Press Release
China’s first Amazon Aggregator Nebula Brands Held the First Business Event
As the first Chinese Amazon Aggregator company, Nebula Brands successfully held its first sharing event on August 13 in Shenzhen, with key members from the investment team joining the event.
Speakers from the company talked about the unique business model and acquisition strategies of Nebula Brands and launched the specifically designed initiative, Project Star, for the benefit of Chinese Amazon sellers.
From “Made in China” to “Brands from China”.
Chinese Amazon brands enjoy exceptional advantages in supply chain and E-commerce, adding great impetus to the globalization of products made in China.
Founded in 2019, Nebula Brands started as a financial service platform designed for Chinese Amazon sellers. As the business continued to grow, the star-up adopted the “Capital Acquisition + Brand Operation” model, which helped it successfully transformed into an Amazon Aggregator company.
Nebula in Chinese means星云(xīng yún), a place where new stars are produced from. For Nebula Brands, each potential Amazon seller can be seen as a new star, waiting to be found and connected.
With adequate capital raised this year, Nebula Brands has built a global team with offices in Beijing, Shenzhen and New York, making fast data-driven decisions to satisfy the need for acquisition in multi-channels, multi-brands and multi-sectors.
When it comes to brand operation, different teams of Nebula Brands work closely with each other, providing quality services in areas like marketing, operations, product development, promotions, supply chain management and customer relationship management. The goal is to constantly upgrade brand strategies and operations, create a diversified company that can empower more sellers, and build a brand matrix for the global markets.
Nebula Brands Acquisition Process Walkthrough
In the event, Nebula Brands shared what they are looking for when evaluating a company for potential acquisition. Their main targets are great Chinese Amazon brands with durable consumer goods and of long-term value. In addition, those Chinese brands need to have a high and stable Amazon ranking in its category, with over 4.0 stars rating and 90% good reviews as well as an annual profit of more than $200,000. It is also preferable if the products have a potential for selling in multi-channels and multi-markets without being influenced by the economic environment. In the post-pandemic era, Nebula Brands favors products under categories like Sports and Outdoors, Kitchen and Dining, Pet Supplies, Tools and Homes, etc.
What makes Nebula Brands different from other acquires is that the company’s decision-making and deal-making are more agile than those of overseas buyers who are active only in their home market. From start to deal, Nebula Brands can acquire a brand in as short as 25 days. In the event, Nebula Brands provided an in-depth analysis of the local advantages that Chinese aggregators have in acquiring Amazon brands. For example, local experts in China know the Chinese sellers better, resulting in more efficient communication and in-depth understanding of the product. The Chinese acquisition team can complete quality acquisitions as fast as possible. This also gives Chinese brands a chance to better tell their own stories in the global market.
Project Star Unveiled with Premium Service.
Nebula Brands hopes that all Chinese sellers on Amazon can find suitable acquisition companies similar to Nebula Brands, which boasts both tailored acquisition approaches and best-in-class operational capabilities. So they can keep the ownership of more potential brands at home and build real Chinese brands with global vision.
Nebula Brands launched Project Star designed for the first batch of acquired Amazon sellers. They will be given more recourses and tailored service from world-class experts in Nebula Brands. The local supply chains expertise and data-driven decision model will help the potential brands improved in leaps and bounds.
In the Project Star, what those selected Chinese sellers will get includes but not limited to traffic boost, celebrity endorsement, new product R&D, supply chain upgrade, shared revenues, etc. Sharing the equity return of this fast-growing company and trading its stock options at lower prices is another bonus for them. Also, Amazon sellers acquired under the Project Star initiative can applied to be the brand consultant to further enhance their influence in the market and can be paid for providing branding ideas and insights.
Sellers that still got unsold services in Amazon will get from Nebula Brands credit loan with below-market interest and support at cost price from professionals in teams such as marketing, operation, supply chain, IT and legal affairs.
