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‘THAIFEX – ANUGA ASIA 2025’- Asia’s Most Comprehensive Global Food Trade Show Returns This 27–31 May, Expected to Drive Economic Impact of 98 Billion Baht

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Bangkok, Thailand, 21st May 2025, ZEX PR WIRE, The Department of International Trade Promotion (DITP), Ministry of Commerce, in collaboration with the Thai Chamber of Commerce (TCC) and Koelnmesse (KM) Germany, has announced the return of “THAIFEX – ANUGA ASIA 2025” – Asia’s leading food and beverage trade show – taking place from 27–31 May 2025 at IMPACT Muang Thong Thani. The event will provide a platform for entrepreneurs to discover new products and food innovations, explore business opportunities, and gain fresh business perspectives. It also reinforces Thailand’s role as a global leader in the food industry under the Ministry of Commerce’s ‘Thai Kitchen to the World’ policy. Business negotiations will be held across all five days, with the final day open to the general public.

Ms. Sunanta Kangvalkulkij, Director-General of DITP, stated that Thailand holds significant advantages in the food industry, supported by the diversity of its raw materials, the abundance of natural resources, its distinctive food culture, and the adaptability and capabilities of Thai entrepreneurs in responding to global market trends. Building on these strengths, the government has been actively advancing the “Thai Kitchen to the World” policy to elevate Thailand’s food industry to international recognition, and to promote the country as the region’s food hub.

As the leading organisation driving Thailand’s trade promotion to the global market, DITP has undertaken more than 700 initiatives to support Thai entrepreneurs, with the goal of generating over 92 billion baht in total trade value and assisting more than 260,000 businesses. DITP’s global network of 58 commercial counsellors continues to work proactively, closely monitoring trade developments. In addition, the department has redefined the Thai SELECT certification, which currently recognises 1,779 establishments worldwide. The new criteria will introduce a ‘Star of Honour’ system, symbolised by an orchid-shaped emblem — a refined mark of culinary excellence from Thailand. 

“THAIFEX – ANUGA ASIA plays a vital role in advancing the department’s mission by providing Thai entrepreneurs with a platform to showcase their potential, explore business opportunities, and gain insights into global industry trends. The event will feature product showcases, cutting-edge technologies, and new innovations, alongside knowledge-sharing sessions, workshops, and international competitions — all of which will strengthen Thailand’s competitiveness on the global stage,” said Ms. Sunanta.

THAIFEX – ANUGA ASIA 2025 has received an overwhelmingly positive response, with interest growing significantly from the previous edition. This year’s show will feature 3,233 exhibitors across 6,205 booths, representing Thailand and more than 56 countries worldwide. Exhibitors will present a wide range of products, including drinks, fine food, food technology, frozen food, fruits and vegetables, meat, rice, seafood, and sweets and confectionery. The event is expected to attract over 90,000 trade visitors from around the globe across five days. The projected value of immediate and within-one-year purchase orders is estimated to exceed 98 billion baht.

“With the strong collaboration of both domestic and international partners — including the Thai Chamber of Commerce and Koelnmesse Germany — THAIFEX – ANUGA ASIA 2025 will be more than just a trade show. It will serve as a regional hub for business collaboration and a driving force in advancing Thailand’s economy towards long-term stability and sustainability,” said Ms. Sunanta.

Dr. Kitsana Vachekrilas, Vice Chairman of the Thai Chamber of Commerce, stated that THAIFEX – ANUGA ASIA presents a significant opportunity for Thai entrepreneurs to expand their presence in the international food and beverage market. Thailand currently ranks 12th in the world for food exports, and the value of food exports in 2025 is projected to reach 1.75 trillion baht — a 6.8% increase from the previous year. This growth aligns with the “Thai Kitchen to the World” policy, which aims to position Thailand as a global hub for food exports.

As the world’s fourth largest food industry trade show, THAIFEX – ANUGA ASIA plays a crucial role in driving Thailand’s food and beverage sector, providing opportunities for SMEs, start-ups, and large enterprises to connect with importers, buyers, and business partners from across the globe. This year, 1,184 Thai exhibitors are expected to participate, including more than 500 SMEs, reflecting Thailand’s strong potential in product development and international market expansion. In addition, more than 2,000 international exhibitors will take part in the show, representing regions such as East Asia, ASEAN, Europe, the United States, Latin America, and Africa.

This year, THAIFEX – ANUGA ASIA 2025 will place a strong focus on connecting Thai entrepreneurs with major food and beverage megatrends, such as plant-based products, sustainable goods, functional foods, and organic agricultural products — all of which align with the rapidly growing demand in markets such as Europe and China. Exhibitors will have the opportunity to showcase innovative products that respond to evolving consumer needs and expand their reach onto the international stage.

