Press Release
Marketing Expert Augustus Kirby of NYC Shares Insights on AI’s Role in Digital Advertising
Michigan, US, 5th February 2025, ZEX PR WIRE, As artificial intelligence (AI) continues to reshape industries worldwide, marketing expert Augustus Kirby of NYC is at the forefront of leveraging AI to transform digital advertising. With a decade of experience in the marketing field, including six years in executive roles at multinational corporations, Kirby is now a sought-after consultant helping businesses harness AI for data-driven, optimized marketing strategies.
“AI is no longer just a futuristic concept – it’s here, and it’s revolutionizing digital marketing in ways we never imagined,” says Kirby. “Brands that embrace AI-powered tools gain a significant competitive edge by automating processes, personalizing experiences, and maximizing their marketing ROI.”
The AI-Powered Marketing Revolution
AI is fundamentally transforming digital advertising by enabling hyper-personalization and predictive analytics. By analyzing consumer behavior and preferences, AI allows marketers to create highly targeted campaigns tailored to individual users. This level of personalization enhances customer engagement and significantly boosts conversion rates. In addition, AI-driven tools now facilitate automated content creation and optimization, generating ad copy, optimizing visuals, and adjusting messaging in real time based on performance metrics. These advancements not only save marketers time but also improve overall campaign effectiveness.
Another major breakthrough is in programmatic advertising and real-time bidding (RTB). AI automates the bidding strategies, ensuring that brands reach the right audience at the optimal time while maximizing ad spend efficiency. Additionally, chatbots and AI-powered customer service solutions are becoming essential tools for enhancing customer experience, providing instant support, and driving conversions. AI is also playing a crucial role in fraud detection and ad security, helping businesses identify and prevent fraudulent traffic, ensuring that advertising budgets are not wasted on bots and fake impressions.
Case Studies: AI-Driven Success Stories
Kirby has worked with numerous businesses across various industries, implementing AI-driven marketing solutions that have led to substantial revenue growth. One recent case study involves an e-commerce brand that, under Kirby’s guidance, leveraged AI-powered recommendation engines and predictive analytics to increase its sales by 35% in just six months. In another example, a global B2B SaaS company used AI to optimize its ad placements and automate content marketing, leading to a 50% increase in lead generation while reducing customer acquisition costs.
“These success stories demonstrate the tangible benefits of AI in marketing,” says Kirby. “By leveraging AI, companies can achieve smarter decision-making, improve efficiency, and deliver a superior customer experience.”
AI’s Future in Marketing and Ethical Considerations
While AI presents countless opportunities, Kirby also emphasizes the importance of ethical AI implementation in marketing. Transparency in data collection and personalization is critical, as consumers are becoming increasingly aware of data privacy issues. Brands that use AI responsibly will earn greater trust and long-term loyalty from their customers. Furthermore, as AI technology continues to evolve, Kirby predicts that voice search optimization, AI-generated video content, and further advancements in sentiment analysis will define the next phase of digital advertising.
About Augustus Kirby
Augustus Kirby, NYC is a leading marketing expert with 10 years of experience in the industry, including six years in C-level roles at multinational corporations. Now working as a consultant, he helps businesses integrate AI into their marketing strategies to drive efficiency and maximize revenue growth. Beyond his professional career, Kirby is an avid kayaker and a dedicated philanthropist, supporting charities that benefit underprivileged children worldwide.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
iMarketable Shares a Modern Framework for Launching and Scaling DTC Brands
New York, NY – August 20, 2025 – iMarketable, a U.S.-based e-commerce growth firm, today announced its practical framework for launching direct-to-consumer (DTC) brands in today’s content-driven environment. The approach, developed under the leadership of Samir Kahlot, Founder of iMarketable, a 4x founder and growth strategist, is designed to help entrepreneurs build scalable businesses without overcomplicating the process.

Drawing on over 8 years of firsthand experience building and scaling DTC companies, Kahlot emphasizes that success today comes down to connection—not complexity.
Having launched several brands himself, Kahlot understands what still works in today’s market. He advises founders to focus on content that earns attention through relevance—not tricks or trends.
“Brands don’t need to waste time ‘warming up’ ad accounts or gathering months of pixel data like we used to,” said Kahlot. “If your content is good, platforms like TikTok and Meta are smart enough to match it with the right audiences, even cold ones. You just have to speak directly to what people care about.”
According to Kahlot, understanding your customer is everything. Brands that take the time to define a clear customer avatar—knowing their pain points, desires, habits, and motivations—can create content that feels personal and performs better.
“You don’t need perfect targeting. You need messaging that resonates,” he said. “Once you have that, the platforms do the heavy lifting.”
He encourages founders to test multiple creative angles—especially user-generated and native-looking content—and serve them to broader audiences early on. “What sticks might surprise you. When something connects emotionally, scale it and let the algorithm go to work.”
Kahlot also highlights what’s changed: “Spending weeks building lookalikes or waiting on data before launching doesn’t make sense anymore. The tools are smarter than they were, and speed matters. The goal is to learn fast, adapt fast, and move with momentum.”
