Press Release
Shuffle Announces New York Launch of Its Proprietary Hyper A-B Testing Framework to Address Podcast Growth Stagnation
United States, 13th Feb 2026 – Shuffle, the performance-driven marketing agency, today officially announced the New York launch of its proprietary Hyper A/B Testing framework. The rollout marks a significant strategic expansion for the firm, which first gained industry prominence as a high-growth music marketing agency before spending the last several years perfecting its high-conversion systems for the global podcasting landscape.
By leveraging years of experience driving millions of streams for international music artists, Shuffle is now applying those same rigorous performance principles to solve the “Visual-to-Audio Gap”—the critical disconnect where high-engagement social media clips fail to translate into actual long-form listeners.
“We built our foundation in the music industry, where the competition for a single ‘stream’ is the fiercest in the world,” said Shahar Caspi, Founder of Shuffle. “In the past few years, we have successfully translated those music-first conversion tactics into the podcast space. With our official New York launch, we are bringing a level of data-centric precision to creators who are tired of chasing vanity metrics and are ready for a repeatable growth engine.”
The Science of Hyper A/B Testing: Beyond Simple Logic
Unlike traditional marketing tests that compare two single variables, Shuffle’s Hyper A/B Testing framework utilizes multi-variable experimentation at scale. The system allows for the simultaneous testing of 10+ variations of creative assets, including:
- Visual Variables: Thumbnails, cover art, and specific video edit styles (fast-cut vs. narrative-driven).
- Audio Hooks: Testing various episode segments to identify which 15-second “hook” creates the highest retention.
- Call-to-Action (CTA) Optimization: Experimenting with the timing, tone, and placement of the “Listen Now” prompt.
By running these tests in parallel, Shuffle reaches statistical confidence within 72 hours, allowing brands to instantly shift their budget toward “winning” content while killing low-performing ads before they waste spend.
Transforming Listeners into First-Party Data Assets
One of the most innovative aspects of the New York launch is Shuffle’s focus on data as a strategic asset. In an era where platform algorithms often hide listener identities from creators, Shuffle’s framework converts anonymous streams into actionable first-party data.
By tracking the journey from a social media scroll to a deep-linked podcast stream, Shuffle helps brands build:
- Precision Audience Profiles: Identifying the exact age, interest groups, and behavioral segments that convert at the lowest cost.
- Advanced Remarketing Funnels: Re-engaging “partial listeners” who showed high interest but didn’t finish an episode, bringing them back through tailored messaging.
- Strategic Growth Pipelines: Enabling B2B and B2C brands to use their podcast as a lead-generation tool by capturing listener intent and integrating it into their broader sales ecosystems.
Proven Results and Market Expansion
In conjunction with this expansion, Shuffle released data demonstrating that shows utilizing their conversion-first playbook achieve an average of 3.2x listener growth compared to traditional strategies. By focusing on “Listen-Through Rates” and “Return Rates” over simple impressions, Shuffle is redefining how ROI is calculated in the audio industry.
“In 2026, attention is cheap, but retention is everything,” added Caspi. “Our goal is to give podcasters ownership of their audience, moving them away from the ‘hope and pray’ model of virality toward a predictable, scalable business asset.”
About Shuffle
Founded by Shahar Caspi and Guy Tal, Shuffle is a premier growth agency specializing in performance marketing and hyper-optimization. Originally established as a music marketing powerhouse, Shuffle has spent the last several years expanding its reach, helping global brands and creators build measurable, scalable, and loyal audiences by bridging the gap between short-form social content and long-form audio consumption.
For more information or to book a strategy consultation, visit www.shuffle-tech.com.
Media Contact
Organization: Shuffle
Contact Person: Shahar Caspi, Founder at Shuffle
Website: https://www.shuffle-tech.com
Email: Send Email
Country:United States
Release id:41284
The post Shuffle Announces New York Launch of Its Proprietary Hyper A-B Testing Framework to Address Podcast Growth Stagnation appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
Denver, CO, United States, 13th Feb 2026 – A new national study conducted by The Reading Guru – the 2026 National Reading Tutoring Cost Study – has shed light on the increasing costs of high-quality reading tutoring in the 25 largest metro areas across the United States.
The data, gathered from a comprehensive analysis of tutoring fees charged by more than 80 tutoring services nationally, highlights both the high overall costs that parents are paying to ensure their kids learn to read and significant variations in pricing from city to city.
Key findings from the study include:
- The average cost nationally for a 60-minute session with a Science of Reading / Orton-Gillingham tutor is now $113.06.
