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Fit2Flaunt Empowering Moms with Annual Mother’s Day Grants to Promote Self-Care and Mental Wellness

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Michigan, US, 22nd January 2025, ZEX PR WIRE, Fit2Flaunt, a groundbreaking fitness and empowerment brand, is making waves with its commitment to uplifting women and promoting mental health. Through its nonprofit arm, the Fit2Flaunt Foundation, the organization is changing lives with programs dedicated to fostering self-confidence, community, and self-care.

A cornerstone of these efforts is the annual Mother’s Day Grant Program, a heartfelt initiative that provides five deserving moms with $700 each, encouraging them to prioritize their mental health and well-being. The only rule? The funds must be spent exclusively on themselves.

“Motherhood is a beautiful yet demanding journey, and all too often, moms put themselves last,” said Shelly Murdock, Founder and CEO of Fit2Flaunt. “Our Mother’s Day Grant Program is our way of reminding moms that they matter too. By giving them this gift, we’re inspiring them to take a step back, focus on themselves, and rediscover their joy.”

Empowering Through Self-Care

The Fit2Flaunt Foundation’s Mother’s Day Grant Program was born from a simple yet profound idea: empowering mothers to embrace self-care. With the rise in awareness of mental health challenges, especially among women balancing careers, family, and personal aspirations, the foundation’s mission is more relevant than ever.

“Self-care isn’t selfish; it’s essential,” Murdock added. “By prioritizing their own well-being, moms can show up as the best version of themselves for their families and communities.”

Each year, the foundation selects five mothers from a pool of nominations submitted by their loved ones or by the moms themselves. Recipients are chosen based on their stories of resilience, sacrifice, and a clear need for a moment of self-focus.

The Rules: Prioritizing Joy and Wellness

The grant comes with a simple but transformative rule: the $700 gift must be used solely for the recipient’s personal benefit. Whether it’s a spa day, a weekend getaway, a fitness membership, a luxury item they’ve been dreaming of, or simply a quiet retreat, the choice is theirs.

By imposing this rule, the Fit2Flaunt Foundation ensures that the funds are dedicated entirely to the recipient’s well-being, providing them with a guilt-free opportunity to recharge and rediscover themselves outside of their roles as mothers.

Testimonials from Past Recipients

The impact of the program has been profound, with previous recipients sharing heartwarming stories of how the grant allowed them to focus on themselves for the first time in years.

  • “As a single mom, I never imagined having the chance to take time for myself. This grant gave me the opportunity to book a spa day and reconnect with the person I was before motherhood. I feel rejuvenated and more confident than ever,” said Maria R., a 2023 recipient.

  • “I used my grant to enroll in a painting workshop, something I’ve always wanted to do. It reignited my creativity and gave me an outlet to express myself,” shared Lauren T., a 2022 recipient.

Fit2Flaunt Foundation: More Than Fitness

Founded by Shelly Murdock, a U.S. Air Force veteran and passionate advocate for women’s empowerment, the Fit2Flaunt Foundation is an extension of the brand’s mission to transform lives through fitness, body positivity, and mental health awareness.

While the Fit2Flaunt fitness programs and retreats focus on building confidence through pole dancing and fitness, the nonprofit initiatives take the mission further, addressing the broader needs of women in the community.

Ongoing Initiatives

In addition to the Mother’s Day Grant Program, the Fit2Flaunt Foundation is active in several initiatives aimed at empowering women:

  • Scholarships for Single Mothers: Financial aid for single moms looking to pursue education or career development.

  • Mental Health Workshops: Free or low-cost seminars addressing stress management, self-care practices, and resilience-building.

  • Community Outreach Events: Regular events to foster connection, support, and encouragement among women from diverse backgrounds.

Why Mother’s Day?

Mother’s Day is often celebrated with flowers, cards, and family meals, but the Fit2Flaunt Foundation aims to make it truly transformative. By selecting this occasion to honor moms, the foundation highlights the importance of their contributions while giving them the tools to prioritize themselves.

How to Apply or Nominate

Applications for the 2025 Mother’s Day Grant Program open on March 1, 2025, and will close on April 15, 2025. Submissions can be made on the Fit2Flaunt website, where participants can share their stories or nominate a deserving mom in their life.

Winners will be announced on Mother’s Day, providing an unforgettable gift of self-care and celebration.

