clear sign of its financial discipline, At-Tahur recently met its Rs 750 million Sukuk obligation well ahead of schedule — strengthening its balance sheet while sending a reassuring signal to lenders and investors alike.

Of course, no success story is without its hurdles. The company recently faced a Competition Commission penalty over past marketing claims, but it swiftly responded, securing a significant reduction in the fine and reaffirming its dedication to transparency. For many shareholders, this responsiveness only reinforces Prema’s reputation as a responsible market player.

With demand for healthy, hygienic dairy products on the rise — and an increasingly health-conscious middle class willing to pay a premium for quality — At-Tahur’s trajectory looks more promising than ever. For global investors, its inclusion in the MSCI Frontier Markets Small Cap Index is expected to be a game changer, making Prema’s growth story more visible on the world stage.

For Pakistan’s dairy market, this could well mark the start of a new era — one in which a proudly local company competes at international standards, backed by investors who believe that the future is fresh, pure, and, quite literally, Prema.

Media Contact

Organization: Investify

Contact Person: Rafiq

Website: https://www.investify.pk/

Email: Send Email

Country:Pakistan

Release id:30529

The post Prema Sets Sights on Pakistans Dairy Crown as MSCI Inclusion Ignites Growth Ambitions appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section

file

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

ZainTECH secures international certifications in compliance and service excellence, reinforcing regional leadership

Published

on

  • Reaffirming ZainTECH’s commitment to global standards in IT services, cybersecurity, and data protection.

Dubai, UAE, 12th July 2025ZainTECH, the integrated digital solutions provider of Zain Group, has achieved significant milestones in its compliance and certification journey, reinforcing its commitment to international standards and delivering high-quality digital solutions across the Middle East. The company has successfully obtained several globally recognized certifications, covering operations in the UAE ZainTECH CloudHub, that comprises of BIOS Cloud, STS Cloud and regional data centers.

The recently awarded certifications include ISO 20000-1:2018 for IT Service Management System, ISO 27017:2015 for Cloud Security, ISO 27018:2019 for Cloud Privacy, ISO 27001:2022 for Information Security Management System, NCA ECC-1:2018 and NCA CCC-1:2020 for Saudi National Cybersecurity Authority Standards, PCI-DSS v4.0 for Payment Card Industry Data Security Standard, and SOC 2 Type II for Hulool ZainTECH.

These achievements underscore ZainTECH’s unwavering dedication to strengthening its security, privacy, and IT service management frameworks while enabling compliance with regional regulations and facilitating participation in government tenders and strategic projects acrossthe region.

“Securing these certifications is a testament to ZainTECH’s relentless pursuit of excellence, ensuring our clients benefit from industry-leading practices in cybersecurity, cloud services, and IT management,” said Andrew Hanna, CEO of ZainTECH. “This achievement reflects the collective efforts of our teams for their outstanding contribution to securing these renewals.”

ZainTECH’s enhanced compliance posture allows it to meet critical requirements, such as the Saudi Communications, Space and Technology Commission’s (CST) Class C registration license, and strengthens its eligibility to participate in strategic projects across the region.

To maintain its leadership in compliance, ZainTECH is also advancing initiatives to secure additional certifications in 2025, including ISO 22301:2019 for Business Continuity Management, ISO 9001:2015 for Quality Management, ISO 14001:2015 for Environmental Management, and ISO 45001:2018 for Occupational Health & Safety, as well as CSA STAR CCM V4.0.1 renewal and DESC Cloud Service Provider Security Policy Renewal.

These efforts demonstrate ZainTECH’s proactive approach to continuous improvement, customer trust, and regulatory alignment.

About ZainTECH

ZainTECH is a regional integrated digital solutions provider, unifying Zain Group’s ICT assets to offer a unique value proposition of comprehensive digital solutions and services under one roof. The company is positioned to drive the transformation of enterprise and government customers in the MENA region by providing a center of excellence and managed solutions across the ICT stack, including cloud, cybersecurity, modern infrastructure, big data, IoT, AI, smart cities, drones and robotics, and emerging technologies.

ZainTECH leverages Zain’s global reach, unique regional footprint, and infrastructure across its operations in Kuwait, Saudi Arabia, Bahrain, Jordan, Iraq, and the United Arab Emirates, as well as in other key markets in the Middle East.

ZainTECH forms a key pillar in the evolution of Zain’s core telecom business to maximize value and build on the company’s many strengths to selectively create and invest in growth verticals beyond standard mobile services. This ultimately supports Zain’s vision of becoming a leading ICT and digital lifestyle provider.

For more information, please visit www.zaintech.com

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

Rooter & Plumbing Masters Expands Plumbing Services to Palmdale CA

Published

on

Rooter & Plumbing Masters has expanded its service area into Palmdale, CA, bringing over 20 years of trusted plumbing experience to the Antelope Valley. Residents and businesses in Palmdale now have access to 24/7 plumbing services, including drain cleaning, leak detection, water heater repair, and more. The company is known for its rapid response, transparent pricing, and top-rated customer care.