- Since 2024, the average cost of Science of Reading / Orton-Gillingham tutoring has increased by 4.6% percent.
- For a typical 9-month course of tutoring, once per week, that amounts to an average cost nationally of $4,409!
- Los Angeles has taken the crown for the highest average cost per-60 minute session, coming in at $185.00, up a whopping 13.5%.
- Parents in New York, NY are saving a little bit, as the market now suffers only the second highest average cost per 60-minute session, down from first, coming in at $161.67, down 1.6%.
- Parents in Washington, DC, face an average cost of $156.67 per hour, up 8.4%, making it one of the priciest markets for Orton-Gillingham tutoring.
- Phoenix, AZ still has the lowest Orton-Gillingham tutoring costs in the nation, with an average cost of $75.42 per session, but that number is up 15% since the last study.
In light of the substantial declines in reading performance seen in the recent National Assessment of Educational Progress (NAEP) report, commonly known as The Nation’s Report Card, the cost and availability of Orton-Gillingham reading tutoring has become a real issue.
Since many school districts still haven’t switched to Science of Reading-based curricula, parents increasingly rely on private tutoring to help their children catch up. The costs, unfortunately, can be significant, ranging from $4,409 for a typical 9-month course of tutoring, once per week, up to $11,758 for a year-long course of tutoring, twice per week.
“This updated study demonstrates the significant costs for Orton-Gillingham tutoring overall, and also helps us see the differences in the cost of Orton-Gillingham reading tutoring services between different metro areas,” said Joanna Brown, founder and CEO of The Reading Guru, a leading provider of online Orton-Gillingham reading tutoring. “Working with an online provider can offer significant savings for parents in high-cost cities, but it’s worth noting that as tutors increasingly work online, costs are going up even in less expensive tutoring markets.”
Additionally, Brown explains, “This year, even more reading tutoring companies were non-responsive or completely maxed out – no available slots for new students. It’s so important that kids with dyslexia or other reading difficulties get the right help, which means Orton-Gillingham-based tutoring, when they need it. Don’t give up! Parents should keep contacting tutors until they find a qualified reading tutor, in-person or online, with the right OG tutoring skills.”
The Science of Reading emphasizes the need for systematic, explicit instruction in phonics, phonemic awareness, and decoding skills, all of which are central components of the Orton-Gillingham approach, noted Joanna Brown. “Orton-Gillingham tutoring can play a critical role in closing literacy gaps and fostering academic success, especially as kids are increasingly exposed to addictive apps and AI.”
With a growing recognition of the importance of evidence-based approaches to literacy education, Orton-Gillingham stands out as a research-supported method for helping struggling readers, particularly those with dyslexia.
The study also revealed notable mid-range markets, with Miami, Stamford (CT), Seattle, Boston, San Francisco, San Diego, New Jersey, Baltimore, Orlando, Dallas, Tampa, Denver, and Atlanta averaging between $95.50 and $128.67 per 60-minute session with a high-quality reading tutor.
Despite the wide range of costs, the demand for Orton-Gillingham tutoring continues to increase across the nation, reflecting its effectiveness in supporting individuals with dyslexia and other reading difficulties.
For more information on the study details, please contact Seth Brown at 646-295-5534 or visit the study website at https://readingguru.com/the-reading-guru-national-reading-tutoring-cost-study/.
To learn more about The Reading Guru, visit readingguru.com.
About The Reading Guru
Founded in 2010, The Reading Guru is the nation’s leading provider of online Orton-Gillingham reading tutor services. The company also offers in-person reading tutoring in New York City, New Jersey, Denver, and Austin. Joanna Brown, founder and CEO of The Reading Guru, is a master Orton-Gillingham reading tutor with more than 15 years of experience providing personalized, one-on-one reading instruction. Joanna and her team at The Reading Guru use an individualized, tailored personal approach with students and have consistently achieved outstanding results.
For more information about The Reading Guru, visit readingguru.com.
Media Contact
Organization: The Reading Guru
Contact Person: Seth Brown
Website: https://readingguru.com/
Email: Send Email
Contact Number: +16462955534
City: Denver
State: CO
Country:United States
Release id:41365
The post 2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
Denver, CO, United States, 13th Feb 2026 – A new national study conducted by The Reading Guru – the 2026 National Reading Tutoring Cost Study – has shed light on the increasing costs of high-quality reading tutoring in the 25 largest metro areas across the United States.
The data, gathered from a comprehensive analysis of tutoring fees charged by more than 80 tutoring services nationally, highlights both the high overall costs that parents are paying to ensure their kids learn to read and significant variations in pricing from city to city.