Join the Movement

Fit2Flaunt’s Mother’s Day Grant Program is a call to action for moms everywhere to prioritize their health and happiness. It’s a reminder that taking time for yourself is not only okay but necessary.

“Every woman deserves to feel seen, celebrated, and supported,” Murdock emphasized. “Through our grants, we’re not just giving money; we’re giving moms the permission to focus on themselves and the reminder that they’re worth it.”

For more information on the Fit2Flaunt Foundation, its Mother’s Day Grant Program, or to make a donation, visit www.fit2flaunt.com.

Media Contact:
Shelly Murdock
Founder and CEO, Fit2Flaunt
Website: www.fit2flaunt.com

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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DuoKey to Unveil Encrypted Financial Intelligence Use Case at GISEC Global 2025: A Breakthrough in Fraud Detection Powered by Fully Homomorphic Encryption and MPC-based KMS

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Dubai, UAE, 2nd May 2025, ZEX PR WIRECloud security leader DuoKey will unveil its groundbreaking use case for encrypted financial intelligence at GISEC Global in Dubai next week. Designed to address the challenges of fraud detection and regulatory compliance, this approach, which combines Fully Homomorphic Encryption (FHE) and Multi-Party Computation (MPC)-based Key Management (KMS), allows financial institutions to analyse encrypted transactions in real time without ever decrypting sensitive data.

In a global financial landscape where illicit transactions exceed $2 trillion annually and compliance fines topped $10.4 billion on a yearly basis according to the United Nations Office on Drugs and Crimes, DuoKey confidential AI use case for the financial sector demonstrates how financial institutions can securely process high-risk transaction patterns, perform watchlist screening and assess customer risk profile, while preserving end-to-end encryption and maintaining jurisdictional data control.

“Traditional approaches expose data during analysis, creating systemic security gaps,” said Nagib Aouini, CEO of DuoKey. “Our use case shows how FHE and MPC-based KMS together allow financial institutions to detect fraud, meet AML obligations and collaborate securely without any compromise on data confidentiality or sovereignty.”

DuoKey financial intelligence solution enables secure collaboration between banks, regulators, and fintech providers by allowing cross-border investigation and compliance workflows without revealing underlying customer data. This addresses a longstanding roadblock to industry-wide fraud detection while complying with privacy and regulatory standards such as GDPR, FATF, and PCI DSS.

Visitors to GISEC Global will get the opportunity to explore the live use case at the DuoKey booth (D-120, Hall 6) starting on May 6 until May 8. Schedule your personalised demo at GISEC Global to see how DuoKey financial intelligence enhances fraud detection and compliance. Demonstrations include real-time transaction scoring, encrypted rule-based screening and dynamic anti money laundering (AML) analytics all with performance benchmarks that rival traditional unencrypted systems.

About DuoKey

DuoKey is an enterprise cloud security leader specialised in key management and encryption, helping businesses leverage cloud and AI capabilities with true confidence using advanced encryption technologies.

Learn more: https://duokey.com

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Construction Leader Charles Wholey Partakes in A New Online Interview: “From Foundation to Finish”

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Nevada, US, 2nd May 2025, ZEX PR WIRE, Charles Wholey, a highly respected construction superintendent with deep roots in Nevada’s building industry, is the subject of a newly released feature interview titled “From Foundation to Finish: Inside the Mind of Builder Charles Wholey.” The in-depth conversation offers a compelling look into Wholey’s professional journey, leadership philosophy, and the principles that have shaped his approach to modern construction.

Known for his work on complex residential and commercial builds throughout Reno and Carson City, Wholey brings years of hands-on experience and academic achievement to his role as Construction Superintendent at LT Builders. The interview explores everything from his views on decision-making under pressure to the evolving future of sustainable construction.

“I want people to understand that construction isn’t just about the physical outcome—it’s about the people behind the project, the lessons learned, and the standards we uphold every day,” said Wholey. “This interview was a chance to talk about the values that drive me, both on and off the job site.”

The conversation touches on Charles’s background—growing up working for his father’s company, Wholey Construction—as well as his dedication to mentorship, quality control, and continuous improvement. Readers will also learn about his vision for future projects, including his dream of building sustainable, off-grid communities.

This interview positions Charles Wholey as not only a seasoned construction professional, but a thoughtful leader committed to elevating the industry.

