Press Release
NEXBIRLIKA Community-Focused E-Commerce Ecosystem Rising from Trkiye to the World
In today’s digital age, e-commerce is no longer just a system for selling products online; it’s becoming a new digital economy model shaped by user participation, data sharing, and community interaction . One of the pioneers of this transformation is Turkey-based innovative platform NEXBIRLIK .
What is NEXBIRLIK and How Did It Come About?
NexBirlik is a community-focused bulk purchasing e-commerce platform developed by Hong Kong EasyPost International Logistics Company through years of research, innovation, and operational experience .
Following extensive data analysis and market research, the company selected Turkey, a strategic hub connecting Europe and Asia, as its official launch location in 2025 and established an operations center in Istanbul .
This step not only signifies entry into the Turkish market, but also represents the beginning of NexBirlik’s global digital ecosystem strategy .
Istanbul Operations Center: The Heart of Regional Growth
Following a 12-14 month incubation period and intensive training programs, NexBirlik established a local operations team in Turkey and began its independent operations.
This center serves consumers in the Turkish market and strengthens the trade bridge between Europe, the Middle East, and Asia .
The Istanbul operations center is positioned as the main building block of NexBirlik’s “local to global” strategy.
Key Advantages of NEXBIRLIK
NEXBIRLIK not only makes shopping easier, but also builds an ecosystem that encourages user participation and creates real economic value.
Limited Time Bulk Purchase
Users can purchase high-quality products at prices 60–70% lower than the market price.
Daily Active Duty System
It is possible to earn points for completing tasks every day on the platform .
Score = Actual Value
NexBirlik points are not “virtual currency”—they have a 1:1 ratio of real-world purchasing power .
Users can use these points to purchase products or withdraw them as cash to their bank accounts.
This structure concretizes NexBirlik’s “consumption by earning” model.
A New User-Centered E-Commerce Model
According to NexBirlik, the user is no longer just a buyer ; they are also a sharer , an organization founder , and even a future business partner .
Active users within the community can increase their income potential by attracting new members through their own interactions.
This model enables individuals to become not only consumers but also brand ambassadors and community leaders .
A New Era in Community Economics
NexBirlik’s core philosophy is to empower people not only to consume but also to engage in collaborative production and sharing .
This approach allows users to directly contribute to the platform’s growth, earning both financial gains and building their own loyal communities through the points they earn.
Users can advance to the roles of “KOC” (Key Opinion Consumer) and “KOL” (Key Opinion Leader) based on their level of contribution.
This structure creates a model that, unlike traditional e-commerce, redefines the relationship between people, products, and communities .
NEXBIRLIK’s Technological Infrastructure
NexBirlik offers a personalized experience for every user through powerful data analytics and AI-powered recommendation systems
. The platform also plans to integrate blockchain technology for transparent and secure transaction processes.
These systems both analyze user behavior and produce valuable market insights for brands.
Future Goals
NexBirlik focuses on long-term digital sustainability, not just short-term growth.
12-Month Goals
- Reaching 1 million active users in Turkey
- Creating the first closed-loop model integrating bulk purchasing + points system + community management
3-Year Goals
- Creating 100 direct-to-consumer (DTC) brands
- Establishing a global F2C (Factory to Consumer) supply network
- Applying for more than 10 patents (on AI and interaction systems)
- Launching operations in Europe, the Middle East and Southeast Asia
Long-Term Vision
To be the world’s most effective community-driven e-commerce ecosystem platform , where every individual plays an active role in the future of digital commerce .
The Future of E-Commerce is Being Rewritten with NexBirlik
NexBirlik breaks the mold of traditional e-commerce by bringing together technology, people, and community. In this new model, every user becomes
not just a customer but also a stakeholder in the ecosystem .
Success in the future economy will be determined by the power of participation — and one of the brands shaping this future is already clear: NEXBIRLIK .
Media Contact
Organization: NexBirlik
Contact Person: Ada
Website: https://nexbirlik.com/
Email: Send Email
Country:Turkey
Release id:36192
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About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Joshua D. Mellberg Urges Professionals to Reclaim Their Time and Build Better Systems
Financial leader and advisor trainer encourages individuals to think less about hustle and more about structure
Arizona, US, 28th October 2025, ZEX PR WIRE, After two decades leading nationally recognized advisory firms and coaching financial professionals across the country, Joshua D. Mellberg is raising awareness for a growing problem: professionals are burned out, reactive, and mistaking activity for progress. His message? Fix the system first.
“Most people don’t need more motivation. They need a better framework,” Mellberg says. “If your days are built on reacting to emails and meetings, you’ll always be behind. But if you can build a system that works without you, everything changes.”
Mellberg knows this firsthand. As founder of J.D. Mellberg Financial, he scaled the firm to seven straight years on the Inc. 5000 list before stepping back in 2020. His new venture, Secure Investment Management, has already earned back-to-back Inc. 5000 placements in 2024 and 2025, thanks to what Mellberg calls “intentional systems, not endless effort.”
