Kazakhstan, 18th Aug 2025 – HYDE, an independent coffee company led by Sergey Baburov, announced plans to participate in the Caffè Culture Show 2025, an international coffee exhibition that will be held on September 30 — October 1 in London. Participation in the event will be part of the brand’s professional agenda aimed at observing industry trends and clarifying approaches to product and visual development.

The Caffè Culture Show is an annual exhibition that brings together representatives of the coffee business, technology solutions and retail. HYDE sees participation as an opportunity to structure internal observations, evaluate ways to present a product in a retail environment, and refine parameters related to packaging, assortment, and customer interaction.

The team’s preparation for the event includes:

– analysis of the current product line and packaging approaches,

– selection of visual and informational materials for the internal presentation,

– preparation of an itinerary for the exhibition and priority topics in the business program.

HYDE plans to use the exhibition as a platform for observing and collecting references on packaging, point-of-sale navigation, showcase design, flavor presentation, and coffee presence formats in an urban environment. Special attention will be paid to the visual language of the stands, communication style and customer engagement scenarios..

“For us, participation in the exhibition is part of the methodical work. This is an opportunity to look at the industry from the outside and ask yourself the right questions: how do our solutions meet expectations, how can we adapt our approaches to a more mature market, and what can be improved in the brand perception structure,” commented Sergey Baburov, HYDE founder.

Following the trip, the HYDE team plans to prepare internal review materials that will be used in updating the product strategy, visual identification and packaging solutions. The possibility of releasing a small series of posts or notes with key observations is also being considered.

The company does not plan commercial announcements within the framework of the event and does not consider the exhibition as a marketing activity. The main focus is on observing, analyzing, and structuring information that can be applied in the next stage of brand development.

The participation in the Caffè Culture Show 2025 will be the HYDE team’s first international visit to an industry event. In the future, it is planned to continue to participate in professional events in Europe and Asia, including in the format of research trips and workshops.

Phone: +77079429922

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Tapayz has officially launched its new crypto-linked debit card, enabling users to convert digital assets to fiat and make payments through the Mastercard global network in real time. Backed by key partnerships, the company aims to drive global financial inclusion by rolling out services across Southeast Asia and other emerging markets.

Dover, Delaware, United States, 18th Aug 2025 – Tapayz, a leading U.S.-based fintech company specializing in cryptocurrency payment solutions and crypto-enabled debit card issuance, today announced the official launch of its Tapayz Card, a next-generation payment solution designed to bridge the gap between digital assets and traditional financial systems.

The Tapayz Card enables users to convert cryptocurrency into fiat currency in real time, facilitating payments via a major global card network and cash withdrawals at ATMs worldwide. This innovation addresses key challenges in the global crypto economy, including regulatory restrictions, limited exchange access, and cross-border remittance barriers—particularly in regions with limited banking infrastructure.

“The Tapayz Card is a game-changer for crypto adoption, providing instant liquidity and accessibility without the need for centralized exchanges,” said Alessandro Romano, Chief Operating Officer of Tapayz. “Even before our official launch, we have received strong pre-launch interest, and users will also benefit from P2P crypto top-up capabilities across multiple regions.”

The rollout is built on licensed processing and banking infrastructure, ensuring secure, compliant, and scalable operations. Tapayz will begin its initial rollout in Southeast Asia, followed by expansion into Africa and other emerging markets, promoting financial inclusion and delivering efficient, borderless payment solutions.

Tapayz also announced upcoming service enhancements, including:

• API-driven merchant integration tools
• White-label debit card solutions for enterprises
• Advanced risk management systems, including transaction risk monitoring and anti-abuse safeguards

“Our mission is to build a comprehensive crypto payment ecosystem that enhances global commerce and financial accessibility,” Romano added.

For more information about Tapayz and the Tapayz Card, visit: www.tapayz.com

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Organization: Tapayz Corp.

Contact Person: David Williams

Website: https://www.tapayz.com

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Contact Number: +16318665604

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City: Dover

State: Delaware

Country:United States

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Tapayz Announces the Launch of Crypto-Linked Debit Card Service Expanding Access to Global Payments

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