United States, 20th Nov 2025, – Amolen today announces the official launch of its new brand identity, marking a major milestone as the company enters its eighth anniversary. The refreshed identity includes a redesigned logo, an expanded color system, an upgraded mascot Amo, and a new brand statement—“Your Colors, Your Character.” Together, these elements reflect Amolen’s long-term commitment to creators worldwide: color is not just material, but personality.

The updated logo introduces a heart symbol—representing the intention, emotion, and individuality that creators infuse into every print. The expanded color system expresses Amolen’s belief that color is a language of its own, offering broader tonal depth, higher expressiveness, and more creative freedom.

Zhenggang Li, Founder of Amolen, stated: “From the very beginning, we believed color is the most direct language of creation. Over the past eight years, we’ve seen creators around the world use Amolen to define their style, express their identity, and push the boundaries of 3D printing. This new identity is not just a visual change—it marks the beginning of our next decade, where creativity, character, and color come together in a more meaningful way.” “Your Colors, Your Character is more than a slogan. It is the purpose behind every material we create.”

As part of the brand refresh, Amolen introduces a fully redesigned version of its mascot, Amo. Originally a symbol of exploration and curiosity, Amo now evolves into a complete character with emotion, expression, and personality—an embodiment of what Amolen believes: when color is used, it becomes character. Amo serves as the emotional bridge between the brand and creators, representing the courage to explore and the joy of bringing ideas to life.

● Creativity & Innovation: Amolen listens closely to the global community, transforming insights into stable, expressive, and high-performance materials that empower creators.

● Education & Accessibility: Amolen is committed to expanding access to 3D printing through education, lowering barriers and providing broader opportunities for learners and makers.

● Sustainability with Purpose: Amolen adopts environmentally responsible materials and production practices, working with creators to build a more colorful and sustainable world.

With the new identity, Amolen is introducing a series of strategic initiatives to support creators:

● A redesigned color matrix and naming system

● Next-generation specialty materials and multi-color technologies

● Expanded educational and training resources

● Global creator partnership programs

● New sustainability-focused RD

● A 2026 launch of new product families and signature color collections

These initiatives reinforce Amolen’s goal to elevate the creative process through better materials, better tools, and better experiences.

For eight years, Amolen has empowered creators worldwide through its pioneering work in multi-color and multi-effect material technologies. Today, this refreshed brand identity marks Amolen’s evolution—from a provider of materials to an enabler of personal expression. Moving forward, Amolen will continue supporting creators with higher-quality materials, more advanced technologies, and a more human-centered creative experience.

“Your Colors, Your Character” is not only Amolen’s new brand language—it represents a creative movement where color becomes identity. Together with creators around the world, Amolen is embarking on a new journey to bring more unique stories to life through the power of color.

About Amolen

Founded in 2017, Amolen is dedicated to expanding the creative possibilities of 3D printing through advanced material science, distinctive color innovation, and a firm commitment to quality, safety, and sustainability. Serving creators, educators, and professionals worldwide, Amolen develops high-performance filaments designed to express personality and precision.

Amolen upholds a strict safety-first standard: the company never uses recycled plastics, selecting only virgin raw materials that meet REACH, RoHS, and EN71 certifications to ensure stability, durability, and environmental responsibility.

Its portfolio includes eco-friendly PLA, professional-grade TPU and PETG, and signature specialty filaments featuring multi-color, color-changing, luminous, and iridescent effects. Through a continued focus on innovation and sustainability, Amolen empowers creators everywhere to bring their ideas to life.

Learn more at www.amolen.com.

Media Contact

Organization: Amolen Team

Contact
Person: Mr. Raeden Kough

Website:

https://www.amolen.com/

Email:

support@amolen.com

Country:United States

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United States, 20th Nov 2025, – Senmit, a leading global manufacturer of premium cable railing systems and modern floating stairs, is proud to announce the launch of its newest innovation: the Aluminum Top Rail with Integrated LED Light Strip. This cutting-edge addition enhances both the functionality and aesthetics of Senmit’s best-selling cable railing systems, delivering a seamless blend of safety, beauty, and modern architectural appeal.

At the same time, Senmit is celebrating this milestone with an exclusive Holiday Sale promotion on selected Floating Stair Systems and Cable Railing Kits. The promotion runs throughout November, offering homeowners, builders, and designers a opportunity to upgrade interior and exterior spaces with Senmit’s signature modern design at excellent value.
 

Pioneering the Future of Architectural Design

Since its founding, Senmit has been committed to redefining how modern spaces look and feel. The company’s mission is to combine craftsmanship, minimalism, and durability into every architectural element it produces. From coastal homes to luxury villas and commercial spaces, Senmit’s stair and railing systems have become synonymous with refined modern aesthetics and exceptional performance.

The brand has built its reputation on innovation and quality engineering, offering products that not only meet but exceed international standards. With a growing global presence in North America, Europe, and Australia, Senmit continues to set new benchmarks for design, safety, and sustainability in the architectural hardware industry.

