Press Release
Mayan Metzler, Visionary leader, discusses the exciting partnership with TerraLux and rebuilding LA – With Marco
GKC Partners with TerraLux to Redefine Luxury Home Design Through Augmented Reality Technology
Los Angeles, California, United States, 7th Feb 2025, – As part of our “Inspiring Successful Stories, we’re thrilled to welcome back Mayan Metzler, the visionary leader in luxury home design and the dynamic force behind the German Kitchen Center. GKC has been a pioneer in blending innovation with design. Today, we’ll be discussing the exciting partnership with TerraLux and rebuilding LA.
“TerraLux’s Augmented Reality systems map smart tech functionality to GKC’s luxury kitchens.”
How does partnering with TerraLux enhance your vision for integrating technology into the kitchen and home industries?
We see the home as more than just a functional space — it’s a sanctuary where modern families find comfort, connection, and a sense of belonging. In a world where uncertainty looms, and communities feel increasingly fragmented, the home remains a foundation of stability and self-expression.
At GKC, our designs don’t just shape interiors; they invite homeowners to infuse their spaces with personality and creativity. Partnering with TerraLux allows us to take this philosophy further, leveraging AI-driven contextual knowledge bases that genuinely understand each household’s evolving needs.
This is AI with a human touch — an intuitive companion that helps you plan meals, organize family activities, and manage home maintenance effortlessly by having a conversation. But it doesn’t stop at the front door. We strongly advocate for strengthening local connections — bringing neighbors, shopkeepers, and local producers into the fold to create a more integrated and self-sustaining community.
“Virtual assistants help in the kitchen with meal planning, shopping, and food preparation.”
The TerraLux’ Kitchen Buddy’ is more than a home assistant — it’s a bridge between home and community. Coordinating with others in its network transforms everyday living into a seamless and collaborative experience, ensuring that technology enhances individual households and the social fabric around them.
What role does TerraLux’s advanced 3D mapping and visualization technology play in redefining how GKC showcases designs to clients?
TerraLux’s advanced 3D mapping and visualization technology transforms how we showcase and personalize GKC’s designs for clients. Through spatial computing, we can chart our showroom locations and invite homeowners to share how our designs have been adapted to their unique living spaces.
At its core, this is a geospatial content management system with limitless potential. It helps us locate resources and coordinate community-driven installations beyond the home. We offer a dynamic, searchable database that allows clients to explore kitchen design options tailored to their preferred layout and location.
A luxury kitchen is often one of the most significant investments in customizing a living space, and we want our clients to have complete confidence in how their vision will be realized.
TerraLux’s visualization software bridges the gap between concept and reality through immersive virtual tours and AR-powered furniture placement. It lets homeowners see precisely how a design integrates into their space before installing a single piece.
This is a vital step in the creative process—offering more flexibility in customization while ensuring greater precision during installation. As we service a wide array of locations across America, maintaining consistency, quality, and accuracy in our delivery is essential to our brand. TerraLux’s technology helps us achieve just that.
GKC has always emphasized creating extraordinary customer experiences. How do Terra Lux’s AR and VR capabilities elevate your customers’ showroom and online shopping experiences?
At GKC, extraordinary design should be accessible through whichever channel best suits the customer. Whether browsing from home or stepping into one of our showrooms, we aim to provide a seamless and immersive experience that brings their vision to life.
With TerraLux’s AR and VR capabilities, we are developing a virtual tour interface that truly allows online customers to experience our kitchens and home designs. This gives them a realistic sense of space, materials, and layout, even if they can’t visit a showroom in person. But this isn’t just about passive viewing; we’ve transformed the selection process into an interactive journey where customers can explore, customize, and visualize their ideal space in real-time.
For those visiting our showrooms, we’re rolling out self-guided tours that provide detailed information and personalized assistance. This ensures that every customer receives exceptional service, even during peak hours.
Perhaps the most exciting thing is the AR-powered design placement, which allows customers to experiment with layouts and finishes in their homes before making a purchase. This technology removes the guesswork, giving customers confidence in their choices and making the design process more engaging, precise, and personalized than ever before.
You’ve often said innovation is at the heart of GKC’s mission. How does Terra Lux’s approach to urban planning and sustainability inspire your vision for the future of design?