“Building on last year’s success, one notable example involved an SME exhibitor who, despite showcasing in a small booth, won the THAIFEX – ANUGA tasteInnovation Award at THAIFEX – ANUGA ASIA 2024. The award was then used to strengthen their brand and successfully secure a trade deal with a buyer from India. This highlights that THAIFEX – ANUGA ASIA is not only a platform for business negotiations, but also a space that inspires and creates new opportunities for Thai entrepreneurs to access the global market,” said Dr. Kitsana.

Mr. Mathias Kuepper, Managing Director and Vice President of Koelnmesse Asia Pacific, reaffirmed the show’s strategic role as Asia-Pacific’s central meeting point for the global food and beverage industry. “What sets THAIFEX – ANUGA ASIA apart is its ability to reflect the region’s fast-evolving consumer landscape and accelerate product innovation at scale,” he said. “This is where new products are developed based on emerging trends — where bold ideas move from concept to commercialisation.”

The 2025 edition brings together returning industry leaders from across Asia-Pacific, Europe, North America, and the Middle East, while welcoming first-time participation from Central Asia, Africa, and Eastern Europe — including exhibitors from Slovenia, Kyrgyzstan, and Slovakia. With exhibitor booths sold out well ahead of the event and a growing waitlist, demand continues to outpace supply, reinforcing the show’s relevance as a sourcing and trend barometer for the region. New pavilions from Australia, Hong Kong, and the Netherlands will also join the lineup, expanding sourcing opportunities for regional buyers.

Buyer engagement will reach new levels this year, with nearly 80% of participants in the Hosted Buyer Programme attending for the first time. These include key decision-makers from Indochina and Southeast Asia, alongside major retail players such as AEON (Japan), Angliss (Hong Kong), and Choithrams (UAE), highlighting the show’s role in unlocking market access and forging cross-border partnerships within the region.

The 2025 special and supporting events will also amplify innovation through curated showcases including the THAIFEX – ANUGA tasteInnovation Show, THAIFEX – ANUGA Startup, THAIFEX – ANUGA Trend Zone in collaboration with Innova Market Insights, Future Food Experience+, and the Alternative Protein Taste & Flavour Challenge, and Halal and Organic Showcases. These initiatives spotlight the rise of purpose-driven innovation — from AI-powered product development to plant-based nutrition and functional foods that support sleep, cognition, and overall wellbeing. As Asia plays a defining role in global food trends, THAIFEX – ANUGA ASIA offers a timely window into the innovations transforming what — and why — we consume.

For more information about THAIFEX – ANUGA ASIA 2025, please contact the Department of International Trade Promotion (DITP) at 1169 or visit www.ditp.go.th. Visitors can pre-register at https://registration.thaifex-anuga.com/el/9An5Wm.Trade days will take place from 27–30 May 2025, from 10:00 to 18:00 hrs., while the trade and public day will be held on 31 May 2025, from 10:00 to 20:00 hrs., at IMPACT Challenger Halls 1–3 and IMPACT Exhibition Center Halls 5–12, IMPACT Muang Thong Thani.

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Zeagoo Teams Up with Dancing with the Stars Pro Sharna Burgess to Support Breast Cancer Care, Donating 15% of October Sales to Pink Fund

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1 hour ago

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October 21, 2025

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In celebration of Global Breast Cancer Awareness Month, global fashion brand Zeagoo has officially launched a key corporate social responsibility initiative: partnering with Dancing with the Stars professional dancer and television personality Sharna Burgess, and pledging to donate 15% of total sales from its flagship store throughout October to the non-profit organization Pink Fund, taking concrete action to support breast cancer patients.

Breast Cancer Awareness Month: A Vital Global Health Issue

October is designated as Global Breast Cancer Awareness Month, aiming to raise public awareness about breast cancer prevention and early screening, promote scientific understanding of prevention and treatment, and offer more support to patients. As one of the leading diseases affecting women’s health, breast cancer prevention and treatment are not only crucial for individual well-being but also closely tied to the development of families and society. During this period, various activities are held worldwide to call for attention to women’s health and convey a message of care.

Zeagoo’s Corporate Responsibility: Giving Back to Society with Business Power

As a fashion brand that consistently focuses on women’s issues, Zeagoo has always integrated social responsibility into its brand development. The brand not only concentrates on providing high-quality products but also actively supports public welfare through practical actions. The donation campaign launched during Breast Cancer Awareness Month is a vivid manifestation of Zeagoo’s commitment to social responsibility. The brand firmly believes that business power should be one of the driving forces for social progress. By donating a portion of its revenue to professional public welfare organizations, it can create business value while transmitting social value.