Introducing the Aluminum Top Rail with Embedded LED Light

The newest addition to Senmit’s cable railing lineup, the Aluminum Top Rail with LED channel, redefines what’s possible in railing design.

Key Features and Benefits:

• Elegant Integrated Lighting The built-in LED channel allows homeowners to install continuous light strips along staircases or balconies. The soft, ambient glow provides both safety and atmosphere, making spaces feel more open and inviting.
• Premium Aluminum Construction Made from high-grade aluminum, the new top rail is lightweight, rustproof, and ideal for coastal projects where corrosion resistance is crucial. Its smooth finish ensures a sleek, modern look suitable for both indoor and outdoor applications.
• Easy Installation and Compatibility Designed to work seamlessly with Senmit’s existing stainless steel cable railing kits, the LED top rail simplifies installation while offering endless customization options for lighting color, intensity, and control.
• Energy Efficient and Safe The integrated LED lighting system consumes minimal power while providing consistent illumination that enhances nighttime safety along stairways and decks.

“Lighting has always been about more than visibility—it’s about emotion and atmosphere,” said a Senmit spokesperson. “By embedding LED capability directly into our top rail design, we allow architects and homeowners to merge functional safety with refined aesthetics. It’s a small detail that completely transforms how a space feels at night.”

The Timeless Appeal of Floating Stairs

Alongside the LED top rail launch, Senmit continues to push the boundaries of modern staircase design with its acclaimed Floating Stair Systems.

Built around precision-engineered steel stringers and customizable wood or glass treads, Senmit’s floating stairs embody the ideal fusion of structure and art. The stairs appear to “float” effortlessly, delivering a dramatic yet minimalist statement piece for contemporary interiors.

Why Designers Love Senmit Floating Stairs:

• Customizable Finishes: Choose from oak, walnut, ash, or glass treads to complement any interior palette.
• Space Optimization: The open, airy design enhances natural light and spatial flow, ideal for modern, minimalist homes.
• Uncompromising Safety: Every component is crafted to meet international load-bearing and safety standards.
• Seamless Integration: Pairs perfectly with Senmit’s cable railing systems for a cohesive, modern architectural look.

Senmit’s Floating Stair System has been featured in numerous high-end residential and commercial projects worldwide, recognized for its durability, design flexibility, and ease of installation.

To celebrate innovation and reward its loyal customers, Senmit is offering attractive discounts on all Floating Stair Systems and Cable Railing Kits during this year’s Annual Sale Event.

The promotion runs from November 1 through November 30, and includes:

• Complete Floating Stair kits (steel stringers, treads, hardware)
• Cable Railing kits for stairs, decks, and balconies
• The new Aluminum LED Top Rail system

This once-a-year sale gives builders, architects, and homeowners the chance to elevate their projects with Senmit’s precision-crafted architectural solutions at an great value.

Customers can explore product options and request personalized quotes directly at senmit.com or through authorized distributors.

A Vision of Modern Living

Senmit’s design philosophy revolves around simplicity, precision, and connection—both in structure and human experience. Every railing, stair, and fitting reflects the company’s belief that architecture should not only serve a function but also inspire.

From concept to completion, Senmit works closely with builders, architects, and homeowners to deliver tailor-made solutions that balance technical excellence with artistic beauty. Whether illuminating a seaside deck with LED railings or defining a living room centerpiece with floating stairs, Senmit’s products transform spaces into statements of style and innovation.

About Senmit

Senmit is a leading manufacturer of architectural hardware specializing in Cable Railing Systems, Floating Staircases, and Custom Metal Fabrication. With years of engineering expertise and a passion for modern design, Senmit delivers solutions that are both functional and visually stunning.

The company’s products are crafted using premium materials like stainless steel, aluminum, and tempered glass, ensuring long-lasting performance even in challenging environments. Senmit’s design and manufacturing teams are dedicated to supporting global clients—from homeowners to developers—in bringing architectural visions to life.

Headquartered in Xiamen, China, Senmit’s products are trusted by customers across the United States, Canada, Europe, and Australia. The brand continues to expand its portfolio with innovations that combine modern aesthetics with intelligent design.

Join the Modern Design Revolution

As the world moves toward minimalist, light-filled architecture, Senmit stands at the forefront—offering products that make bold statements through clean lines and smart engineering.

Whether you’re designing a new home, renovating a loft, or upgrading a commercial property, Senmit’s Cable Railing Systems and Floating Stairs are crafted to elevate every space.

Experience the innovation firsthand during Senmit’s Holiday Season Sale this November. Discover the future of modern architecture—bright, seamless, and beautifully illuminated.

Media Contact

Organization: Naturein Co., Ltd.

Contact
Person: Media Relations

Website:

https://senmit.com/

Email:

info@senmit.com

Contact Number: 18772093696

Country:United States

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