At GKC, we believe sustainable living starts with thoughtful design—not just within the home but also in how homes connect to their surroundings. Many unsustainable aspects of modern urban life stem from how local communities place and manage resources. That’s why we fully support TerraLux’s bioregional planning strategy, which takes a more integrated and regenerative approach to urban design.
While GKC focuses on creating homes that are personal sanctuaries, TerraLux expands that vision to the flows between homes, fostering stronger local connections, integrating shared resources, and supporting circular economies that reduce waste and inefficiency.
This is a truly visionary approach, whether applied to new developments, retrofitted into existing communities, or implemented in post-disaster rebuilds. Some of these sustainable techniques have been viable alternatives to the extractive industrial methods that have shaped our cities for decades. Others are only becoming possible with advancements in 3D printing, bio-based building materials, and AI-assisted urban planning, offering new pathways to environmental resilience and architectural creativity.
By aligning with the TerraLux bioregional report, we ensure that wildlife, climate conditions, and ecological balance are factored into every design decision. This AI-driven knowledge base and ecosystem planning methodology set TerraLux apart, shaping not just the future of sustainable housing but the very fabric of how communities function and thrive.
“The TerraLux team in strategic systems development”
With Terra Lux’s geodesic domes and sustainable technologies, could GKC integrate these concepts into its offerings for clients seeking eco-conscious designs?
Absolutely. While geodesic domes have often been associated with alternative communities and off-grid living, we see tremendous potential for applying these structures in modern, mainstream settings—not just as homes but as dynamic, multi-use spaces that enhance personal and community life.
The modular nature of these designs allows for unparalleled customization, enabling clients to shape their spaces in ways that genuinely reflect their lifestyles and aspirations. Whether pairing domes with purpose-built interiors for everyday living or expanding beyond the home to create revenue-generating spaces, these structures offer incredible versatility.
Imagine adding a greenhouse to grow your produce, a workshop for furniture restoration, an art studio to fuel creative expression, or even a recording space to support musicians in your area. This isn’t just spatial design — it’s lifestyle design.
Even more exciting is that eco-materials and 3D printing advances are making these structures stronger, healthier, and more cost-effective than many traditional building methods. Whether designing entire communities with these principles or incorporating smaller dome-inspired elements within an existing home, this approach unlocks a new era of sustainable, adaptable living.
“The Spatial Network is a geospatial content management system.”
Rebuilding LA is a bold initiative. How does the partnership with Terra Lux align with GKC’s focus on innovation and creating solutions that resonate with modern lifestyles?
Rebuilding LA isn’t just about restoring structures — it’s an opportunity to redefine urban living for the future. The key to sustainable, resilient cities lies at the intersection of multiple disciplines: architecture, urban planning, sociology, futurism, and technological innovation. Advances in CAD, game engines, and digital modeling have opened the door for a new wave of creative minds to contribute fresh insights to this evolving conversation.
At TerraLux, we facilitate these conversations through our platforms and geospatial coordination tools, which act as a nexus where visionary thinkers can share ideas and master builders can demonstrate solutions to reshape urban environments. By fostering a diverse ecosystem of experts, we aim to turn bold concepts into actionable strategies that will shape the cities of tomorrow.
Los Angeles provides a globally iconic stage to showcase American innovation. While eco-tech architecture is advancing worldwide, few cities have the cultural and economic influence of LA. This isn’t just an architectural evolution — it’s an opportunity to position LA at the forefront of sustainable urban development, applying vision and pragmatism to redefine how America builds its future.
Rather than simply restoring what was, we call for a locally driven collaboration that positions LA as a global leader in sustainable development, innovative technology integration, and holistic community empowerment. This is an opportunity to reimagine, not just rebuild, setting a new benchmark for the future of urban living.
While we may not be the ones designing every blueprint or laying every brick, we are committed to supporting and coordinating those who can. This is not a solo endeavor — it’s a collective movement. By fostering collaboration across industries, disciplines, and communities, we ensure that LA — and cities worldwide — embrace innovation, resilience, and shared ingenuity.
That’s why we are partnering with organizations that address immediate recovery efforts — helping displaced residents and rebuilding infrastructure — and those shaping the long-term blueprint for how we live, build, and connect.