Details of the Public Welfare Collaboration: Providing Practical Support for Patients

In this public welfare campaign, Zeagoo has made a clear commitment: throughout October, 15% of the total sales from its official flagship store will be donated to the non-profit organization Pink Fund, which has long been serving breast cancer patients by providing direct financial support for household bills. The funds raised will be directly used to support patients.

To further amplify the campaign’s message, Zeagoo has invited Dancing with the Stars professional dancer and television personality Sharna Burgess to serve as the “Zeagoo Breast Cancer Care Ambassador.” With her strong influence and authentic voice on social media, Sharna joins Zeagoo in raising awareness about the importance of breast cancer prevention, early detection, and community support.Speaking about the collaboration, Sharna Burgess shared: “Breast cancer affects so many women and families around the world, and it reminds us how powerful awareness, early detection, and community support can be. I’m proud to stand with a brand that not only creates comfort through clothing but also comfort through giving back — because caring for each other is always in style.”

A Joint Call: Working Together to Focus on Breast Cancer Prevention and Treatment

Through this public welfare collaboration, Zeagoo has demonstrated its commitment and warmth as a corporate citizen. The brand believes that business and public welfare are not mutually exclusive but can mutually reinforce and grow together. Launching this initiative during Breast Cancer Awareness Month is not only to provide financial support but also to inspire continuous social attention and action.

In the future, Zeagoo will continue to explore more public welfare paths related to women’s health and integrate social responsibility into every step of its brand development. The brand also calls on more enterprises and public figures to join this effort, contributing together to raising awareness about breast cancer prevention and treatment and supporting patient groups.

Every bit of attention conveys hope, and every action drives change. Zeagoo looks forward to working with consumers, partners, and all sectors of society to strive for a healthier, more equal, and warmer social environment.

For more information, please visit the Zeagoo website and Amazon storefront, or connect with Zeagoo on Facebook and Instagram.

Zeagoo

Charlotte Liu

pr@zeagoo.com

New York, US

https://zeagoo.com

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PINSPARK’s Hot-Selling Selections for Autumn: A Perfect Blend of Comfort and Style, Highly Recommended by Fashion Media!

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October 21, 2025

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Right after the conclusion of the autumn Prime Day sales event, the sports and leisure brand PINSPARK has sparked a buying frenzy among consumers with its products that seamlessly combine design aesthetics and practicality. From resort-style outfits to home leisure collections, and all the way to professional sports gear, PINSPARK has precisely catered to various autumn dressing scenarios with its diverse range of styles, earning personal recommendations from editors of authoritative fashion media outlets like InStyle and Cosmopolitan, and demonstrating its strong market appeal.

InStyle Recommendation: Lightweight Resort-Style Outfit

Renowned fashion magazine InStyle is well-known for its in-depth celebrity fashion analyses and practical dressing tips, always keeping a close eye on high-quality lifestyles and travel gear. In a recent article published by the magazine, Editor-in-Chief Christina Oehler took inspiration from singer Selena Gomez’s white bikini beach look and recommended PINSPARK’s matching sports outfit as an ideal travel ensemble.

Oehler wrote in the article, “I used to insist on wearing leggings and hoodies when flying. Were they comfortable? Absolutely. But ever since my sister gave me this matching sports outfit, I’ve become a die-hard ‘sports outfit enthusiast’. The fabric is light and breathable, so even when flying to warm places like Miami, I won’t be drenched in sweat when I get off the plane.” With its excellent breathability and tailoring, this outfit has become a top choice for autumn travel and vacations.

Cosmopolitan Selection: Prime Day Autumn Leisure Outfit

Cosmopolitan, a leading global fashion magazine for young women, is highly trusted by readers for its keen trend insights and shopping guides. In a recent article about fashion deals for the October 2025 Prime Day, Cosmopolitan listed a leisure outfit from PINSPARK, consisting of shorts and a round-neck top, as a must-buy item.

Editor Lauren Gruber said, “Before I settle in to binge-watch Gilmore Girls, I definitely put on a cute and comfortable home outfit like this. The adjustable drawstring waist is a huge plus!” This outfit is not only perfect for relaxing at home but also suitable for various daily occasions due to its simple design and skin-friendly fabric.

PINSPARK’s Signature Tennis Series: A Perfect Combination of Professionalism and Fashion

In addition to the leisure styles highly recommended by the media, PINSPARK’s tennis series has also garnered significant attention for its professional performance and stylish appearance. This series includes items such as lightweight jackets, sports bras, and skirts with ruffled pockets, fully meeting the dressing needs of sports enthusiasts on the court.

From travel and home settings to sports occasions, PINSPARK has successfully stood out during this autumn Prime Day with its diverse product range and designs that closely align with consumer needs. Behind its success lies not only competitive pricing but also the brand’s unwavering commitment to balancing comfort, practicality, and style. As autumn deepens, these selected styles will continue to be popular choices for consumers looking to update their wardrobes.