Montebello, CA, United States, 12th Jul 2025Rooter & Plumbing Masters, a trusted name in professional plumbing solutions throughout the San Gabriel Valley, is proud to announce its expansion into Palmdale, California. This growth brings the company’s 20+ years of experience, licensed technicians, and commitment to reliable, honest service to homes and businesses across the Antelope Valley.

Rooter & Plumbing Masters Expands Plumbing Services to Palmdale CA

“As Palmdale continues to grow, we’re excited to bring our full-service plumbing expertise to meet the needs of local homeowners and businesses,” said Joshua Rodarte, owner of Rooter & Plumbing Masters. “We’re not just offering plumbing—we’re bringing peace of mind with fast, dependable, and affordable service.”

Rooter & Plumbing Masters provides a full range of plumbing and rooter services, including:

Rooter & Plumbing Masters is available 24/7, with same-day service in most cases. All work is backed by transparent pricing and a commitment to doing the job right the first time—qualities that have earned the company hundreds of 5-star reviews and long-standing customer relationships throughout Southern California.

About Rooter & Plumbing Masters

Rooter & Plumbing Masters is a family-owned and operated plumbing company with over two decades of experience. Known for its fast response, honest pricing, and quality craftsmanship, the company serves residential and commercial clients throughout Los Angeles County and now the Antelope Valley.

Rooter & Plumbing Masters
1601 Paramount Blvd.
Montebello, CA 90640
Phone: (888) 855-6680
Website: https://www.rpmplumbers.com
Email: service@rpmplumbers.com

Media Contact

Organization: Rooter & Plumbing Masters

Contact Person: Andrew Martin

Website: https://www.rpmplumbers.com

Email: Send Email

Contact Number: +18888556800

Address:1601 Paramount Blvd.

City: Montebello

State: CA

Country:United States

Release id:30578

View source version on King Newswire:
Rooter & Plumbing Masters Expands Plumbing Services to Palmdale CA

This content is provided by a third-party source. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release.

file

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

Press Release

Alans Cleaning and Power Washing LLC Enhances Home Exteriors with Expert Window Cleaning Services in Laguna Niguel CA

Published

on

Alan’s Cleaning & Power Washing LLC, based in Laguna Niguel, CA, offers professional window cleaning services that enhance curb appeal and brighten interiors. Using purified water systems and expert techniques, the team delivers spotless, streak-free windows for homes and businesses. The company is known for its reliable service, transparent pricing, and top-tier customer satisfaction. Beyond windows, Alan’s also provides power washing, house cleaning, and carpet cleaning. Serving all of South Orange County, Alan’s Cleaning & Power Washing LLC is a trusted choice for residents seeking a cleaner, clearer view. Learn more at https://alancleans.net or call 949-457-1227.

Laguna hills, CA, United States, 12th Jul 2025 – Alan’s Cleaning & Power Washing LLC, a trusted name in residential and commercial exterior cleaning, proudly announces the continued expansion and demand of its professional window cleaning services across Laguna Niguel and surrounding Orange County areas.

Alans Cleaning and Power Washing LLC Enhances Home Exteriors with Expert Window Cleaning Services in Laguna Niguel CA

With over a decade of experience in the pressure washing and cleaning industry, Alan’s Cleaning & Power Washing LLC has become a go-to provider for homeowners and property managers seeking streak-free, crystal-clear windows. Unlike general janitorial services, the company specializes in exterior detailing, using advanced tools and purified water systems to eliminate hard water stains, dirt buildup, and grime that can accumulate over time on windows.

“Windows are one of the first things people notice on a home or building. Clean windows don’t just enhance curb appeal—they make a home feel brighter and more welcoming,” said Alan, founder of Alan’s Cleaning & Power Washing LLC. “Our trained technicians deliver consistent results and treat every property like it’s their own.”

From multi-story homes to storefronts, the company handles everything from skylights to delicate French panes, ensuring safety and efficiency with every job. Clients appreciate the transparent pricing, prompt scheduling, and the noticeable difference in natural light and visibility after a professional window cleaning session.

As part of their full-service offering, Alan’s Cleaning & Power Washing LLC also provides power washing, house cleaning, and carpet cleaning, giving customers the convenience of bundling multiple services under one trusted local provider. With a growing base of 5-star reviews on Google and other platforms, the company continues to prioritize customer satisfaction and property care.

For residents and businesses in Laguna Niguel, Aliso Viejo, Mission Viejo, and surrounding communities, Alan’s Cleaning & Power Washing LLC remains a reliable partner for window cleaning and other maintenance needs.

For more information or to book a service, visit https://alancleans.net/ or call 949-457-1227.

Media Contact

Organization: Alan’s Cleaning & Power Washing LLC

Contact Person: Alan C Fulco

Website: https://alancleans.net/

Email: Send Email

Contact Number: +19494571227

Address:25065 Silverleaf Lane

City: Laguna hills

State: CA

Country:United States

Release id:30576

View source version on King Newswire:
Alans Cleaning and Power Washing LLC Enhances Home Exteriors with Expert Window Cleaning Services in Laguna Niguel CA

This content is provided by a third-party source. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release.

file

About Author

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

Continue Reading

LATEST POST