A great example is TerraLux’s initiatives, which raise funds for on-the-ground relief while also engaging the global tech and design community in conversations about sustainable urban redevelopment through the design competition https://terra-lux.org/ By bringing together experts in sustainable architecture, permaculture, material fabrication, and community-driven development, we can lay the foundation for a more thoughtful, adaptable, and regenerative approach to city building for decades to come.
“The TerraLux mapping and logistic technologies also apply to supply chains.” Farmer
As Terra Lux prepares to launch its global design competition, how does GKC envision contributing to this transformative project and fostering collaboration within the design community?
At GKC, we see the TerraLux global design competition as more than an event—it’s a catalyst for innovation, collaboration, and the reimagining of sustainable living.
Through our portfolio of kitchen showrooms and ‘New Earth ‘-focused properties, we will host TerraLux hackathons, maker spaces, idea forums, and community events, bringing together inquiring minds and industrious hearts. While digital connectivity has strengths, nothing replaces the depth of inspiration and collaboration that emerges from in-person gatherings.
The TerraLux team’s extensive background in event management and XR technology ensures that these gatherings will be vibrant crossroads where art, tech, and social innovation collide in unexpected and inspiring ways.
This first competition is just the beginning. As we partner with TerraLux on future initiatives in architecture and property development, we aim to highlight visionary projects that seamlessly integrate cutting-edge innovation with time-tested building principles.
Above all, we hope these awards will ignite the passion of a new generation of eco-tech pioneers, designers, and community builders, inspiring them to redefine how we cohabit spaces in harmony with the planet and one another.
What excites you most about this partnership’s potential to influence kitchen design and broader urban development trends?
As AI becomes ubiquitous in digital systems and the Internet of Things (IoT) continuously feeds real-time sensory data into the frameworks that shape production and design, we can no longer think in silos. The days of seeing projects as isolated from their surroundings — or assuming that what we build on one property only impacts that specific plot of land — are behind us.
A smart home’s internal layout and embedded intelligence shape the culture of daily life from one room to the next. Likewise, each property plays a pivotal role in influencing the larger bioregion, contributing to patterns of resource use, energy efficiency, and social connectivity.
With rapid population growth and the far-reaching impact of industrial development, adaptability is no longer optional — it’s essential. The ability to respond, pivot, and integrate real-time data into design decisions will define the next era of urban development.
This is why our partnership with TerraLux is more than just an exciting opportunity — it’s a necessary evolution. It represents the balance between tech’s rapid agility and the built environment’s lasting durability. We are forging a future where cities, homes, and communities don’t just coexist with technology — they thrive because of it.
Finally, how can our readers stay updated on this partnership and future developments at GKC?
Mayan Metzler, founder and CEO of the German Kitchen Center (GKC)
For anyone interested in staying connected or learning more, we invite you to visit our website and Facebook to explore our latest collections, view stunning designs, and download our catalogs.germankitchencenter.com.
If you’d like to discuss your kitchen project directly, please email us at mayan@GermanKitchenCenter.com or call us at (347) 992–0410.
Media Contact
Organization: German Kitchen Center
Contact
Person: German Kitchen Center
Website:
https://germankitchencenter.com/
Email:
mayan@GermanKitchenCenter.com
Contact Number: 13479920410
City: Los Angeles
State: California
Country:United States
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Press Release
Effortless Heathrow Taxi Bookings with Sky Bridge Cars — A Better Start to Your London Journey
- The Smarter Way to Begin or End Your Heathrow Trip
London, UK, 22nd November 2025, ZEX PR WIRE, Anyone who’s flown through Heathrow knows the routine — long flights, queues at customs, juggling luggage and connections. It’s precisely at this point that Sky Bridge Cars steps in, turning what could be the most stressful stage of travel into the most relaxing one. Their Heathrow Taxi service was designed for people who value time, comfort and certainty.
From last-minute business departures to family arrivals from overseas, Sky Bridge Cars provides an effortless, end-to-end experience. Passengers simply book, meet their driver and ride — everything else is handled quietly in the background.
Three-Step Booking, Zero Stress
One reason travellers across the UK prefer Sky Bridge Cars is its friction-free online booking process:
- Choose your journey type – one-way or return.
- Enter details – pick-up address, flight number, terminal, date and time.
