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JB Owen and Peter Giesin Become First Couple to Cycle Baja Mexico Both Directions on a Tandem Setting a World Record

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Lady JB Owen and Peter Giesin have set an official world record as the first couple to cycle the entire Baja Peninsula both northbound and southbound on a tandem bicycle. The achievement is a milestone in their current 80-day, 9,000 km ride from Cabo San Lucas to Homer, Alaska, as part of their Cycle to Ignite Humanity™ movement. The couple, known for their humanitarian efforts through Inspiration Classrooms™ and Ignite You Inc., is riding to inspire others to live boldly and contribute to global impact initiatives. Their journey and mission can be followed at www.EpicTandem.com.

July 8, 2025 — San Diego, California – Global changemakers, entrepreneurs, and cycling duo Lady JB Owen (55) and Peter Giesin (57) have officially become world record holders as the first couple to cycle the entire Baja Peninsula—both north to south and south to north—on a tandem bicycle.

The milestone marks a powerful moment in their ongoing 2025 journey, as they cross into the United States via San Diego on their ambitious 80-day, 9,000 km tandem cycling expedition from Cabo San Lucas to Homer, Alaska—part of their global movement Cycle to Ignite Humanity.

This is far from their first epic cycling expedition. In 2020, JB and Peter cycled from Calgary to Ottawa, sparking the first pedal-powered chapter of their mission. In 2021, they conquered a 6,500 km journey from Calgary to the Top of the World Highway in the Yukon and back, navigating some of the most remote terrain in North America. In 2022, they completed a full coast-to-coast ride across Canada, cycling 10,000 km from Vancouver to Newfoundland. Then in 2023, they pushed further—riding from Calgary to Cabo San Lucas, Mexico, in just 34 days, an extraordinary feat of stamina, synchronicity, and heart.

Their current journey features 93,000 meters (305,000 feet) of elevation gain—the equivalent of climbing Mount Everest ten times—stretching across three countries and weaving through countless communities. But this ride is about more than the physical challenge. It’s a bold, living example of what’s possible when you set your mind to something and commit with unwavering purpose. Every rotation of the pedals is proof that extraordinary outcomes are born from clear intention and courageous action. JB and Peter ride not to test limits, but to transcend them—demonstrating that when you decide to do something truly meaningful, the world rises to meet you. This is not just a world record attempt—it’s a message to humanity: anything is possible when your purpose is bigger than your comfort zone.

“Crossing into the U.S. as world record holders isn’t about the title—it’s about proving what’s possible when love, vision, and mission ride together,” says Lady JB Owen, CEO of Ignite You Inc. and Chief Humanity Officer of Ignite Humanity. “We want people to see that it’s never too late to do something extraordinary—to ride for a purpose, to share your voice, to build something meaningful.”

Lady JB’s cycling legacy began during the pandemic in 2020, when she and Peter rode from Calgary to Ottawa—an experience that inspired her bestselling book, “Wisdom from the Back of the Bike.” The book captures her personal reflections on perseverance, partnership, and purpose, and serves as a heartfelt invitation for readers to live more boldly.

As they continue pedaling toward Alaska, their story is being tracked and shared in real time on www.EpicTandem.com, where supporters can follow their routedonate to build more schools, and even join virtual ride-alongs from around the world.

JB and Peter are the founders of Ignite You Inc. and Ignite Publishing, companies dedicated to transforming lives through the power of personal storytelling, conscious communication, and global impact. Their mission is to help people ignite their purpose, share their truth, and elevate humanity—one story, one voice, one spark at a time.

Together, Lady JB and Peter are not just cycling—they are proving that passion, purpose, and partnership can truly Ignite Humanity. 

To follow their journey, support the mission, or schedule an interview, visit:
🌐 www.EpicTandem.com
🌐 www.IgniteHumanity.life
📷 Instagram: @epictandem
🎥 Hashtags: #CycleToIgniteHumanity | #TandemLove | #IgniteHumanity | #WisdomFromTheBackOfTheBike

Media Contact:
Carolina Gold – carolina@igniteyou.life
Media Relations – Ignite Humanity™

Peter Giesin: mobile – +1-917-710-2552

Media Contact

Organization: Ignite You

Contact Person: Lady JB Owen

Website: https://www.igniteyou.life

Email:
jb@igniteyou.life

Country:Canada

Release id:30460

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Bitcoin Tops $112,000 as Dormant Whales Resurface; $150,000 Target Seen Viable by Year End

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Bitcoin surged to an all-time high above $112,000 this week, buoyed by a wave of reawakened whale wallets and increasing institutional flows. The renewed on-chain activity is reviving bullish sentiment, and some forecasts suggest BTC could hit $150,000 by year-end.

