Jecheon, a mountain city in North Chungcheong Province, is gaining recognition as one of South Korea’s key destinations for traditional medicine and forest-based wellness tourism.

The city’s long association with herbal medicine and its natural environment have positioned it at the center of Korea’s “K-Wellness” initiative — a growing movement that integrates traditional healing, ecological therapy, and sustainable tourism.

Traditional Korean medicine. Chungbuk Innovation Institute of Science & Technology.

A Heritage Rooted in Nature

The world was first introduced to Korean traditional healing through Jewel in the Palace, a television drama that revealed the deep connection between medicine, nature, and philosophy in Korean culture. Today, that legacy continues in Jecheon, where traditional wisdom meets modern applications of health and wellness.

Situated in the cool, forested mountains of Chungbuk, Jecheon has served as a medicinal herb hub since the Joseon Dynasty. It was once among the nation’s three largest herbal markets and remains home to more than 60 varieties of medicinal plants, including astragalus, ginseng, angelica root, and safflower.

With its high altitude, abundant sunshine, and limestone-rich soil, Jecheon provides optimal conditions for cultivating herbal crops. The region currently accounts for about 80 percent of Korea’s astragalus production, according to local data.

For many visitors, Jecheon offers more than scenic tranquility — it provides an opportunity to reconnect with nature’s restorative rhythm and rediscover balance away from urban life.

National Center for Forest Therapy: Integrating Ecology and Medicine

National Center for Forest Therapy Jecheon. National Center for Forest Therapy Jecheon

At the National Center for Forest Therapy Jecheon, the principles of Korean traditional medicine are applied through forest immersion programs that focus on both physical and mental restoration.

The center’s representative outdoor program, Hwalinsimbang Forest Therapy, leads participants along a two-kilometer trail combining deep-breathing, stretching, and meditative chanting inspired by the teachings of Confucian scholar Yi Hwang. The program concludes at a 540-meter-high observation deck overlooking mountain landscapes, offering visitors a moment of calm and clarity.

Indoor programs such as Korean Herbal Tea Therapy introduce Lee Jema’s Sasang constitutional medicine, which classifies individual body types to create personalized herbal tea blends. Participants begin with Jecheon’s famous astragalus tea and complete the session with a formula tailored to their constitution.

Other programs include Yin-Yang Walking Therapy, Diffuser-Making Aroma Therapy, and Wood-Burning Art, each emphasizing local sustainability and natural healing.

Hop-Based Wellness: A New Dimension of Healing

Hop Aroma Therapy at Jecheon Brewery. Jecheon Brewery.

Unique in Korea, the Jecheon Brewery has expanded beyond beverage production to develop hop-based wellness experiences. The brewery cultivates its own hops and uses them in therapeutic programs designed to calm the mind and support physical recovery.

Its Hop Aroma Therapy and Hop Tea Therapy are particularly popular, known for helping relieve sleep disorders, stress, and women’s wellness concerns due to hops’ natural antioxidants and phytoestrogens.

Visitors can also participate in craft beer brewing and beer shampoo making, activities that reinterpret traditional wellness through modern creativity. To accommodate international tourists, the brewery provides brochures in English, Chinese, and Japanese.

Boncho Dadam: Showcasing Korea’s Herbal Craftsmanship

Herbal foot baths at Boncho Dadam. Boncho Dadam.

Another prominent wellness attraction is Boncho Dadam, a local establishment offering herbal spa experiences. Visitors can enjoy foot baths infused with up to 15 types of Korean medicinal herbs, accompanied by teas such as Ssanghwa, jujube, and ginger — all prepared on site.

Highlights include Jecheon’s signature astragalus tea and unique blends that promote relaxation, brightening, and moisturizing effects. Guests often comment on how soft and revitalized their skin feels after the session.

Complementary activities such as perfume-making workshops and tea tastings offer a deeper appreciation of Jecheon’s herbal culture.

Founder Park Hyeon-soo explained, “Jecheon’s high altitude, limestone-rich soil, and cool climate create the perfect environment for cultivating world-class medicinal herbs. Everything we prepare is natural, visible, and trustworthy.”

Jecheon’s Vision as a Global Wellness Destination

From forest therapy and herbal foot baths to hop-based programs and traditional remedies, Jecheon offers a comprehensive wellness ecosystem that reflects Korea’s evolving approach to natural medicine.

According to the Chungbuk Innovation Institute of Science & Technology, Jecheon’s objective is to establish itself as a global model of integrated wellness that combines heritage, environmental sustainability, and modern therapeutic innovation.