- Confirm instantly – secure payment, digital receipt, and driver assignment.
Within minutes you receive confirmation by email or WhatsApp including car type, registration and driver contact. The system automatically monitors flight status, meaning your driver adjusts if you land early or late — no extra coordination needed.
Vehicles Tailored to Every Traveller
Whether you’re a solo professional, a family of five or a small corporate group, Sky Bridge Cars has a vehicle to suit. The Heathrow fleet includes:
- Executive saloons – Mercedes-Benz E-Class, BMW 5 Series and Audi A6 for corporate comfort.
- Estate & MPV models – ideal for families and those with extra luggage.
- Minibuses – accommodating up to 8 passengers for group travel.
Each vehicle is climate-controlled, spotless, and fully insured. Complimentary bottled water, child seats (on request) and quiet rides make the journey feel more like a chauffeur service than a standard taxi.
Fixed Fares with British Clarity
Sky Bridge Cars believes transparency builds trust. Every Heathrow Taxi fare is fixed at the time of booking — there are no surprises for traffic, waiting time or detours. UK travellers appreciate knowing the exact price before setting off, and international guests find it refreshing to avoid hidden extras that often appear in metered rides.
You can pay securely online, by card, or set up a company account for recurring transfers. Invoices and receipts are issued automatically, ensuring compliance with UK business-travel requirements.
Why It Works So Well for UK Travellers
The team at Sky Bridge Cars is made up of locals who understand London’s roads, not just its postcodes. Their drivers know when to avoid the M25 bottleneck, how to reach Paddington during strike hours, and which routes offer scenic drives for first-time visitors.
Whether you’re heading from Heathrow to Oxford for a conference, to Windsor for a weekend, or simply home to Surrey, your driver’s local knowledge can save both time and frustration. This familiarity with UK traffic patterns — including school-run delays and event closures — gives Sky Bridge Cars a genuine edge over app-based services.
Safety and Professional Standards
Every driver employed by Sky Bridge Cars holds a Transport for London (TfL) licence, is DBS-checked, and undergoes regular customer-service training. Vehicles are inspected daily for safety and cleaned thoroughly before every trip.
To complement safety with sustainability, the company continues to expand its hybrid and fully electric Heathrow fleet. Travellers who choose Sky Bridge Cars contribute to cleaner air without sacrificing comfort — a welcome step in Britain’s drive toward greener transport.
Customer Service that Travels with You
Behind every successful transfer is a responsive operations team. Sky Bridge Cars provides live phone and WhatsApp support 24 hours a day. Need to update a pickup time? Lost an item in the car? A real person responds immediately — not a bot.
Many passengers comment that this human touch makes a noticeable difference: polite reminders, reassurance during delays and genuine follow-ups after the journey. It’s customer care the way UK travellers expect it — practical, polite and personal.
Ideal for Business, Family and Tourism
Corporate users appreciate monthly invoicing, flight monitoring and account dashboards showing upcoming journeys. Families value reliability after long-haul flights. Tourists enjoy a warm British welcome without the anxiety of unfamiliar transport systems.
For event organisers, weddings, or conference logistics, the company can coordinate multi-vehicle fleets arriving at different terminals simultaneously — all under one master booking.
Real Reviews, Real Reliability
Online feedback reinforces what passengers already know. Reviews on Google and Trustpilot praise Sky Bridge Cars for punctuality, friendliness and exceptional value. Words like “smooth,” “professional,” and “stress-free” appear repeatedly — the qualities that define true service excellence in the UK airport-transfer market.
Make the Smart Choice Before You Fly
For Britons returning from holidays, international visitors exploring London, or business executives connecting flights, booking a Heathrow Taxi with Sky Bridge Cars ensures a perfect start or finish to the journey.
Avoid the queues, sidestep the stress and arrive exactly when you need to — relaxed, refreshed and ready.
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Press Release
Why Faranak Firozan Believes Human-Centered Storytelling Is the Future of Digital Marketing
California, US, 22nd November 2025, ZEX PR WIRE, In an era dominated by automation, algorithms, and data dashboards, Faranak Firozan, a leading marketing strategist based in Silicon Valley, is advocating for a return to something fundamental: human-centered storytelling. With over 12 years of experience helping brands from startups to Fortune 500 companies connect with their audiences in meaningful ways, Firozan emphasizes that technology and analytics are powerful tools, but the core of marketing will always be about people.