Key findings from the study include:
- The average cost nationally for a 60-minute session with a Science of Reading / Orton-Gillingham tutor is now $113.06.
- Since 2024, the average cost of Science of Reading / Orton-Gillingham tutoring has increased by 4.6% percent.
- For a typical 9-month course of tutoring, once per week, that amounts to an average cost nationally of $4,409!
- Los Angeles has taken the crown for the highest average cost per-60 minute session, coming in at $185.00, up a whopping 13.5%.
- Parents in New York, NY are saving a little bit, as the market now suffers only the second highest average cost per 60-minute session, down from first, coming in at $161.67, down 1.6%.
- Parents in Washington, DC, face an average cost of $156.67 per hour, up 8.4%, making it one of the priciest markets for Orton-Gillingham tutoring.
- Phoenix, AZ still has the lowest Orton-Gillingham tutoring costs in the nation, with an average cost of $75.42 per session, but that number is up 15% since the last study.
In light of the substantial declines in reading performance seen in the recent National Assessment of Educational Progress (NAEP) report, commonly known as The Nation’s Report Card, the cost and availability of Orton-Gillingham reading tutoring has become a real issue.
Since many school districts still haven’t switched to Science of Reading-based curricula, parents increasingly rely on private tutoring to help their children catch up. The costs, unfortunately, can be significant, ranging from $4,409 for a typical 9-month course of tutoring, once per week, up to $11,758 for a year-long course of tutoring, twice per week.
“This updated study demonstrates the significant costs for Orton-Gillingham tutoring overall, and also helps us see the differences in the cost of Orton-Gillingham reading tutoring services between different metro areas,” said Joanna Brown, founder and CEO of The Reading Guru, a leading provider of online Orton-Gillingham reading tutoring. “Working with an online provider can offer significant savings for parents in high-cost cities, but it’s worth noting that as tutors increasingly work online, costs are going up even in less expensive tutoring markets.”
Additionally, Brown explains, “This year, even more reading tutoring companies were non-responsive or completely maxed out – no available slots for new students. It’s so important that kids with dyslexia or other reading difficulties get the right help, which means Orton-Gillingham-based tutoring, when they need it. Don’t give up! Parents should keep contacting tutors until they find a qualified reading tutor, in-person or online, with the right OG tutoring skills.”
The Science of Reading emphasizes the need for systematic, explicit instruction in phonics, phonemic awareness, and decoding skills, all of which are central components of the Orton-Gillingham approach, noted Joanna Brown. “Orton-Gillingham tutoring can play a critical role in closing literacy gaps and fostering academic success, especially as kids are increasingly exposed to addictive apps and AI.”
With a growing recognition of the importance of evidence-based approaches to literacy education, Orton-Gillingham stands out as a research-supported method for helping struggling readers, particularly those with dyslexia.
The study also revealed notable mid-range markets, with Miami, Stamford (CT), Seattle, Boston, San Francisco, San Diego, New Jersey, Baltimore, Orlando, Dallas, Tampa, Denver, and Atlanta averaging between $95.50 and $128.67 per 60-minute session with a high-quality reading tutor.
Despite the wide range of costs, the demand for Orton-Gillingham tutoring continues to increase across the nation, reflecting its effectiveness in supporting individuals with dyslexia and other reading difficulties.
For more information on the study details, please contact Seth Brown at 646-295-5534 or visit the study website at https://readingguru.com/the-reading-guru-national-reading-tutoring-cost-study/.
To learn more about The Reading Guru, visit readingguru.com.
About The Reading Guru
Founded in 2010, The Reading Guru is the nation’s leading provider of online Orton-Gillingham reading tutor services. The company also offers in-person reading tutoring in New York City, New Jersey, Denver, and Austin. Joanna Brown, founder and CEO of The Reading Guru, is a master Orton-Gillingham reading tutor with more than 15 years of experience providing personalized, one-on-one reading instruction. Joanna and her team at The Reading Guru use an individualized, tailored personal approach with students and have consistently achieved outstanding results.
For more information about The Reading Guru, visit readingguru.com.
Media Contact
Organization: The Reading Guru
Contact Person: Seth Brown
Website: https://readingguru.com/
Email: Send Email
Contact Number: +16462955534
City: Denver
State: CO
Country:United States
Release id:41365
The post 2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
Denver, CO, United States, 13th Feb 2026 – A new national study conducted by The Reading Guru – the 2026 National Reading Tutoring Cost Study – has shed light on the increasing costs of high-quality reading tutoring in the 25 largest metro areas across the United States.