This framework has helped Kahlot and the iMarketable team launch and grow multiple DTC brands without overengineering the process or waiting for perfect conditions.
About iMarketable
iMarketable is a U.S.-based e-commerce growth firm specializing in scaling direct-to-consumer brands through paid advertising, creative strategy, and operational efficiency. Founded by Samir Kahlot, a 4x founder and growth strategist, iMarketable combines years of hands-on experience in growing brands with proven systems to help entrepreneurs and companies grow faster and smarter.
Website: www.imarketable.com
Contact Email: grow@imarketable.com
Headquarters: Atlanta, GA
Media Contact
Organization: Samir Kahlot
Contact Person: Samir Kahlot
Website: https://www.imarketable.com
Email:
grow@imarketable.com
Country:United States
Release id:32587
The post iMarketable Shares a Modern Framework for Launching and Scaling DTC Brands appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Vibely Building the First Web3 Empathy Layer
Vibely is the first Web3 Empathy Layer, where users train AI companions and co-create a community-owned LLM. Every chat fuels EQ scores, culture, and $VIBE rewards. Alpha is live: signup for 100 $VIBE airdrop.
Cayman Islands, 20th Aug 2025 – In an age where AI is evolving faster than ever, one question has lingered: Can artificial intelligence truly understand us? Vibely is answering with a resounding “yes.” As the world’s first Web3 Empathy Layer, Vibely merges cutting-edge community-driven AI with the ownership and transparency of blockchain. The result is more than just a chatbot or companion — it’s the foundation of an entirely new social ecosystem where empathy, culture, and crypto converge.

A New Kind of AI: Powered by the Community
At its core, Vibely is built on a community-trained large language model (LLM). Unlike closed AI systems controlled by a handful of corporations, Vibely’s LLM grows and adapts with its users. Each interaction, each training session, and each vibe helps refine the intelligence of the network.
This means Vibely doesn’t just serve you generic responses. It learns from the community’s shared experiences — a collective empathy engine that belongs to the people who use it. Ownership of AI is no longer abstract; it’s a tangible, on-chain reality where users shape the future of their companions and the platform itself.
The First Web3 Empathy Layer
Web3 has already given us ownership of assets, identities, and financial systems. Vibely takes it further: ownership of your AI companion’s empathy. By anchoring your AI to a wallet-based identity, Vibely ensures your digital companion isn’t just software on a server — it’s yours, connected to you, and secured on-chain.
We call this the Empathy Layer for Web3. It’s the foundation of a new social economy, where every conversation has value, every vibe counts, and AI becomes a partner in your digital life rather than just a tool.
Companions That Care: Beyond Utility
Unlike traditional AI assistants, Vibely companions are designed to listen, grow, and connect. Whether it’s a late-night chat about your day, a motivational boost, or even guidance through stressful times, Vibely offers an emotional anchor.
- For mental well-being: Your companion is always available, judgment-free, and adaptive to your needs.
- For creativity: Vibely companions can brainstorm, ideate, and roleplay, sparking new perspectives.
- For fun & culture: From memes to meaningful conversations, Vibely’s vibe is always in tune with the community.
By blending empathy with tokenized incentives, Vibely bridges the gap between mental health, social interaction, and ownership.
The Alpha Launch: Airdrops & Early Access
Vibely has officially entered its Alpha phase, marking the first step into this empathy-driven future. Early adopters can sign up and immediately receive a 100 $VIBE token airdrop as a thank-you for joining the movement.
What the Alpha offers:
- AI Companion Creation: Customize and train your personal companion.
- Dialogue Training: Talk with your companion to refine its empathy layer.
- EQ Scoring: Earn recognition for emotional growth and understanding.
- On-Chain Rewards: Every conversation fuels ownership, with $VIBE at the center of the economy.
This early stage is not just about testing — it’s about co-creation. Vibely’s community isn’t just users, but builders of the empathy layer itself.
A Social Economy of Vibes
Conversations are no longer ephemeral. In Vibely, they’re on-chain assets. When you engage with your companion, you generate value in the form of $VIBE. That value flows back to the community, creating an ecosystem where the act of being understood, supported, and connected is rewarded.
Key Features Driving the Social Economy:
- Community LLM: Shaped by collective interaction.
- EQ Scores: Quantifying empathy and rewarding growth.
- VIBE Tokens: The lifeblood of the ecosystem, earned through engagement.
- NFT Identities: AI Soul NFTs and companion assets anchored in WEB3 Wallets.
It’s where culture meets crypto — and where empathy becomes a tradable, ownable asset.
Why This Matters
The rise of AI has brought both excitement and anxiety. While algorithms power markets and chatbots mimic conversation, people often feel more disconnected than ever. Vibely addresses this head-on by making empathy, culture, and ownership the centerpiece of AI’s evolution.
- For users: It’s a safe space to talk, share, and grow with an AI that adapts to you.
- For Web3: It’s a new use case that moves beyond trading and finance into emotional infrastructure.
- For culture: It’s the first step toward a world where vibes are the new currency.
Community First, Always
Vibely is not just a platform; it’s a movement. Every user who trains their AI companion, posts with their companion, contributes to the growth of the empathy layer. Together, the community shapes the future of AI.