Firozan’s approach is shaped by her unique personal and professional journey. Born in Tehran and raised in the Bay Area, she brings a global perspective to branding and communications. Her academic foundation, a Master’s in Integrated Marketing Communications from Northwestern University and a Bachelor’s in Psychology from UC Berkeley, combines strategic rigor with deep understanding of human behavior. This blend has positioned her as a marketer who not only delivers measurable results but also ensures that campaigns resonate on a deeply emotional level.
The Case for Human-Centered Storytelling
“Data can tell us what people do, but stories tell us why they do it,” says Firozan. In today’s digital landscape, brands are bombarded with metrics, impressions, click-through rates, and conversion percentages. While these numbers provide valuable insight into performance, they do not capture the emotional and psychological factors that drive consumer decisions. According to Firozan, brands that focus solely on analytics risk losing sight of the human connections that inspire loyalty and advocacy.
Human-centered storytelling, she argues, is the bridge between data and emotion. It allows brands to speak directly to the values, needs, and aspirations of their audience. Whether launching a new product, rebranding an existing company, or guiding a startup through market entry, Firozan ensures that campaigns convey authenticity, empathy, and purpose. By integrating real human narratives into brand strategy, companies can build lasting relationships that go beyond the transactional.
Experience Across Industries
Throughout her career, Firozan has applied this philosophy across a diverse range of industries, including technology, consumer goods, and wellness. She has led award-winning campaigns that balance creative vision with strategic insight, helping companies secure funding, attract customers, and successfully navigate digital transformations. In every project, she emphasizes listening to the audience, understanding their motivations, and translating those insights into compelling stories that connect emotionally.
Her work demonstrates that human-centered storytelling is not only about creativity; it is also a business driver. Campaigns that resonate on an emotional level increase engagement, encourage word-of-mouth promotion, and foster brand loyalty. Firozan cites numerous examples where thoughtfully crafted narratives have translated directly into measurable growth, proving that strategy and empathy are not mutually exclusive but mutually reinforcing.
Authenticity in the Age of Digital Saturation
One of the most significant challenges brands face today is digital saturation. Social media feeds, search results, and streaming platforms are flooded with content, much of it designed purely to capture attention. Firozan argues that in this environment, authenticity is more important than ever. Consumers can easily detect messages that feel automated, insincere, or disconnected from reality. Brands that succeed are those that embrace human-centered storytelling, presenting narratives that reflect real experiences, real challenges, and real solutions.
Firozan emphasizes that authenticity extends beyond messaging to include corporate values, product design, and customer experience. “Storytelling isn’t just about what you say; it’s about what you do and how you engage with your audience at every touchpoint,” she explains. By aligning storytelling with lived experience and brand integrity, companies create trust, which is the foundation for long-term relationships.
Integrating Creativity and Data
While human-centered storytelling prioritizes emotion and empathy, Firozan does not dismiss the importance of data. On the contrary, she uses analytics to inform storytelling decisions, ensuring that campaigns are both resonant and measurable. This integration allows her to refine messages in real time, optimize performance, and maintain alignment with business objectives.
“Data tells us where to focus our attention, and storytelling tells us how to make it matter,” Firozan says. By combining creative insight with quantitative analysis, she helps brands navigate the complex digital ecosystem, ensuring that campaigns are not only visible but impactful. This approach has become increasingly valuable in Silicon Valley, where technology companies must constantly innovate while remaining relatable to diverse audiences.
Mentorship and Community Engagement
Beyond her professional accomplishments, Firozan is committed to giving back to the marketing and entrepreneurial community. She volunteers with local nonprofits focused on immigrant entrepreneurship and women in tech, sharing her expertise and mentoring the next generation of leaders. Through these efforts, she emphasizes the importance of empathy, cultural awareness, and storytelling skills in building meaningful professional relationships.
Her mentorship reflects her belief that marketing is a human-centered discipline at every level, from internal team dynamics to audience engagement. By fostering empathy and communication skills among young professionals, she ensures that the next wave of marketers will be equipped to craft stories that resonate deeply with diverse audiences.
