Brisbane, Queensland Apr 18, 2024 (Issuewire.com) – Your Easy Web Solutions, a prominent digital marketing agency led by Alexei Kouleshov, is voicing concerns regarding Google’s recent practice of employing third-party firms to cold call businesses using Google Ads. These outsourced companies, using google.com emails, appear credible, yet their key performance indicators focus solely on applying Google’s recommendations without considering each business’s unique needs or the potential negative impacts.

The agency highlights issues with Google’s aggressive auto-application of recommendations, which often result in overspending, higher cost per conversion, and a surge in irrelevant leads.

In the digital-first environment, while businesses count on Google Ads for targeted reach, many need more resources to manage their digital marketing alone and thus depend on agencies for expert support.

Alexei Kouleshov states, “While automation is valuable, it cannot replace human expertise and customised strategies. Google’s over-reliance on automatic recommendations can undermine our efforts and adversely affect client outcomes.”

Additionally, a significant rise in cost per click (10-30% over the past year) in some sectors is pushing business owners to explore other options to sustain their online visibility and customer engagement.

The use of third-party cold calling further complicates matters, often resulting in interruptions and generic advice that fails to meet business needs.

Your Easy Web Solutions is urging Google to rethink its strategy and better collaborate with agencies to improve the digital marketing landscape for businesses.

For media inquiries, please contact:

Alexei Kouleshov
Managing Director
Your Easy Web Solutions
0414 986 919
[email protected]

About Your Easy Web Solutions
Led by Alexei Kouleshov, Your Easy Web Solutions is a leading digital marketing agency that empowers businesses to maximise their online presence through expertly tailored strategies. For more information, visit www.yews.com.au.

Regina, Saskatchewan Apr 18, 2024 (Issuewire.com) – Prairie Donair(R) Successfully Signs Area Development Agreement for Alberta

Prairie Donair Inc. (“Prairie Donair” or the “Company”) a franchise company and leader in the growing food segment of the culturally-mixed street food called donairs, is pleased to announce that on March 1st 2024 it has signed an Area Development Agreement for the province of Alberta. This includes the opening of a new location in Edmonton which will also serve as a training facility for new locations in Alberta.

“We are excited too welcome our new developers too the family. This relationship will allow us to extend our footprint in Alberta at an accelerated rate. It will also allow for stronger unit economics at our existing stores in Alberta by having a strong support team closer to home. Dr. Asif Malik and Mr. Tamur Malik have a successful history in multi-unit franchising including being part of one of the fastest growing fried chicken chains in Canada. We feel their experience coupled with their passion for this industry is what we need to continue our rapid expansion in Alberta”, said Joshua Bagchi, Chief Executive Officer, Prairie Donair Inc.

“We have paved the way for a stronger and brighter future for our franchisees in Alberta. We have implemented the same criteria for growth and operations with our Manitoba Area Developers and the results are outstanding. Therefore we are certain that Alberta will soon see more successful strategically placed franchised locations opening with great service and execution”.

“Since the start of 2024 we have allocated our resources and focus on building a stronger support team for our franchisees and we are already starting to see the fruits of our labor. We are excited to continue providing our customers with premium, healthy, quality and diverse food. Having one of the most dynamic menus in the QSR industry, we are sure to satisfy everyone’s palate”!

About Company

Prairie Donair is a franchise company born out of Regina, Saskatchewan. Since 2018 Prairie Donair has led the country’s unit growth in the donair segment.

For further information: Joshua Bagchi, President & CEO – Prairie Donair, Tel: 306.520.3253, 2218 Rose, Regina, Saskatchewan, www.prairiedonair.com