About Charles Wholey

Charles Wholey is a construction superintendent based in Reno and Carson City, Nevada. He holds a Bachelor of Applied Science in Construction Management from Western Nevada College, graduating summa cum laude, and has served in key roles ranging from safety officer to project manager. Outside of work, he is active in his community and a passionate supporter of environmental and youth initiatives.

To read the full interview, visit the website here

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Mentorship Over Metrics: Marjorie Jeffrey on Redefining Leadership for Women in Marketing

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Michigan, US, 2nd May 2025, ZEX PR WIRE, As marketing departments race to keep pace with AI, automation, and changing consumer expectations, senior marketing strategist Marjorie Jeffrey says the most significant transformation isn’t happening in the tools marketers use; it’s in how future leaders are developed.

According to Marjorie Jeffrey, mentorship is no longer optional. “If we want more women in leadership, we need to stop treating mentorship as a bonus and start recognizing it as core to how strong, ethical, and inclusive teams are built,” she says.

Jeffrey, who has guided dozens of companies through brand transformations and campaign strategy over the past 15 years, now dedicates a significant portion of her time to mentoring early-career marketers, especially women. She believes that creating the next generation of leadership requires intentional relationship-building, open dialogue, and systems that reward collaboration over competition.

“Marketing has evolved, but the leadership models in many organizations haven’t,” Jeffrey explains. “We’re still valuing output and volume over strategic insight and emotional intelligence. Mentorship is one of the few ways to shift that culture from the inside out.”

While women make up the majority of entry-level marketing roles, Jeffrey points out that they remain underrepresented at the top. “There’s a persistent gap between who’s doing the work and who’s getting the recognition, and that gap only widens without meaningful support structures like mentorship,” she says.

According to Jeffrey, mentorship is especially critical for women navigating industries like tech, finance, or B2B services, where leadership still skews heavily male. She believes the most effective mentors offer more than tactical advice; they provide context, validation, and space for vulnerable conversations about imposter syndrome, negotiation, and self-advocacy.

“People assume mentorship is just about sharing expertise, but often it’s about reminding someone they belong in the room,” says Jeffrey. “I’ve had mentees who were brilliant marketers but struggled to see themselves as leaders. Mentorship helps close that gap between capability and confidence.”

Jeffrey encourages companies to treat mentorship as part of their strategic planning, not a side initiative. She advocates for formal mentorship programs, cross-level collaboration, and reverse mentorship structures where junior employees can share emerging insights with senior leaders.

“If mentorship only happens casually, it stays limited to people with the right networks or personalities to ask for help,” Jeffrey explains. “We need to institutionalize it, especially if we want to foster diversity in leadership. That means giving people the time, training, and tools to mentor well.”

Jeffrey works with organizations in her consulting practice to embed mentorship into their brand cultures, tying it directly to employee retention, leadership pipelines, and internal communications. She often conducts messaging audits and internal workshops to make mentorship more actionable and accessible across teams.

“Mentorship has measurable impact,” she says. “It improves job satisfaction, accelerates career progression, and helps companies retain talent, especially during times of rapid change. Why wouldn’t we prioritize that?”

Jeffrey also emphasizes the importance of storytelling in mentorship. As someone who builds audience-first marketing strategies, she sees narrative as a powerful leadership tool. “When women in leadership share their real stories, the wins and the mistakes, it humanizes success,” she notes. “That vulnerability builds trust and makes leadership seem possible for more people.”

Outside of her client work, Jeffrey frequently speaks on inclusive messaging and brand ethics at industry conferences. She’s building a mentorship circle specifically for mid-career women marketers navigating transitions into management, entrepreneurship, or specialized strategic roles.

“There’s so much support for entry-level talent, but mid-career is where many women drop off the leadership path,” says Jeffrey. “We need to intervene there, with mentorship that’s practical, flexible, and grounded in real experiences.”

For Jeffrey, mentorship is not just a leadership responsibility. It’s a way of investing in the industry’s future. She believes that as marketing becomes more human-centric and purpose-driven, the role of mentors will become even more essential.

“The real legacy of a marketing leader isn’t just in the campaigns they run, it’s in the people they shape,” she says. “If I can help even one person lead with more clarity, confidence, and compassion, that’s the kind of impact that lasts.”

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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