The data, gathered from a comprehensive analysis of tutoring fees charged by more than 80 tutoring services nationally, highlights both the high overall costs that parents are paying to ensure their kids learn to read and significant variations in pricing from city to city.
Key findings from the study include:
- The average cost nationally for a 60-minute session with a Science of Reading / Orton-Gillingham tutor is now $113.06.
- Since 2024, the average cost of Science of Reading / Orton-Gillingham tutoring has increased by 4.6% percent.
- For a typical 9-month course of tutoring, once per week, that amounts to an average cost nationally of $4,409!
- Los Angeles has taken the crown for the highest average cost per-60 minute session, coming in at $185.00, up a whopping 13.5%.
- Parents in New York, NY are saving a little bit, as the market now suffers only the second highest average cost per 60-minute session, down from first, coming in at $161.67, down 1.6%.
- Parents in Washington, DC, face an average cost of $156.67 per hour, up 8.4%, making it one of the priciest markets for Orton-Gillingham tutoring.
- Phoenix, AZ still has the lowest Orton-Gillingham tutoring costs in the nation, with an average cost of $75.42 per session, but that number is up 15% since the last study.
In light of the substantial declines in reading performance seen in the recent National Assessment of Educational Progress (NAEP) report, commonly known as The Nation’s Report Card, the cost and availability of Orton-Gillingham reading tutoring has become a real issue.
Since many school districts still haven’t switched to Science of Reading-based curricula, parents increasingly rely on private tutoring to help their children catch up. The costs, unfortunately, can be significant, ranging from $4,409 for a typical 9-month course of tutoring, once per week, up to $11,758 for a year-long course of tutoring, twice per week.
“This updated study demonstrates the significant costs for Orton-Gillingham tutoring overall, and also helps us see the differences in the cost of Orton-Gillingham reading tutoring services between different metro areas,” said Joanna Brown, founder and CEO of The Reading Guru, a leading provider of online Orton-Gillingham reading tutoring. “Working with an online provider can offer significant savings for parents in high-cost cities, but it’s worth noting that as tutors increasingly work online, costs are going up even in less expensive tutoring markets.”
Additionally, Brown explains, “This year, even more reading tutoring companies were non-responsive or completely maxed out – no available slots for new students. It’s so important that kids with dyslexia or other reading difficulties get the right help, which means Orton-Gillingham-based tutoring, when they need it. Don’t give up! Parents should keep contacting tutors until they find a qualified reading tutor, in-person or online, with the right OG tutoring skills.”
The Science of Reading emphasizes the need for systematic, explicit instruction in phonics, phonemic awareness, and decoding skills, all of which are central components of the Orton-Gillingham approach, noted Joanna Brown. “Orton-Gillingham tutoring can play a critical role in closing literacy gaps and fostering academic success, especially as kids are increasingly exposed to addictive apps and AI.”
With a growing recognition of the importance of evidence-based approaches to literacy education, Orton-Gillingham stands out as a research-supported method for helping struggling readers, particularly those with dyslexia.
The study also revealed notable mid-range markets, with Miami, Stamford (CT), Seattle, Boston, San Francisco, San Diego, New Jersey, Baltimore, Orlando, Dallas, Tampa, Denver, and Atlanta averaging between $95.50 and $128.67 per 60-minute session with a high-quality reading tutor.
Despite the wide range of costs, the demand for Orton-Gillingham tutoring continues to increase across the nation, reflecting its effectiveness in supporting individuals with dyslexia and other reading difficulties.
For more information on the study details, please contact Seth Brown at 646-295-5534 or visit the study website at https://readingguru.com/the-reading-guru-national-reading-tutoring-cost-study/.
To learn more about The Reading Guru, visit readingguru.com.
About The Reading Guru
Founded in 2010, The Reading Guru is the nation’s leading provider of online Orton-Gillingham reading tutor services. The company also offers in-person reading tutoring in New York City, New Jersey, Denver, and Austin. Joanna Brown, founder and CEO of The Reading Guru, is a master Orton-Gillingham reading tutor with more than 15 years of experience providing personalized, one-on-one reading instruction. Joanna and her team at The Reading Guru use an individualized, tailored personal approach with students and have consistently achieved outstanding results.
For more information about The Reading Guru, visit readingguru.com.
Media Contact
Organization: The Reading Guru
Contact Person: Seth Brown
Website: https://readingguru.com/
Email: Send Email
Contact Number: +16462955534
City: Denver
State: CO
Country:United States
Release id:41365
The post 2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
2026 National Study Reveals Increasing Costs of High-Quality Reading Tutoring Across America
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