The first sharing event has come to an end, but this is just the beginning of Nebula Brands. With the vision of empowering brands with expertise in the Chinese market and supply chain, Nebula Brands is more than excited for what the future holds. So come and join the adventure with this fast-growing Amazon aggregator!
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Four reusable devices recognised by two international juries for refined industrial design
United States, 29th May 2026, – Global vape brand ELFBAR said today that four products in its reusable pod system lineup have been honoured by the German Design Award and the International CMF Design Awards. The recognised devices are the ELFX Mini, ELFX 2, ELFA Master Stein and the ELFA pod system.
The German Design Award, organised by the German Design Council, named the ELFX Mini and the ELFA Master Stein as 2026 winners. The International CMF Design Awards, which evaluates excellence in colour, material and finish, recognised the ELFA Master Stein and the ELFX 2. ELFA Master Stein and ELFX Mini are now available in Germany.
The awarded lineup
The four products sit at the centre of ELFBAR’s reusable portfolio for adult smokers and ex-smokers looking for an alternative to combustible tobacco. The range spans compact entry devices through to the ELFX 2, which goes on sale in Germany in June 2026.
Each device shares a restrained visual language. Casing materials are selected for grip and longevity. Colour palettes are subdued. Branding is kept small. The shapes are contoured for one-handed use, and the surface finishes are tuned to feel calm in the hand. The ELFA Master Stein, named after the stein vessels of European drinking culture, uses a textured casing that references the heritage of stoneware and glass.
On the design approach
“Good design should feel confident, not loud,” said Becky Liu, Head of Industrial Design at ELFBAR. “With ELFX and ELFA, we focus on a clean-cut form, precision, and a calm material touch-feel to bring an elegant and intuitive user experience.”
The recognition follows a multi-year effort inside ELFBAR’s industrial design studio to move the brand’s product language away from the bright, single-use silhouettes that defined the early years of the vaping category. The company has been steadily replacing those formats in its lineup with longer-lived devices intended to look and feel more like other categories of mature consumer hardware.
Engineering details
Beyond the look of each device, the awarded products share a set of practical features that ELFBAR describes as central to its reusable design approach.
Pods are secured magnetically and click into place without alignment fuss. E-liquid levels are visible through windows on the casing, making refill timing intuitive. Status displays communicate battery and pod information at a glance. Airflow and power settings are adjustable on the relevant models, allowing users to shape the draw to their preference. Modular construction lets pods and cartridges be replaced rather than discarded, extending the useful life of each device.
For the ELFX 2 specifically, the upcoming launch introduces the new ELFX POD 2.0 cartridge generation. The generation adds a child lock, an upgraded airway designed for richer flavour, and a 5A leakproof system intended to keep e-liquid contained under everyday pocket and travel use.
The German context
The design recognition lands in ELFBAR’s largest European market. According to internal data, the brand leads the German pod system category with about 60 percent market share. Prefilled and refillable products — including the ELFX and ELFA pod systems and the ELFLIQ e-liquid range — now account for around 80 percent of the company’s shipments to Germany. Single-use formats, once a defining part of the category, no longer drive the brand’s German business.
European regulators have meanwhile sharpened their focus on disposable vapes and on packaging waste. Brands that can demonstrate genuine reusability, supported by replaceable components and durable design, are increasingly being separated from those that cannot. The awarded ELFX and ELFA products are positioned within that shift.
What comes next
ELFBAR said it plans to introduce the award-winning ELFX and ELFA designs to other European markets in due course, with the ELFX 2 leading the next wave from Germany in June 2026. Specific dates, pricing and channel availability will be confirmed market by market.
— ENDS —
About ELFBAR
ELFBAR is a pioneer in the global vaping industry. Since its inception in 2018, it has been providing a distinct and diverse vaping experience with innovation at its core. ELFBAR stays committed to youth access prevention and sustainable growth as a leading brand favoured and used by tens of millions of adult smokers and ex-smokers worldwide as an alternative to smoking. For more information, please visit elfbar.de.