He follows a method rooted in the Entrepreneurial Operating System (EOS), breaking his day into three categories: boulders (major priorities), rocks (short-term goals), and pebbles (minor tasks). “If the big things don’t get scheduled first,” he says, “they won’t get done.”
Why It Matters Now
According to a 2023 study by Asana, 74% of professionals say they work reactively most of the time. Nearly 60% report spending more time on process than on meaningful output. Burnout is on the rise across industries — especially among entrepreneurs and advisors.
Mellberg’s advice is simple but powerful: block time to think, and protect your schedule like a valuable asset.
“I write down three priorities at the end of each workday,” he explains. “It’s a small thing, but it stops me from waking up and immediately reacting. You need space to zoom out.”
That philosophy extends to teams. At SIM, advisors aren’t handed vague goals — they’re given playbooks, metrics, and training frameworks designed to empower independent success. “It’s not about doing more,” Mellberg says. “It’s about creating conditions where better decisions get made.”
The Cost of Doing Nothing
Mellberg points to a mistake he made early in his career: “We grew too fast without the systems to support it. Our marketing outpaced our delivery. It hurt client trust, and we had to slow down and rebuild.”
It’s a common issue. Fast growth often exposes weak infrastructure. Without proactive systems, businesses rely on brute force, leading to team burnout, client churn, and missed opportunities.
His advice to founders and professionals today:
-
Plan tomorrow before today ends
-
Build tools that replicate success
-
Don’t be afraid to slow down to fix broken processes
For Individuals, Not Just Companies
Mellberg isn’t launching a product or asking for donations. His call to action is personal: build your own system. Whether you’re leading a company, running a household, or starting your career, you can improve your outcomes by planning with intention.
“Start small,” he says. “Write down your top three priorities tonight. Schedule time to think — not just do. And if you’re leading others, build a system that helps them succeed without guessing.”
Mellberg credits much of his progress to surrounding himself with outside advisors. “I keep a few people close who will challenge my thinking,” he says. “You can’t grow inside an echo chamber.”
About Joshua D. Mellberg:
Joshua D. Mellberg is the President & CEO of Secure Investment Management and founder of J.D. Mellberg Financial. He has spent over 20 years in the financial services industry and has trained thousands of advisors across the country. He lives in Tucson, Arizona, with his wife and son and is a long-time member of YPO Scottsdale.
Key Stats
-
74% of professionals say their workday is mostly reactive (Asana, 2023)
-
60% report they spend more time on processes than actual work output
-
Burnout now affects more than 52% of small business owners (CNBC, 2024)
Companies with clearly defined systems and KPIs are 58% more likely to hit growth goals (McKinsey, 2022)
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Joshua D. Mellberg Urges Professionals to Reclaim Their Time and Build Better Systems
Financial leader and advisor trainer encourages individuals to think less about hustle and more about structure
Arizona, US, 28th October 2025, ZEX PR WIRE, After two decades leading nationally recognized advisory firms and coaching financial professionals across the country, Joshua D. Mellberg is raising awareness for a growing problem: professionals are burned out, reactive, and mistaking activity for progress. His message? Fix the system first.
“Most people don’t need more motivation. They need a better framework,” Mellberg says. “If your days are built on reacting to emails and meetings, you’ll always be behind. But if you can build a system that works without you, everything changes.”
Mellberg knows this firsthand. As founder of J.D. Mellberg Financial, he scaled the firm to seven straight years on the Inc. 5000 list before stepping back in 2020. His new venture, Secure Investment Management, has already earned back-to-back Inc. 5000 placements in 2024 and 2025, thanks to what Mellberg calls “intentional systems, not endless effort.”
He follows a method rooted in the Entrepreneurial Operating System (EOS), breaking his day into three categories: boulders (major priorities), rocks (short-term goals), and pebbles (minor tasks). “If the big things don’t get scheduled first,” he says, “they won’t get done.”
Why It Matters Now
According to a 2023 study by Asana, 74% of professionals say they work reactively most of the time. Nearly 60% report spending more time on process than on meaningful output. Burnout is on the rise across industries — especially among entrepreneurs and advisors.
Mellberg’s advice is simple but powerful: block time to think, and protect your schedule like a valuable asset.
“I write down three priorities at the end of each workday,” he explains. “It’s a small thing, but it stops me from waking up and immediately reacting. You need space to zoom out.”
That philosophy extends to teams. At SIM, advisors aren’t handed vague goals — they’re given playbooks, metrics, and training frameworks designed to empower independent success. “It’s not about doing more,” Mellberg says. “It’s about creating conditions where better decisions get made.”
The Cost of Doing Nothing
Mellberg points to a mistake he made early in his career: “We grew too fast without the systems to support it. Our marketing outpaced our delivery. It hurt client trust, and we had to slow down and rebuild.”