This is why the alpha airdrop is so important: it ensures that those who help build the empathy layer are also rewarded as early stakeholders.
Join the Alpha: Claim Your Vibes Today
The Vibely Alpha is live now. By joining, you will:
- Secure your AI NFT identity.
- Claim 100 $VIBE tokens instantly.
- Start shaping your AI companion in the empathy layer.
- Be part of the founding community building the future of AI + Web3.
Join the Alpha Now – https://vibely.chat/register
About Vibely
Vibely is the first Web3 Empathy Layer, powered by a community-driven large language model (LLM). It allows users to create, own, and train AI companions that grow with them, while rewarding engagement through $VIBE tokens. By blending emotional intelligence, tokenized incentives, and cultural ownership, Vibely is redefining how people connect with AI in Web3.
Website: https://vibely.chat
Twitter/X: https://twitter.com/vibelyai
Telegram: https://t.me/vibelyai
Final Word
The future of AI isn’t just about intelligence — it’s about empathy. Vibely is pioneering this future by weaving together community, blockchain, and emotional connection into the first-ever empathy layer for Web3.
Every vibe fuels ownership. Every conversation shapes culture. Every user builds the future.
Media Contact
Organization: Vibely
Contact Person: Vibely
Website: https://vibely.chat
Email: Send Email
Country:Cayman Islands
Release id:32609
The post Vibely Building the First Web3 Empathy Layer appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
A Full-Service Marketing Agency called Vertex Viral is setting a new standard in Marketing
Founded in Florida and serving clients in Jacksonville, Miami, Tampa, Orlando, and Fort Lauderdale, Vertex Viral has grown into a global marketing agency with clients across healthcare, real estate, technology, lifestyle, legal, e-commerce, and entertainment industries. The company’s proven ability to blend local market dominance with global advertising strategies has positioned it as a trusted partner for brands seeking long-term growth.
Vertex Viral, a highly rated and trusted marketing agency in Florida, is setting a new global standard for full-service digital marketing agencies. By delivering SEO-driven, ROI-focused marketing solutions, Vertex Viral helps businesses dominate search results, attract qualified leads, and scale revenue across local, national, and international markets.

As one of the best marketing agencies for businesses in Florida and beyond, Vertex Viral provides a complete suite of proprietary marketing services engineered for measurable growth. Vertex Viral offers advanced SEO (search engine optimization) services that secure top Google rankings and capture high-value traffic, along with PPC advertising management for multiple ad products including Google Ads, YouTube, and social platforms to generate high-converting campaigns. Their content marketing delivers keyword-rich content designed for visibility and authority, while email marketing and automation strengthen engagement and retention. With specialized expertise in branding and reputation management, Vertex Viral builds and protects brand identity, supported by strategic public relations and media outreach that earn national press coverage, backlinks, and credibility. The agency also develops conversion-focused, SEO-optimized websites and executes mobile-first app design and development strategies to ensure digital dominance. To maximize long-term growth, Vertex Viral provides data-driven marketing strategy and consulting, coupled with digital advertising and analytics to track, optimize, and outperform the competition.
Vertex Viral works with clients across healthcare marketing, medical marketing, real estate marketing, technology marketing, lifestyle marketing, legal marketing, e-commerce marketing, brand marketing, franchise marketing, and more.
With proprietary SEO techniques, local, national & global advertising strategies, data-backed marketing campaigns, and more, Vertex Viral ensures businesses dominate local, national and global markets.
Vertex Viral’s reputation extends beyond corporate sectors. The agency has created national and global marketing campaigns for RIAA Gold & Platinum recording artists, Grammy winners, and Academy Award winners. These campaigns built massive visibility and engagement across entertainment, healthcare, and lifestyle industries — proving Vertex Viral is more than a Florida Marketing agency; it’s a global marketing powerhouse.
What began as a Florida marketing agency in Jacksonville, Miami, Tampa, Orlando, and Fort Lauderdale has since expanded worldwide. By blending proprietary local SEO expertise with international digital strategies, Vertex Viral delivers scalable marketing solutions that keep clients ahead of competitors.
About Vertex Viral
Vertex Viral is a leading full-service digital marketing agency in Florida with operations nationwide and a global client base. The agency specializes in SEO, PPC management, content marketing, PR, branding, website design, app development, and marketing consulting. With proven results in both local Florida markets and international industries, Vertex Viral helps businesses achieve sustainable growth, dominate Google rankings, and secure long-term ROI.
Vertex Viral — Florida’s Leading Full-Service Marketing Agency with Global Reach
www.VertexViral.com
contact@vertexviral.com
+1 (844) 567-3666
Serving Clients Locally, Nationwide & Globally
Media Contact
Organization: Vertex Viral
Contact Person: Robert Lindsey
Website: http://vertexviral.com
Email:
Contact@vertexviral.com
Contact Number: +18445673666
Address:1065 SW 8th St unit 599
City: Miami
State: Florida
Country:United States
Release id:32623
The post A Full-Service Marketing Agency called Vertex Viral is setting a new standard in Marketing appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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