The world’s largest cryptocurrency climbed more than 18% since the start of 2025, pushing its market capitalization to $2.21 trillion. As of mid-July, BTC was trading near $111,100 amid elevated daily volumes of approximately $59.4 billion.

A series of high-value transactions by dormant holders has added fuel to the current rally. On-chain data reveals that a long-inactive wallet moved 17,283 BTC valued at roughly $1.88 billion within a single 24-hour window. 

Source: OnchainLens

Last week, two Satoshi-era wallets transferred a combined 20,000 BTC for the first time in 14 years, stoking market speculation over long-term holder behavior. 

Further inflows came from the Royal Government of Bhutan, which sent over 350 BTC (around $38.5 million) to Binance in the past 10 days. The transactions highlight the growing involvement of sovereign entities in Bitcoin’s capital flows and may suggest strategic liquidity operations or asset diversification.

Source: Arkham explorer

Technical Picture Signals More Upside: The Road to $150,000

Despite the sharp price appreciation, technical indicators suggest the rally still has legs. The Relative Strength Index (RSI) is currently at 63.62, a level that indicates strength without crossing into overbought territory. The MACD has printed a bullish crossover at 172.51, typically viewed as a buy signal, while the 10-day simple moving average remains above the 100-day—a classic indication of short-term momentum.

Still, some caution is warranted in the near term. The stochastic oscillator has risen to 86.46, a reading often associated with interim consolidation. Analysts flag resistance levels at $117,498 and $127,279 as potential inflection points. Failure to breach these levels decisively could trigger profit-taking.

Sentiment among institutional investors continues to improve, helped by accommodative macro conditions, steady ETF inflows, and concerns over traditional fiat debasement. Analysts at cryptona.co see $150,000 as a realistic price target for Bitcoin in the coming months provided that $117K is broken with volume support.

Key tailwinds include expectations of Federal Reserve rate cuts, further sovereign adoption, and rising demand for digital assets in inflation-hedging portfolios.

Bottom Line

Bitcoin’s breakout above $112,000 reflects both deepening institutional engagement and a pivotal shift in long-term holder behavior. While short-term corrections remain likely, technical and fundamental structures align toward further appreciation. The $150,000 target may no longer be speculative, as it’s increasingly becoming the market’s base case.

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WOM Protocol Launches Testnet of EVM Layer 1 Blockchain to Power the Next Era of SocialFi

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Singapore, 11th July 2025, WOM Protocol was early to SocialFi. Back in 2020, when few believed in decentralized word-of-mouth marketing, WOM began building the infrastructure to make it real. While many “to-earn” models collapsed over time, WOM persisted – improving its protocol, growing its ecosystem and proving that authentic recommendations can scale. Today, WOM is taking its most significant step yet: launching the Testnet of its own EVM-compatible Layer 1 blockchain, unlocking a new phase of growth.

The Perfect Timing in a New SocialFi and InfoFi Landscape

In 2025, SocialFi and InfoFi have evolved rapidly, with projects like Kaito AI and Cookie DAO showcasing new models for decentralized content and community engagement. But in an age of AI-generated information, content validation and authenticity ratings are becoming inevitable. The reputation of creators – and the credibility of what they share – will be the most valuable assets in marketing.

This is why WOM’s timing is critical. While the protocol may have been ahead of the curve between 2020 and 2024, the team has demonstrated persistence, continuous improvement and has refined its unique content authentication model into a solution that can now be universally implemented across any type of content.

Since launch, WOM has surpassed 300,000 validated content pieces across platforms like the BULLZ app and the WOM Authenticator app and processes up to 200,000 daily transactions. These first applications will migrate their activity to the new WOM Layer 1 blockchain once Mainnet launches.

A $1 Million Grant Program and Strategic Growth Initiatives

To fuel ecosystem growth, WOM is introducing a grant pool worth up to $1 million in WOM Tokens over the next two years, supporting SocialFi builders, new platform integrations and community-led initiatives. This token unlock and a planned strategic token sale will help fund further development, onboard more projects and drive awareness through dedicated marketing and trading campaigns.

A High-Performance Blockchain Purpose-Built for SocialFi

The new WOM EVM Layer 1 blockchain is designed to meet the demands of decentralized applications, offering:

  • Up to 10,000 transactions per second
  • Transaction fees as low as $0.001
  • Full EVM compatibility
  • Smart contract automation to streamline rewards, validation, and governance

This combination enables a seamless experience for microtransactions, creator incentives and dynamic community engagement.