As more travelers seek meaningful, health-oriented experiences, Jecheon stands out as a city where ancient traditions and scientific wellness coexist, offering visitors a chance to experience healing through both culture and nature.

More information is available at the Mind Healing Wellness & Medical Program website: http://www.healingyou.co.kr/site/en/index.html.

Sponsored content by Chungbuk Institute of Science & Technology Innovation.

Media Contact

Organization: Chungbuk Institute of Science & Technology Innovation

Contact Person: Ha-na Kang

Website: http://www.healingyou.co.kr/site/en/index.html

Email: Send Email

City: Cheongji-si

State: Chungcheongbuk-do

Country:Korea South

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United States, 9th Oct 2025 – RoadHelps has officially launched its groundbreaking mobile app bringing revolutionary roadside assistance to truck and car drivers through its newly launched platform. The platform connects stranded drivers to service providers in their area which shortens waiting periods and reduces unnecessary expenses. RoadHelps serves both drivers and mechanics through its fast and budget-friendly service platform which delivers transparent help during road travel remains one of the most annoying aspects for drivers who transport goods or travel to work assistance for all road breakdowns.

Solving an Industry-Wide Problem

The process of waiting for. The time spent by truckers at TA and Love’s stops reaches between 2 to 8 hours while regular drivers waste their time searching online and making multiple phone calls to repair shops. The current roadside assistance programs for roadside emergencies operate at a slow pace while requiring membership fees and charging excessive costs. Through its real-time service RoadHelps enables drivers to access qualified local service providers instantly through a single application tap.

How RoadHelps Works

The RoadHelps application enables drivers to request assistance right away when they encounter flat tires or dead batteries or engine problems. The system distributes service requests to nearby service providers who include mobile mechanics and towing companies and tire specialists. The system allows drivers to view real-time information about the selected provider including their profile details and service time and cost estimates. The application enables secure in-app payments which eliminate the need for cash or card information exchange during roadside assistance.

The platform gives power to both independent mechanics and small business owners.

The service through RoadHelps provides advantages to drivers while simultaneously giving power to independent mechanics and small business owners. Service providers who operate roadside assistance face challenges with customer visibility because they must spend money on advertising and maintain dispatch centers at truck stops. The platform gives service providers direct access to drivers who need emergency assistance without any marketing expenses or intermediary fees. The app takes a 10% commission from each finished job which lets service providers maintain higher earnings while attracting new customers.

Minimizing Downtime for Truck Drivers

Truck drivers lose money with each passing hour they spend waiting for repairs because time represents their main source of income. The developers of RoadHelps designed the system to prevent such losses. The app shortens wait times to minutes which helps drivers maintain their delivery schedules and decreases financial losses while giving them confidence when working under tight delivery constraints.

RoadHelps exist as a solution developed by someone who has personally experienced the difficulties of driving on the road. Mateus Chipa founded RoadHelps after spending nine years as a truck driver. His personal encounters with delayed repairs and high costs at the roadside motivated him to develop an improved solution. The long ten-hour delay in Las Vegas for a basic tire repair became the moment when Chipa decided to develop a better solution.

The application development process at RoadHelps focused on enabling driver control while providing fair business opportunities to small companies. The RoadHelps application enables all drivers including trucks and cars to get assistance through a single touch on their screen. The system sends service requests to nearby mechanics who can choose to respond quickly to the available work. The system enables drivers to regain control while providing them with lower costs and faster service. The system brings advantages to local providers because they receive more work without needing to spend money on Google advertisements or handle numerous phone calls.

A Mission to Keep Drivers Moving

The mission of RoadHelps extends beyond convenience because it provides accessible transparent and efficient roadside assistance to drivers. The company uses technological advancements to combine with practical knowledge to transform roadside assistance into a modern safe and supported driving experience. RoadHelps provides drivers with immediate roadside assistance that eliminates both prolonged waiting times and high service costs. RoadHelps provides drivers with assistance that remains accessible through their entire journey.

Download the app on App Store and Google Play.

For more info, visit www.roadhelps.com

Find application overview video on YouTube.

Media Contact

Organization: RoadHelps

Contact Person: Mateus Chipa

Website: https://www.roadhelps.com/

Email: Send Email

Country:United States

Release id:35112

The post From Breakdowns to Breakthroughs RoadHelps App Delivers Instant Roadside Assistance Across America appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section