PINSPARK

Charlotte Liu

pr@pinspark.com

New York, US

https://pinspark.com

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VirPoint Announces Expansion of UK and European Operations, Demonstrating Its Leading Position in Digital Asset Strategy

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13 hours ago

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October 20, 2025

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London, UK – 20/10/2025 – (SeaPRwire) – VirPoint.com, a leading multi-asset trading platform, recently announced the expansion of its crypto and digital asset investment business in the UK and Europe. Under the leadership of Alexander Melnik, Senior Investment Specialist and Head of Crypto Desk, the crypto and digital asset investment division continues to perform strongly. This continued outperformance reflects VirPoint’s ongoing commitment to delivering measurable value to clients through a combination of advanced analytics, AI-driven trading tools, and experienced human insight.

In 2023, portfolios managed within VirPoint’s Crypto Desk achieved average annual returns of 18.2%, exceeding the company’s overall performance average of 8.5%, as reported by Yahoo Finance. Select digital-asset strategies under the division generated returns of up to 27%, highlighting the platform’s success in integrating blockchain-based investments with traditional CFD and equity frameworks.

 

“VirPoint’s strength lies in our ability to merge institutional discipline with innovation,” said a company spokesperson. “Under Melnik’s direction, the Crypto Desk has become a model for how technology and expert strategy can work together to navigate volatility and capture long-term growth opportunities.”

The performance reinforces VirPoint’s position as a trusted partner for Prime-tier and institutional clients seeking diversified exposure across global markets. By aligning advanced trading infrastructure with strategic portfolio management, VirPoint continues to deliver consistent outcomes in both traditional and emerging asset classes.

Investment Philosophy: AI-Enhanced Human Insight

Melnik is a vocal advocate for technology-assisted investing, describing himself as “a big fan of innovation when it serves human intelligence not replaces it.” Within VirPoint’s ecosystem, he has helped refine the AI-based tools that monitor market sentiment, volatility, and correlation risk. Clients receive personal guidance on setting up these features through one-on-one Zoom or phone sessions, where Melnik explains each metric and integrates it into their trading strategy.

His risk-management philosophy follows two core frameworks used by top institutional desks:

  • The Kelly Criterion Adaptation – optimizing position size relative to the probability of success to maximize long-term portfolio growth while controlling drawdowns.
  • Value-at-Risk (VaR) Discipline – maintaining exposure within statistically defined loss thresholds, ensuring stability even during unexpected volatility.

By blending these quantitative techniques with intuition built from years on trading floors, Melnik helps clients capture opportunities while safeguarding capital – what he calls “the art of growing without overreaching.”

In 2024, Alexander Melnik and his team were honored with the VirPoint Excellence Award for outstanding performance and deep client satisfaction. The prestigious award, now prominently displayed in the firm’s headquarters, serves as a symbol of Melnik’s lasting impact on client trust and results.

Beyond the accolade, he is widely respected for his mentorship of new specialists within VirPoint, always emphasizing integrity, patience, and emotional intelligence as pillars of advisory excellence. His mentorship sessions consistently draw ambitious younger traders eager to learn to balance technical rigor with psychological resilience.

Melnik also leads advanced internal training sessions focused on modern asset allocation principles, where he promotes his signature strategy of combining traditional investments with digital assets to improve overall portfolio performance. His approach to strategic reallocation within blockchain-linked instruments has helped clients achieve higher percentage returns while maintaining strong risk control, a philosophy that has since been adopted by several VirPoint advisors across the firm.

 

Under his guidance, many junior advisors have doubled their client satisfaction scores and demonstrated marked improvements in portfolio stability across volatile markets.

For Melnik, education is not a task – it’s a philosophy. He believes clients should understand why they invest, not just where. His trademark line, repeated in countless client meetings, summarizes this mindset:

“Education is the king. Don’t ask yourself if this or if that choose this and that. In diversity and knowledge lies real stability.”

Looking Ahead: Join the VirPoint Community

As VirPoint.com continues to expand its presence across the UK and Europe, the firm is deepening its commitment to client education and empowerment. New investors are invited to join VirPoint’s New Client Program, which includes a complimentary introductory Zoom session led by experienced specialists such as Alexander Melnik. These sessions cover platform navigation, strategy fundamentals, and effective use of VirPoint’s AI tools – giving clients the confidence to trade smarter from the start.

Prospective traders can register directly on VirPoint.com to open an account, explore the VirPoint Academy, and access free resources including tutorials, webinars, and market guides. Whether you are new to CFD trading or managing a diverse portfolio, VirPoint offers the tools, education, and expert support to help you take the next step in your financial journey.

Media Contact

VirPoint Communications Team
Email: media@virpoint.com
Website: https://virpoint.com

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.

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