Cultural Perspective as a Strength
Firozan’s multicultural background informs her approach to marketing. Fluent in English and Farsi, she understands how cultural context shapes perception and engagement. She emphasizes that in a globalized marketplace, brands that appreciate and incorporate cultural diversity into their narratives are better positioned to connect authentically with audiences across regions.
This perspective has influenced numerous campaigns, particularly those aimed at multicultural or international markets. By considering cultural nuances in storytelling, Firozan ensures that messaging is inclusive, respectful, and resonant, which strengthens brand credibility and enhances consumer trust.
Looking Forward: The Future of Marketing
For Firozan, the future of marketing is a balance between technology and humanity. While AI, machine learning, and automation will continue to play significant roles, they cannot replace the power of human connection. Brands that succeed in the next decade will be those that integrate data-driven insights with authentic, emotionally compelling storytelling.
She predicts that marketing will increasingly require interdisciplinary skills like creative thinking, behavioral psychology, analytics, and cultural literacy. Professionals who embrace these competencies will be able to craft narratives that resonate across channels, touchpoints, and demographics, creating loyalty and engagement that numbers alone cannot achieve.
Conclusion
Faranak Firozan’s career is a testament to the enduring power of human-centered storytelling. Her work demonstrates that marketing is not merely a technical function but a practice of connection, empathy, and purposeful communication. By combining deep audience understanding with strategic insight and creative execution, she helps brands tell stories that matter, drive growth, and foster lasting loyalty.
In a world where digital noise is constant and attention is scarce, Firozan’s message is clear: the future of marketing belongs to those who prioritize the human experience. Stories that resonate, campaigns that inspire, and brands that act with authenticity will shape the next era of consumer engagement. For companies seeking to thrive in the digital age, embracing human-centered storytelling is not an option, it is essential.
Media Contact:
Faranak Firozan
Firozan & Co.
Santa Clara, CA
Phone: +1 7206554957
Website: https://faranakfirozan.com/
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
Virginia, US, 22nd November 2025, ZEX PR WIRE, Dr. Dana Chen, a Virginia-based assistant principal and experienced education leader, has launched Think Plan Change, a new professional learning and consulting service designed to help schools combat chronic absenteeism. The initiative follows Dr. Chen’s more than 20 years of service in public education and builds on her recent doctoral research evaluating intervention strategies in K-12 settings.
“Over the last year I have been involved in a legal situation in which false accusations were publicly made against me,” Dr. Chen shared. “I exhausted every legal opportunity afforded to me to contest these false allegations. Thankfully, I successfully defended myself and ultimately disproved any wrongdoing across two different opportunities: in court in front of a judge in February 2025 and in an employment hearing in front of a hearing officer in September 2025.”
Think Plan Change offers school districts and educators a comprehensive framework for reducing absenteeism through data-driven planning, tiered supports, and staff training. Dr. Chen will provide content development, school consulting, and professional learning rooted in her research and field experience. Her new course, Transforming School Attendance, is now available online and offers practical, evidence-based tools for K-12 educators.
Dr. Chen’s background includes roles in both central administration and school-based leadership. As Assistant Principal in Fairfax County Public Schools, she oversaw a 7% reduction in chronic absenteeism and restructured Multi-Tiered Systems of Support. She has also led professional development countywide and coached instructional teams across dozens of schools. Her doctoral capstone at Virginia Commonwealth University, completed in 2024, evaluated attendance interventions at Caroline High School using a mixed-methods approach.
Dr. Chen is a graduate of Wake Forest University and holds a master’s degree in education with a K-12 administration endorsement. Her certifications include change management training from Harvard and coursework in project management, cognitive coaching, and school leadership. In recognition of her service, she was named Outstanding Leader of the Year in both the McLean and Lake Braddock Pyramids.
“My goal is to make school attendance solutions practical, sustainable, and personalized to each district’s needs,” Dr. Chen said. “With Think Plan Change, I want to equip educators with the strategies and tools that truly move the needle for kids.”
The launch of Think Plan Change marks a professional pivot after Dr. Chen’s recent legal vindication. The new platform reflects her continued commitment to public education and to the academic success of all students.
To learn more, visit https://www.danacheneducator.com/
About Author
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Digi Observer journalist was involved in the writing and production of this article.
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