The Foundation for Authentic, Decentralized Communities

With the Testnet live, WOM will expand integrations, launch new SocialFi use cases and prepare for Mainnet launch in 2026.

In a landscape where SocialFi and InfoFi require dedicated infrastructure, WOM Protocol provides a high-performance home where communities can transact, collaborate and grow together. As the ecosystem evolves, WOM stands ready to be the foundation for authentic, decentralized economies built on trust and transparency.

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Catex: The Home of Uniswap v4 Hook Builders and Native Yield on Unichain

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Catex: The Home of Uniswap v4 Hook Builders and Native Yield on Unichain

Catex is launching as the MetaDEX and yield engine of Unichain. Built on top of Uniswap v4’s hooks infrastructure, Catex is not just another DEX—it’s an ecosystem-wide coordination engine designed to fuel Unichain’s growth by aligning liquidity providers, liquidity managers, protocols, and users around a shared mission: hyper-efficient liquidity.


The Home of Uniswap v4 and Hook Builders

Uniswap v4 introduces a seismic shift in DeFi through Hooks—programmable extensions that live inside the AMM itself. But without infrastructure, coordination, and incentives, Hooks remain underutilized.

Catex changes that.
 As the first MetaDEX on Unichain, Catex is purpose-built for Hook builders:

  • Deploy custom strategies directly into the AMM logic
  • Plug into CATX emissions and incentives via gauges
  • Create capital-efficient vaults with automated liquidity management
  • Earn voting incentives and trading fees for building aligned Hooks and strategies

Catex = Uniswap v4 Infra + ve(3,3) Coordination + Hook Innovation.
This makes Catex the de facto Hub for Hook Builders, giving developers and protocols the tools and the incentives to create the next wave of modular DeFi primitives.


The Native Yield Generator on Unichain

While Hook builders get deep composability, users get something even better: native yield. Catex is powered by ve(3,3) mechanics, proven by protocols like Curve, Thena, and Lynex, where aligned long-term voters capture the lion’s share of protocol fees, voting incentives and UNI incentives.

On Catex:

  • veCATX voters receive 100% of trading fees and voting incentives
  • Liquidity Providers earn oCATX emissions (convertible into discounted CATX or veCATX) and UNI incentives
  • Emissions and protocol revenues are directed by governance votes

This creates a stable, self-reinforcing yield system that rewards both builders and voters.

💡 Lock veCATX and start earning.
Whether you’re a DeFi power user, a yield chaser, Catex is your access point to Unichain’s native yield layer.


Catex: A Franchise of Proven Success

Catex is the third expansion of the DefiZoo MetaDEX franchise (DefiZoo), a cohort of ve(3,3) DEXs deployed on Linea, Zircuit, and Unichain. The first, Lynex, dominates Linea with:

  • $5B+ total volume
  • $7.5M+ distributed to veLYNX voters

Catex inherits this proven engine—and upgrades it:

  • Designed natively for Uniswap v4
  • Fully modular with Hooks and ALM aggregation

Launch Strategy and Public Sale

Catex’s token launch is focused on long-term alignment and sustainable decentralization. The upcoming public sale is structured to reward strategic buyers and ecosystem believers.

Key Details:

  • Total Sale Supply: 5,5% of CATX
  • 25% TGE Unlock:
  • 75% distributed as veCATX:
  • Launchpad-based distribution.
    Finceptor: https://fount.network/deals/catex
    Spores: https://launchpad.spores.app/ido/catex-ido
    Poolz: https://www.poolz.finance/project-details/zgfghvorzy0vti7ynes953uk/
    Catex: https://app.catex.fi
  • Voting and liquidity mining go live immediately post-TGE

This model reduces mercenary behavior and builds a governance-first base layer of aligned stakeholders.


TVL Capture Potential

If Catex captures even a modest 5–10% of Unichain’s TVL, it could represent $50M–$150M within months of launch.


A New Financial Layer for Builders and Users

  • Hook Builders, looking to monetize and distribute their strategies
  • Liquidity Providers, access to advanced liquidity strategies and earning emissions and UNI rewards
  • DAOs and Protocols, routing incentives and deploying POL with governance
  • Yield Seekers, locking veCATX and earning from trading and voting incentives
  • Unichain Core Ecosystem, coordinating around a shared MetaDEX layer

This is where capital meets coordination.
This is the native DeFi engine of Unichain.
This is Catex.

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Contact Details
Name: Catex
Email: hello@catex.fi
Company: Good Project LTD
Location: BVI
Address: Global Corporate Consultants Group Inc., O’ Neal Marketing Associates building, 2nd floor, Wickham’s Cay II, Road Town, Tortola, British Virgin Islands.

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