Media Contact
Organization: HG INNOVATION LIMITED
Contact
Person: Michael Chen
Website:
https://www.elfbar.de/
Email:
marketing@elfbar.de
Country:United States
The post
ELFBAR’s ELFX and ELFA Pod Systems Win German Design Award and CMF Design Awards appeared first on
Brand News 24.
It is provided by a third-party content
provider. Brand News 24 makes no
warranties or representations in connection with it.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
United States, 29th May 2026, – The Evolution of Living in Style Arrives at the Crossroads of the World
NEW YORK, May 2026 — Global furniture brand OVIOS officially unveiled its latest collaborative masterpiece, AERO EVO, created together with Studio F. A. Porsche, on the iconic Nasdaq Tower in New York’s Times Square. The appearance marks a milestone moment for OVIOS as the brand continues to bring elevated contemporary living experiences to a global audience.
Displayed across one of the world’s most recognizable digital landmarks, AERO EVO represents far more than a furniture launch. It symbolizes the convergence of modern luxury living, aerodynamic artistry, and German precision engineering — all expressed through a new generation of sculptural furniture design.
Inspired by the concept “The Shape of Air,” AERO EVO was designed around the invisible flow of movement and fluid dynamics. Every curve, contour, and proportion reflects a philosophy of purity and functional elegance. The result is a seating experience that feels simultaneously futuristic, calming, and deeply human.
“The collaboration between OVIOS and Studio F. A. Porsche is not simply about creating furniture,” said the OVIOS design team. “It is about engineering a new lifestyle language — one where comfort, precision, and emotional design coexist seamlessly.”
At the core of the collaboration lies the shared vision of “The Evolution of Style.” OVIOS brings its signature philosophy of Living in Style together with the uncompromising functional aesthetics of Studio F. A. Porsche, creating a collection that transcends conventional home furnishing.
The AERO EVO collection will be strictly limited to 919 pieces worldwide, with each piece individually serialized and accompanied by a certificate of authenticity. The number “919” represents the relentless pursuit of refinement, symbolizing hundreds of iterations dedicated to achieving aesthetic and structural perfection.
“A single silhouette, redefined 919 times,” the campaign states. “Because Living in Style is not a destination, but a relentless pursuit of perfect balance.”
The Nasdaq debut also reflects OVIOS’s accelerating international growth and increasing influence in the premium home furnishings category. Known for blending accessible luxury with modern functionality, the brand has built a strong following across North America through its indoor and outdoor furniture collections.
With AERO EVO, OVIOS enters a new chapter — one that pushes beyond traditional furniture design and into the realm of emotional architecture, immersive living, and timeless modern aesthetics.
For more information, visit OVIOS Official Websitehttps://www.ovios-home.com/”Visit OVIOS official website for premium modern furniture collections”
Media Contact
Organization: ALWAYS OUTDOOR FURNITURE CO.,LTD.
Contact
Person: OVIOS
Website:
https://www.ovios-home.com/
Email:
support@ovios-furniture.com
Contact Number: 13234431788
Country:United States
The post
OVIOS x Studio F. A. Porsche Debuts AERO EVO on the Nasdaq Tower in Times Square appeared first on
Brand News 24.
It is provided by a third-party content
provider. Brand News 24 makes no
warranties or representations in connection with it.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Four reusable devices recognised by two international juries for refined industrial design
United States, 29th May 2026, – Global vape brand ELFBAR said today that four products in its reusable pod system lineup have been honoured by the German Design Award and the International CMF Design Awards. The recognised devices are the ELFX Mini, ELFX 2, ELFA Master Stein and the ELFA pod system.
The German Design Award, organised by the German Design Council, named the ELFX Mini and the ELFA Master Stein as 2026 winners. The International CMF Design Awards, which evaluates excellence in colour, material and finish, recognised the ELFA Master Stein and the ELFX 2. ELFA Master Stein and ELFX Mini are now available in Germany.