It’s a common issue. Fast growth often exposes weak infrastructure. Without proactive systems, businesses rely on brute force, leading to team burnout, client churn, and missed opportunities.
His advice to founders and professionals today:
-
Plan tomorrow before today ends
-
Build tools that replicate success
-
Don’t be afraid to slow down to fix broken processes
For Individuals, Not Just Companies
Mellberg isn’t launching a product or asking for donations. His call to action is personal: build your own system. Whether you’re leading a company, running a household, or starting your career, you can improve your outcomes by planning with intention.
“Start small,” he says. “Write down your top three priorities tonight. Schedule time to think — not just do. And if you’re leading others, build a system that helps them succeed without guessing.”
Mellberg credits much of his progress to surrounding himself with outside advisors. “I keep a few people close who will challenge my thinking,” he says. “You can’t grow inside an echo chamber.”
About Joshua D. Mellberg:
Joshua D. Mellberg is the President & CEO of Secure Investment Management and founder of J.D. Mellberg Financial. He has spent over 20 years in the financial services industry and has trained thousands of advisors across the country. He lives in Tucson, Arizona, with his wife and son and is a long-time member of YPO Scottsdale.
Key Stats
-
74% of professionals say their workday is mostly reactive (Asana, 2023)
-
60% report they spend more time on processes than actual work output
-
Burnout now affects more than 52% of small business owners (CNBC, 2024)
Companies with clearly defined systems and KPIs are 58% more likely to hit growth goals (McKinsey, 2022)
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Tania-Joy Bartlett Calls for Greater Inclusion and Confidence in Skilled Trades
Veteran Electrician Urges Canadians to Support Education, Mentorship, and Equal Opportunity in the Trades
Ontario, Canada, 28th October 2025, ZEX PR WIRE, Red Seal–certified electrician Tania-Joy Bartlett is calling on Canadians to take action in building more inclusive, respectful, and confident workplaces across the skilled trades. After more than a decade working as an Electrician, Bartlett is using her experience to encourage others—especially women and young people—to pursue trades careers with purpose and courage.
“Being a woman in the trades means proving yourself every single day,” Bartlett says. “You can’t always change people’s bias overnight, but you can outwork it. You can learn more, train harder, and lead by example.”
Across Canada, women make up less than 5% of construction and electrical trades workers, according to Statistics Canada (2024). Bartlett believes that number will only grow if communities focus on mentorship, safety, and confidence-building programs—not just hiring quotas.
“When I speak at schools, I meet students who never imagined themselves in this kind of work,” she says. “But when they see someone who looks like them wiring a control panel or managing a crew, it changes what they think is possible.”
Bartlett’s message goes beyond gender. Her advocacy centers on building respect for all tradespeople, improving safety culture, and creating workplaces where every skill is valued. Having earned more than 25 community awards, including recognition from Junior Achievement for youth mentorship, she continues to show that leadership can come from the ground up.
“I tell apprentices, ‘Don’t fake confidence—earn it,’” she explains. “It starts with preparation. Learn your craft, ask questions, and hold yourself to a standard that no one else can take away from you.”
Her journey wasn’t without challenges. When she wasn’t accepted at a past employer, she built her own contracting company that prioritized equality and safety. Though the business eventually closed, Bartlett says the lessons from that experience became the foundation for her next chapter.
“That time tested me,” she says. “It taught me that leadership isn’t about titles—it’s about responsibility. Even when things fall apart, you can rebuild stronger.”
Bartlett’s call to action is simple: help change the conversation. She encourages individuals, schools, and companies to take three small but meaningful steps:
-
Share stories of tradespeople in your community to challenge old stereotypes.
-
Support mentorship by volunteering with local youth or trade awareness programs.
-
Invest in education, whether through continuing courses, scholarships, or safety training.
“Success isn’t about proving yourself anymore,” Bartlett says. “It’s about peace of mind—knowing you’ve done your best and that others feel safe and respected working beside you.”
She hopes that by telling her story, others will find the courage to take their own first step—whether that’s picking up a new tool, taking a certification course, or simply believing they belong.
“Fear means you care,” she adds. “But you can’t wait until you feel ready. Start now. Learn one thing today that gets you closer to where you want to be.”
To support inclusive trade education and mentorship in your community, consider volunteering with programs like Junior Achievement Canada, Skills Ontario, or your local trade apprenticeship network. Change starts with awareness—but it lasts through action.
About Tania-Joy Bartlett
Tania-Joy Bartlett is a 309A Construction and Maintenance Electrician with Ontario Power Generation. Based in Omemee, Ontario, she holds multiple safety and leadership certifications and has received over 25 awards for her volunteer and advocacy work promoting equality in the trades. She regularly mentors apprentices and speaks to schools about confidence, education, and opportunity in skilled professions.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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