The awarded lineup
The four products sit at the centre of ELFBAR’s reusable portfolio for adult smokers and ex-smokers looking for an alternative to combustible tobacco. The range spans compact entry devices through to the ELFX 2, which goes on sale in Germany in June 2026.
Each device shares a restrained visual language. Casing materials are selected for grip and longevity. Colour palettes are subdued. Branding is kept small. The shapes are contoured for one-handed use, and the surface finishes are tuned to feel calm in the hand. The ELFA Master Stein, named after the stein vessels of European drinking culture, uses a textured casing that references the heritage of stoneware and glass.
On the design approach
“Good design should feel confident, not loud,” said Becky Liu, Head of Industrial Design at ELFBAR. “With ELFX and ELFA, we focus on a clean-cut form, precision, and a calm material touch-feel to bring an elegant and intuitive user experience.”
The recognition follows a multi-year effort inside ELFBAR’s industrial design studio to move the brand’s product language away from the bright, single-use silhouettes that defined the early years of the vaping category. The company has been steadily replacing those formats in its lineup with longer-lived devices intended to look and feel more like other categories of mature consumer hardware.
Engineering details
Beyond the look of each device, the awarded products share a set of practical features that ELFBAR describes as central to its reusable design approach.
Pods are secured magnetically and click into place without alignment fuss. E-liquid levels are visible through windows on the casing, making refill timing intuitive. Status displays communicate battery and pod information at a glance. Airflow and power settings are adjustable on the relevant models, allowing users to shape the draw to their preference. Modular construction lets pods and cartridges be replaced rather than discarded, extending the useful life of each device.
For the ELFX 2 specifically, the upcoming launch introduces the new ELFX POD 2.0 cartridge generation. The generation adds a child lock, an upgraded airway designed for richer flavour, and a 5A leakproof system intended to keep e-liquid contained under everyday pocket and travel use.
The German context
The design recognition lands in ELFBAR’s largest European market. According to internal data, the brand leads the German pod system category with about 60 percent market share. Prefilled and refillable products — including the ELFX and ELFA pod systems and the ELFLIQ e-liquid range — now account for around 80 percent of the company’s shipments to Germany. Single-use formats, once a defining part of the category, no longer drive the brand’s German business.
European regulators have meanwhile sharpened their focus on disposable vapes and on packaging waste. Brands that can demonstrate genuine reusability, supported by replaceable components and durable design, are increasingly being separated from those that cannot. The awarded ELFX and ELFA products are positioned within that shift.
What comes next
ELFBAR said it plans to introduce the award-winning ELFX and ELFA designs to other European markets in due course, with the ELFX 2 leading the next wave from Germany in June 2026. Specific dates, pricing and channel availability will be confirmed market by market.
— ENDS —
About ELFBAR
ELFBAR is a pioneer in the global vaping industry. Since its inception in 2018, it has been providing a distinct and diverse vaping experience with innovation at its core. ELFBAR stays committed to youth access prevention and sustainable growth as a leading brand favoured and used by tens of millions of adult smokers and ex-smokers worldwide as an alternative to smoking. For more information, please visit elfbar.de.
Media Contact
Organization: HG INNOVATION LIMITED
Contact
Person: Michael Chen
Website:
https://www.elfbar.de/
Email:
marketing@elfbar.de
Country:United States
The post
ELFBAR’s ELFX and ELFA Pod Systems Win German Design Award and CMF Design Awards appeared first on
Brand News 24.
It is provided by a third-party content
provider. Brand News 24 makes no
warranties or representations in connection with it.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
ELFBAR’s ELFX and ELFA Pod Systems Win German Design Award and CMF Design Awards
OVIOS x Studio F. A. Porsche Debuts AERO EVO on the Nasdaq Tower in Times Square
ELFBAR’s ELFX and ELFA Pod Systems Win German Design Award and CMF Design Awards
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